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Management for Professionals Thomas Friedli Andreas Mundt Stefan Thomas Strategic Management of Global Manufacturing Networks Aligning Strategy, Confi guration, and Coordination Management for Professionals Forfurthervolumes: http://www.springer.com/series/10101 ThiSisaFMBlankPage Thomas Friedli (cid:129) Andreas Mundt (cid:129) Stefan Thomas Strategic Management of Global Manufacturing Networks Aligning Strategy, Configuration, and Coordination ThomasFriedli AndreasMundt ITEM-HSG StefanThomas UniversityofSt.Gallen REHAUGmbH St.Gallen Murib.Bern Switzerland Switzerland IncollaborationwithRichardLu¨tzner Selected parts of the text were translated from German by Astrid Jannke and Felix Sherington-Kendall ISSN2192-8096 ISSN2192-810X(electronic) ISBN978-3-642-34184-7 ISBN978-3-642-34185-4(eBook) DOI10.1007/978-3-642-34185-4 SpringerHeidelbergNewYorkDordrechtLondon LibraryofCongressControlNumber:2014933697 #Springer-VerlagBerlinHeidelberg2014 Thisworkissubjecttocopyright.AllrightsarereservedbythePublisher,whetherthewholeorpart of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation,broadcasting,reproductiononmicrofilmsorinanyotherphysicalway,andtransmissionor informationstorageandretrieval,electronicadaptation,computersoftware,orbysimilarordissimilar methodologynowknownorhereafterdeveloped.Exemptedfromthislegalreservationarebriefexcerpts inconnectionwithreviewsorscholarlyanalysisormaterialsuppliedspecificallyforthepurposeofbeing enteredandexecutedonacomputersystem,forexclusiveusebythepurchaserofthework.Duplication ofthispublicationorpartsthereofispermittedonlyundertheprovisionsoftheCopyrightLawofthe Publisher’s location, in its current version, and permission for use must always be obtained from Springer.PermissionsforusemaybeobtainedthroughRightsLinkattheCopyrightClearanceCenter. ViolationsareliabletoprosecutionundertherespectiveCopyrightLaw. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publicationdoesnotimply,evenintheabsenceofaspecificstatement,thatsuchnamesareexempt fromtherelevantprotectivelawsandregulationsandthereforefreeforgeneraluse. While the advice and information in this book are believed to be true and accurate at the date of publication,neithertheauthorsnortheeditorsnorthepublishercanacceptanylegalresponsibilityfor anyerrorsoromissionsthatmaybemade.Thepublishermakesnowarranty,expressorimplied,with respecttothematerialcontainedherein. Printedonacid-freepaper SpringerispartofSpringerScience+BusinessMedia(www.springer.com) Acknowledgments This book is the result of several years of research and numerous projects. Many colleaguesandindustrypartnershavekindlycontributedtoandmadepossiblethis book in the first place. In uncountable discussions with these persons, we have challenged and refined our ideas and concepts and improved them thanks to the knowledgeandexperiencesofallinvolvedpartners. Therefore,oursincerethanksisowedtoallthosewhoparticipatedintheprojects andcontributedtothedevelopmentofthemodels,frameworksandcontentsofthe bookathand.Ourveryspecialthanksareduetoourdearcolleagues: Daniel Bellm, Maria Fischl, Saskia Gu¨tter, Fabian Liebetrau, Dr. Maike Scherrer andSimoneThomas. We alsoliketoexpressourthankstoRichardLuetzner forhis contributionsto the content and the realization of this book, as well as to Astrik Jannke and Felix Sherrington-Kendallfortheirtranslationwork. St.Gallen,Summer2013 ThomasFriedli AndreasMundt StefanThomas v ThiSisaFMBlankPage Contents 1 Introduction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 1.1 ImportanceofManufacturing . . . . . . . . . . . . . . . . . . . . . . . . . . 3 1.2 StrategicManufacturingManagement . . . . . . . . . . . . . . . . . . . . 