Table Of ContentScience, Technology and Innovation Studies
Ilya Kiriya
Panos Kompatsiaris
Yannis Mylonas Editors
The Industrialization
of Creativity and Its
Limits
Values, Politics and Lifestyles
of Contemporary Cultural Economies
Science, Technology and Innovation Studies
SeriesEditors
LeonidGokhberg
Moscow,Russia
DirkMeissner
Moscow,Russia
Science, technology and innovation (STI) studies are interrelated, as are STI
policies and policy studies. This series of books aims to contribute to improved
understanding of these interrelations. Their importance has become more widely
recognized,astheroleofinnovationindrivingeconomicdevelopmentandfostering
societal welfare has become almost conventional wisdom. Interdisciplinary in
coverage, the series focuses on the links between STI, business, and the broader
economy and society. The series includes conceptual and empirical contributions,
which aim to extend our theoretical grasp while offering practical relevance.
RelevanttopicsincludetheeconomicandsocialimpactsofSTI,STIpolicydesign
and implementation, technology and innovation management, entrepreneurship
(and related policies), foresight studies, and analysis of emerging technologies.
The series is addressed to professionals in research and teaching, consultancies
andindustry,governmentandinternationalorganizations.
Moreinformationaboutthisseriesathttp://www.springer.com/series/13398
(cid:129) (cid:129)
Ilya Kiriya Panos Kompatsiaris
Yannis Mylonas
Editors
The Industrialization
of Creativity and Its Limits
Values, Politics and Lifestyles of
Contemporary Cultural Economies
Editors
IlyaKiriya PanosKompatsiaris
NationalResearchUniversity NationalResearchUniversity
HigherSchoolofEconomics HigherSchoolofEconomics
Moscow,Russia Moscow,Russia
YannisMylonas
NationalResearchUniversity
HigherSchoolofEconomics
Moscow,Russia
ISSN2570-1509 ISSN2570-1517 (electronic)
Science,TechnologyandInnovationStudies
ISBN978-3-030-53163-8 ISBN978-3-030-53164-5 (eBook)
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Acknowledgments
InJune2017,scholarsandpractitionersfromseveralcountries,includingRussia,the
UK, France, Croatia, Italy, Greece, Switzerland, South Korea, the USA, and Peru,
gatheredattheSaintPetersburgbranchoftheNationalResearchUniversityHigher
School of Economics (NRU-HSE) to present studies on the contemporary econo-
mies, ethics, and aesthetics of creativity. The volume at hand brings together a
selection of the conference papers highlighting the constantly developing and
multidimensionalpracticesassociatedwithcreativityatdisparategeographicalcon-
textsaroundtheworldinthecurrenttime.Theeventwasorganizedbymembersof
theSchoolofMedia,NRU-HSE,inMoscow.Wewouldliketowarmlythankallthe
participantsofthisconferenceaswellasallthecontributorswhomadepossiblethe
publicationofthisvolume.
