Stuff Th eory i ii Stuff Th eory Everyday Objects, Radical Materialism Maurizia Boscagli NEW YORK • LONDON • NEW DELHI • SYDNEY iii Bloomsbury Academic An imprint of Bloomsbury Publishing Inc 1385 Broadway 50 Bedford Square New York London NY 10018 WC1B 3DP U SA UK www.bloomsbury.com Bloomsbury is a registered trade mark of Bloomsbury Publishing Plc First published 2014 © Maurizia Boscagli 2014 All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording, or any information storage or retrieval system, without prior permission in writing from the publishers. No responsibility for loss caused to any individual or organization acting on or refraining from action as a result of the material in this publication can be accepted by Bloomsbury or the author. Library of Congress Cataloging-i n-Publication Data A catalog record for this book is available from the Library of Congress ISBN: HB: 978-1-6235-6268-7 PB: 978-1-6235-6225-0 ePub: 978-1-6235-6630-2 ePDF: 978-1-6235-6057-7 Typeset by Refi neCatch Limited, Bungay, Suffolk, UK iv To Enda, Francesco, and Biba v vi Contents Introduction: Of Jena Glassware and Potatoes: Matter in the Moment 1 1 Homeopathic Benjamin: A Flexible Poetics of Matter 37 2 For the Unnatural Use of Clothes: Fashion as Cultural Assault 81 3 Paris circa 1968: Cool Space, Decoration, Revolution 127 4 “You Must Remember Th is”: Memory Objects in the Age of Erasable Memory 185 5 Garbage in Th eory: Waste Aesthetics 227 Envoi: What Should We Do with Our Stuff ? 269 Index 273 vii viii Introduction Of Jena Glassware and Potatoes: Matter in the Moment “Stuff ” (“ La Roba ”) is the title of a novella by the Sicilian novelist Giovanni Verga. Published in 1883, it is the story of a poor and dispossessed day laborer, Mazzarò, who, through his cunning and hard work, manages to acquire all the possessions (“l a roba ”) of his employer, the Baron. Although he has become immensely rich, Mazzarò keeps on living like a pauper, eating bread and onions, and anxiously watching over his lands, harvests, and animals for fear of being robbed by his employees. When he grows old and is advised to forget about his stuff and rather “think about his soul,” he gets angry, and running in the yard like a madman, “he began to hit all the ducks and turkeys with his cane to kill them,” shouting “Stuff , my stuff , come along with me.” 1 Th is parable of late nineteenth- century materialism centered on the fi gure of the peasant entrepreneur in post- feudal Sicily is a story of class r essentiment and subaltern determination that stems directly from Mazzarò’s own suff ering, his recognition that the value of his stuff equals the slave- like labor it took to acquire it. Mazzarò’s identifi cation with his possessions (“It seemed as if Mazzarò’s body was stretched down all along his land, and that one, walking through the countryside, was in fact walking on his body”) is more than the delusion of a miser or fetishist. He is almost touching in his attachment to the stuff that, in the narrative of humanism, doesn’t “make” man, his refusal of the idea that your possessions are what you leave behind, and that c e qui reste is really the spirit. Mazzarò’s connection to stuff is economic and aff ective, abstract a nd somatic. When he invokes a paradoxical immediacy in his cry “Stuff , my stuff , come along with me,” we know that Mazzarò and his stuff share a deep proximity and commonality: having lived together, they should die together. In this image of untranscended matter, and of a man both dominating and dominated by it, the story opens a vista to a traffi c between subject and object at odds with the classical dialectical opposition of these terms. Verga’s story anticipates a relationship between human and non- human, animate and non- animate, subject and object that is only now becoming visible. Th is new relation of the subject and his stuff , brought about by new 1
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