5 1.3 LimitsofExistingModels . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6 1.4 CurrentBusinessClimateofManufacturingCompanies . . . . . . . 7 1.5 AimandStructureoftheBook . . . . . . . . . . . . . . . . . . . . . . . . . 11 1.6 Summary .. . . .. . . .. . . . .. . . .. . . .. . . . .. . . .. . . .. . . . .. 13 2 DevelopmentofProductionManagement:FromSitetoNetwork Optimisation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15 2.1 ManufacturingNetworksasPartofProductionManagement . . . 15 2.2 FromSitetoNetworkManagement . . . . . . . . . . . . . . . . . . . . . 17 2.3 ManagementApproachesatSiteLevel . . . . . . . . . . . . . . . . . . . 26 2.3.1 SiteLocationChoices . . . . . . . . . . . . . . . . . . . . . . . . . . 26 2.3.2 SiteRoles . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28 2.3.3 LeanManufacturing . . . . . . . . . . . . . . . . . . . . . . . . . . . 32 2.4 ManagementApproachesatNetworkLevel . . . . . . . . . . . . . . . 37 2.4.1 FrameworkModelsandManagementFrameworksfor NetworkManagement . . . . . . . . . . . . . . . . . . . . . . . . . . 37 2.4.2 QuantitativeDesignandOptimisationApproaches . . . . . 40 2.4.3 Strategic-QualitativeDesignandOptimisation Approaches . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 40 2.4.4 CriticalEvaluationofExistingApproaches . . . . . . . . . . 42 2.5 Summary .. . . .. . . .. . . . .. . . .. . . .. . . . .. . . .. . . .. . . . .. 43 3 AReferenceFrameworkforNetworkDesign . . . . . . . . . . . . . . . . 45 3.1 Strategy . . . .. . . . .. . . .. . . . .. . . .. . . . .. . . . .. . . .. . . . .. 47 3.1.1 ManufacturingStrategy . . . . . . . . . . . . . . . . . . . . . . . . . 47 3.1.2 NetworkStrategy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 48 3.2 Configuration . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 50 3.2.1 NetworkStructure . . . . . . . . . . . . . . . . . .. . . . . . . . . . . 51 3.2.2 Specialisation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 52 3.2.3 Resources . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 53 3.2.4 InternalSupplyChain . . . . . . . . . . . . . . . . . . . . . . . . . . 55 vii viii Contents 3.3 Coordination . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 57 3.3.1 Organisation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 58 3.3.2 Coopetition . . . .. . . . .. . . . .. . . . .. . . .. . . . .. . . . .. 59 3.4 NetworkFIT . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 63 3.5 ThePARTSMethodforNetworkManagement . . . . . . . . . . . . . 64 3.6 Summary .. . . .. . . .. . . . .. . . .. . . .. . . . .. . . .. . . .. . . . .. 66 4 ClarificationoftheInitialStrategicSituation . . . . . . . . . . . . . . . . . 67 4.1 FromBusinesstoManufacturingStrategy . . . . . . . . . . . . . . . . . 67 4.2 ManufacturingandNetworkStrategy . . . . . . . . . . . . . . . . . . . . 69 4.2.1 ManufacturingStrategy . . . . . . . . . . . . . . . . . . . . . . . . . 69 4.2.2 NetworkStrategy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 72 4.3 StrategyTypesinPractice . . . . . . . . . . . . . . . . . . . . . . . . . . . . 75 4.3.1 ManufacturingStrategy . . . . . . . . . . . . . . . . . . . . . . . . . 76 4.3.2 NetworkStrategy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 77 4.4 StrategyAnalysisandDefinitionintheCaseofMechanical EngineeringLtd. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 79 4.5 Summary .. . . .. . . .. . . . .. . . .. . . .. . . . .. . . .. . . .. . . . .. 84 5 NetworkConfiguration . . .. . . . .. . . . .. . . . .. . . . .. . . . .. . . . .. 85 5.1 Introduction . .. . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . .. . . 85 5.2 DesignoftheNetworkStructure . . . . . . . . . . . . . . . . . . . . . . . . 