Moscow
March,2020
v
Contents
1 TheIndustrializationofCreativityandItsLimits:Introducing
Concepts,Theories,andThemes. . . . . . . . . . . . . . . . . . . . . . . . . . . 1
IlyaKiriya,PanosKompatsiaris,andYiannisMylonas
PartI Sustainability:CreativeGrowth,Labor,andSkills
2 TowardsPost-GrowthCreativeEconomies?BuildingSustainable
CulturalProductioninArgentina. . . . . . . . . . . . . . . . . . . . . . . . . . 17
MarkBanksandPaulaSerafini
3 CreativeWorkersinPermanentCrisis:LaborintheCroatia’s
ContemporaryArtsandCulture. . . . . . . . . . . . . . . . . . . . . . . . . . . 31
JakaPrimorac,ValerijaBarada,andEdgarBuršić
4 TheOnlyPlaceWhereOneCanFeelConnected
toanInternationalContextandStillSpeakRussian:Hybrid
CreativeWorkinPost-SovietContemporaryArtInstitutions. . . . . 49
MargaritaI.Kuleva
5 CreativeWritingCoursesAreUseless:CreativeWriting
ProgramsandtheItalianLiterarySystem. . . . . . . . . . . . . . . . . . . 61
CeciliaGhidotti
PartII Ideology:CreativeSelf-ExpressionandAesthetics
6 TheArtBiennial’sDilemma:PoliticalActivismasSpectaclein
AestheticCapitalism. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 77
PanosKompatsiarisandNadaEndrissat
7 CreativityintheServiceofEconomicRecoveryand“National
Salvation”:DispatchesfromtheGreekCrisisSocialFactory. . . . . 95
YiannisMylonas
vii
viii Contents
8 ProductionofCulturalPolicyinRussia:Authority
andIntellectualLeadership. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 113
TatianaRomashko
9 ManifestosofRuptureandReconciliation:Do-it-Yourself(DiY)
MusicPractices,EthicsandtheQuestforAuthenticity
intheCulturalIndustries. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 131
EvangelosChrysagis
PartIII Industrialization:CreativeMarketsandTechnologies
10 CreativeIndustries,aLargeOngoingProject,StillInaccurate
andAlwaysUncertain. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 151
BernardMiège
11 FromCrafttoIndustry:IndustrializingtheMarginal
DomainsofCulturalIndustries. . . . . . . . . . . . . . . . . . . . . . . . . . . . 163
IlyaKiriya
12 IntellectualPropertyRightsandtheProductionofValue
ina“CreativeEconomy”. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 175
VincentBullich
13 InnovationandMedia:GooglizationandLimitedCreativity. . . . . . 189
Patrick-YvesBadilloandDominiqueBourgeois
Afterword:EmphasizingtheLimits. . . . . . . . . . . . . . . . . . . . . . . . . . . . 205
Contributors
Patrick-YvesBadillo UniversityofGeneva,Geneva,Switzerland
Mark Banks CAMEo Research Institute for Cultural and Media Economies,
UniversityofLeicester,Leicester,UK
ValerijaBarada DepartmentofSociology,UniversityofZadar,Zadar,Croatia
DominiqueBourgeois UniversityofFribourg,Fribourg,Switzerland
VincentBullich GRESEC(GroupedeRechercheSurlesEnjeuxdelaCommuni-
cation—ResearchGroupontheChallengesofCommunication,UniversitéGrenoble
Alpes,Grenoble,France
Edgar Buršić Faculty of Interdisciplinary, Italian and Cultural Studies, Juraj
DobrilaUniversityofPula,Pula,Croatia
EvangelosChrysagis UniversityofEdinburgh,Edinburgh,Scotland,UK
Buršić Edgar Faculty of Interdisciplinary, Italian and Cultural Studies, Juraj
DobrilaUniversityofPula,Pula,Croatia
NadaEndrissat BernUniversityofAppliedSciences,Bern,Switzerland
Cecilia Ghidotti Institute for Media and Creative Industries, Loughborough Uni-
versityLondon,London,UK
IlyaKiriya NationalResearchUniversityHigherSchool ofEconomics, Moscow,
Russia
Panos Kompatsiaris National Research University Higher School of Economics,
Moscow,Russia
Margarita Kuleva National Research University Higher School of Economics,
SaintPetersburgh,Russia
Bernard Miège Emeritus, Gresec, University Grenoble Alpes, Saint-Martin-
d'Hères,France
ix
x Contributors
Yannis Mylonas National Research University Higher School of Economics,
Moscow,Russia
Jaka Primorac Institute for Development and International Relations, Zagreb,
Croatia
TatianaRomashko UniversityofJyväskylä,Jyväskylä,Finland
Paula Serafini CAMEo Research Institute for Cultural and Media Economies,
UniversityofLeicester,Leicester,UK