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Web Sites Do-It-Yourself For Dummies (Do-It-Yourself for Dummies) PDF

315 Pages·2008·13.01 MB·English
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01_169032 ffirs.qxp 1/4/08 12:37 PM Page iii DO-IT-YOURSELF We b S i t e s FOR DUMmIES‰ by Janine Warner 01_169032 ffirs.qxp 1/4/08 12:37 PM Page ii 01_169032 ffirs.qxp 1/4/08 12:37 PM Page i DO-IT-YOURSELF We b S i t e s FOR DUMmIES‰ 01_169032 ffirs.qxp 1/4/08 12:37 PM Page ii 01_169032 ffirs.qxp 1/4/08 12:37 PM Page iii DO-IT-YOURSELF We b S i t e s FOR DUMmIES‰ by Janine Warner 01_169032 ffirs.qxp 1/4/08 12:37 PM Page iv Web Sites Do-It-Yourself For Dummies® Published by Wiley Publishing, Inc. 111 River Street Hoboken, NJ 07030-5774 www.wiley.com Copyright © 2008 by Wiley Publishing, Inc., Indianapolis, Indiana Published by Wiley Publishing, Inc., Indianapolis, Indiana Published simultaneously in Canada No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning or otherwise, except as permitted under Sections 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, 222 Rosewood Drive, Danvers, MA 01923, (978) 750-8400, fax (978) 646-8600. Requests to the Publisher for permission should be addressed to the Legal Department, Wiley Publishing, Inc., 10475 Crosspoint Blvd., Indianapolis, IN 46256, (317) 572-3447, fax (317) 572-4355, or online at http://www.wiley.com/go/permissions. Trademarks:Wiley, the Wiley Publishing logo, For Dummies, the Dummies Man logo, A Reference for the Rest of Us!, The Dummies Way, Dummies Daily, The Fun and Easy Way, Dummies.com, and related trade dress are trademarks or registered trademarks of John Wiley & Sons, Inc. and/or its affiliates in the United States and other countries, and may not be used without written permission. All other trademarks are the property of their respective owners. Wiley Publishing, Inc., is not associated with any product or vendor mentioned in this book. LIMIT OF LIABILITY/DISCLAIMER OF WARRANTY: THE PUBLISHER AND THE AUTHOR MAKE NO REPRESENTATIONS OR WARRANTIES WITH RESPECT TO THE ACCURACY OR COMPLETENESS OF THE CONTENTS OF THIS WORK AND SPECIF- ICALLY DISCLAIM ALL WARRANTIES, INCLUDING WITHOUT LIMITATION WARRANTIES OF FITNESS FOR A PARTICULAR PURPOSE. NO WARRANTY MAY BE CREATED OR EXTENDED BY SALES OR PROMOTIONAL MATERIALS. THE ADVICE AND STRATEGIES CONTAINED HEREIN MAY NOT BE SUITABLE FOR EVERY SITUATION. THIS WORK IS SOLD WITH THE UNDERSTANDING THAT THE PUBLISHER IS NOT ENGAGED IN RENDERING LEGAL, ACCOUNTING, OR OTHER PRO- FESSIONAL SERVICES. IF PROFESSIONAL ASSISTANCE IS REQUIRED, THE SERVICES OF A COMPETENT PROFESSIONAL PERSON SHOULD BE SOUGHT. NEITHER THE PUBLISHER NOR THE AUTHOR SHALL BE LIABLE FOR DAMAGES ARIS- ING HEREFROM. THE FACT THAT AN ORGANIZATION OR WEBSITE IS REFERRED TO IN THIS WORK AS A CITATION AND/OR A POTENTIAL SOURCE OF FURTHER INFORMATION DOES NOT MEAN THAT THE AUTHOR OR THE PUBLISHER ENDORSES THE INFORMATION THE ORGANIZATION OR WEBSITE MAY PROVIDE OR RECOMMENDATIONS IT MAY MAKE. FURTHER, READERS SHOULD BE AWARE THAT INTERNET WEBSITES LISTED IN THIS WORK MAY HAVE CHANGED OR DISAPPEARED BETWEEN WHEN THIS WORK WAS WRITTEN AND WHEN IT IS READ. For general information on our other products and services, please contact our Customer Care Department within the U.S. at 800-762-2974, outside the U.S. at 317-572-3993, or fax 317-572-4002. For technical support, please visit www.wiley.com/techsupport. Wiley also publishes its books in a variety of electronic formats. Some content that appears in print may not be available in electronic books. Library of Congress Control Number: 2007942003 ISBN: 978-0-470-16903-2 Manufactured in the United States of America 10 9 8 7 6 5 4 3 2 1 01_169032 ffirs.qxp 1/4/08 12:37 PM Page v About the Author Since 1996, Janine Warnerhas authored more than a dozen books about the Internet, includ- ing every edition of Dreamweaver CS3 For Dummies, Creating Family Web Sites For Dummies, and the new Digital Family Albumseries she created with Watson-Guptill Publishing. She’s also the host of a series of training videos about Web design for Total Training, including programs on Adobe Dreamweaver and Microsoft Expression Web. An award-winning journalist, her articles and columns have appeared in a variety of publica- tions, including The Miami Herald, Shape Magazine, and the Pulitzer Prize-winning Point Reyes Lightnewspaper. She is also a regular columnist for Layers Magazine. Janine has been a part-time faculty member at both the University of Miami and the University of Southern California Annenberg School for Communication. She has also developed online training programs for the Western Knight Center, a joint project of USC and UC Berkeley funded by the Knight Foundation. Janine has extensive Internet experience working on large and small Web sites. From 1994 to 1998, she ran Visiontec Communications, a Web design business in Northern California, where she worked for a diverse group of clients including Levi Strauss & Co., AirTouch International, Beth’s Desserts, and many other small and medium-size businesses. In 1998, she joined The Miami Heraldas their Online Managing Editor. A year later, she was pro- moted to Director of New Media and managed a team of designers, programmers, journalists, and marketing staff who produced the Web sites for The Miami Herald, El Nuevo Herald, and Miami.com. She left that position to serve as Director of Latin American Operations for CNET Networks, an international technology media company. She was a founding member of the Miami Internet Alliance and the South Florida chapter of WITI, and she served as a judge for the Arroba de Oro Latin American Internet awards from 2001 to 2005. As part of that project, she helped to create an Internet literacy program for stu- dents in Central America called Operación Red (Operation Network). Since 2001, Janine has run her own business as a writer, speaker, and consultant. Her expertise in media, technology, and cross-cultural business has taken her to New York, Miami, Mexico, ElSalvador, Colombia, Chile, Brazil, Russia, Morocco, India, and many other exciting locations around the world. Janine earned degrees in journalism and Spanish from the University of Massachusetts, Amherst, and spent the first several years of her career in Northern California as a reporter and editor. She lives with her husband in Los Angeles. 01_169032 ffirs.qxp 1/4/08 12:37 PM Page vi 01_169032 ffirs.qxp 1/4/08 12:37 PM Page vii Dedication I love teaching Web design because it’s so much fun to see what everyone creates. I dedicate this book to everyone who aspires to share their ideas, stories, photos, business products and services on the Internet, but is afraid it may be too hard to do themselves. You can do this: Youcan create your own Web site, and in this book you’ll find everything you need to create, design, publish, and promote your own Web site. I wish you all the best with your Web sites!

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