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Scandinavian Airlines PDF

232 Pages·2016·52.76 MB·English
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FOR THE MODERN TRAVELER FROM SCANDINAVIAN AIRLINES | AUGUST 2016 8 8 F O R T H E M O D E R N T R A V E L E R F R O M S C A N D IN A V IA N A IR L IN E S A| U G U S T 2 0 16 70 years of travel innovation DURABLE DESIGN Setting the industry standard | CABIN COUTURE Uniformly fashionable POLAR PASSAGE First airline over the North Pole | SASSY SASCO Europe’s revolutionary booking system CLIMATE COOL Pioneering green approach | FUELING THE FUTURE Leading Scandinavia TASTY TRAVEL Revamping recipes | GLOBAL GUIDES Eleven historic and new SAS routes FLAGSHIP STORES • COPENHAGEN CITY CENTRE, NY ØSTERGADE 4 • COPENHAGEN AIRPORT, NYTORV SYDNEY CITY NSW, 89 MARKET STREET • STOCKHOLM CITY CENTRE, GREV TUREGATAN 14 • WWW.OLELYNGGAARD.COM Scandinavian Traveller_0816_210x280mm.indd 1 27/06/16 15.32 FLAGSHIP STORES • COPENHAGEN CITY CENTRE, NY ØSTERGADE 4 • COPENHAGEN AIRPORT, NYTORV SYDNEY CITY NSW, 89 MARKET STREET • STOCKHOLM CITY CENTRE, GREV TUREGATAN 14 • WWW.OLELYNGGAARD.COM Scandinavian Traveller_0816_210x280mm.indd 1 27/06/16 15.32 Scandinavian Traveller_0816_210x280mm.indd 2 27/06/16 15.34 Scandinavian Traveller_0916_210x280mm.indd 1 24/06/16 15.36 WELCOME TO OUR FLAGSHIP STORES • COPENHAGEN CITY CENTRE, NY ØSTERGADE 4 • COPENHAGEN AIRPORT, NYTORV SYDNEY CITY NSW, 89 MARKET STREET • STOCKHOLM CITY CENTRE, GREV TUREGATAN 14 • WWW.OLELYNGGAARD.COM Scandinavian Traveller_0916_210x280mm.indd 1 24/06/16 15.36 Scandinavian Traveller_0916_210x280mm.indd 2 24/06/16 15.35 SUPPORTING AND N SUPPORTING O I H S A F M/ O C A. M A F O J AND scandinavian traveler the august issue like the magazine? take it with you. don’t worry, we’ll give the next passenger a new copy 41 AND THERE’S MORE Elegant crew SAS DC-4 crew with flight attendants wearing uniform designed by Carven 1965-1971. 8 august 2016 CELEBRATING 70 YEARS WITH 7,000 SAS EUROBONUS EXTRA POINTS* The older we get the more generous we become This year marks the 70th birthdays of Avis and SAS. A lot has changed over the years, but one thing that has remained the same is our dedication to providing our customers with great service. To celebrate, every time you hire a car for seven days or more, we’re giving you the opportunity to earn 7,000 EuroBonus Extra points. Discover more at www.avisworld.com/EuroBonus * For reservations made in the period 1st August and 31st August 2016 with rental period between 1st October and 31st December 2016. 12860 Avis SAS 70 year ad_JUN2016_AW.indd 1 09/06/2016 14:46 scandinavian traveler the august issue Contents 16 Milestones SAS has an aviation history second to none. 19 Shortcuts Famous 70-year-olds, flying the flag, dragon head design. 41 Uniformly dressed A selection of vintage SAS cabin crew uniforms and the 2016 model. 52 Shady past The coolest sunglasses on earth have a fascinating history. 57 Classic keepsakes SAS collectibles are doing brisk business. 65 Cabin contentment The long-haul makeover is complete – comfort and convenience are key. 76 Finding your way Navigation innovation changed everything. 81 Going green 76 Smart flying makes all the difference. 88 Leading the way Navigation innovation Three former CEOs take us Flight navigation has come through the twists and turns of a long way since this tool was running SAS over the years. developed for the Arctic route. 114 Ticket, please! With SASCO, SAS inadvertently set off a technology revolution. 130 City guides Get inspired: New York, Rome, Zurich, Hamburg, Tokyo, Los Angeles and Hong Kong. 195 Hot stuff Necessity is the mother of invention – and the result is a design classic. 201 Flight guide Updates, Eivind answers your questions, EuroBonus, maps and more. 10 august 2016

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head to Swedish-owned hotel c/o The . Marketing Programs special edition of Scandinavian Traveler will take its principle task: being practical.
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