86 5.3 DesignoftheNetworkSpecialisation . . . . . . . . . . . . . . . . . . . . 88 5.4 DesignoftheSiteSpecialisation . . . . . . . . . . . . . . . . .. . . . . . . 90 5.5 DesignoftheNetworkResources . . . . . . . . . . . . . . . . . . . . . . . 95 5.6 DesignoftheInternalSupplyChainStructure . . . . . . . . . . . . . . 98 5.7 ConfigurationTypesinPractice . . . . . . . . . . . . . . . . . . . . . . . . 101 5.8 DesignoftheNetworkConfigurationintheCaseofMechanical EngineeringLtd. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 104 5.9 Summary .. . . .. . . .. . . . .. . . .. . . .. . . . .. . . .. . . .. . . . .. 111 6 NetworkCoordination . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 113 6.1 DesigningtheNetworkOrganisation . . . . . . . . . . . . . . . . . . . . . 113 6.2 CentralisationandStandardisationintheProductionNetwork . . . 116 6.2.1 FrameworkDevelopmentandDescription . . . . . . . . . . . 116 6.2.2 TheUnderlyingLogic . . . . . . . . . . . . . . . . . . . . . . . . . . 124 6.3 ResourceAllocationandSharingintheNetwork . . . . . . . . . . . . 128 6.3.1 FrameworkDevelopmentandDescription . . . . . . . . . . . 128 6.3.2 TheUnderlyingLogic . . . . . . . . . . . . . . . . . . . . . . . . . . 134 6.4 ManagementofNetworkFlows . . . . . . . . . . . . . . . . . . . . . . . . 137 6.4.1 FrameworkDevelopmentandDescription . . . . . . . . . . . 137 6.4.2 TheUnderlyingLogic . . . . . . . . . . . . . . . . . . . . . . . . . . 144 6.5 IncentiveMechanismsintheNetwork . . . . . .. . . . . .. . . . . . .. 147 6.5.1 FrameworkDevelopmentandDescription . . . . . . . . . . . 147 6.5.2 TheUnderlyingLogic . . . . . . . . . . . . . . . . . . . . . . . . . . 154 Contents ix 6.6 CoordinationTypesinPractice . . . . . . . . . . . . . . . . . . . . . . . . . 158 6.7 DesignoftheNetworkCoordinationintheCaseofMechanical EngineeringLtd. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 160 6.7.1 CentralisationandStandardisation . . . . . . . . . . . . . . . . . 160 6.7.2 ResourceAllocationandSharing . . . . . . . . . . . . . . . . . . 163 6.7.3 InformationandKnowledgeSharing . . . . . . . . . . . . . . . 166 6.8 DesignoftheNetworkFITintheCaseofMechanical EngineeringLtd. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 170 6.9 Summary .. . . .. . . .. . . . .. . . .. . . .. . . . .. . . .. . . .. . . . .. 171 7 AnalysisandDesignofNetworksinPractice . . . . . . . . . . . . . . . . . 173 7.1 FromaManagementArchitecturetoanOptimisationProcess . . . 173 7.2 FoodLtd.:FormulationofaNetworkMission . . . . . . . . . . . . . . 179 7.2.1 NetworkAnalysisandTargetSetting . . . . . . . . . . . . . . . 179 7.2.2 ScenarioDevelopment . . . . . . . . . . . . . . . . . . . . . . . . . 183 7.3 Summary .. . . .. . . .. . . . .. . . .. . . .. . . . .. . . .. . . .. . . . .. 188 8 OutlookandSummary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 191 8.1 InstitutionalisationoftheNetworkManagement . . . . . . . . . . . . 191 8.2 Summary .. . . .. . . .. . . . .. . . .. . . .. . . . .. . . .. . . .. . . . .. 194 AppendixA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 197 AppendixB . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 253 Literature . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 259 Index . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 269

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The preceding process of globalization and the continuously rising competitive pressure on manufacturing companies in more developed economies unveiled the limits of classical site-focused optimization approaches. The focus of network optimization shifts ever more towards an integrative view of manu
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