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Operating AI: Bridging the Gap Between Technology and Business PDF

275 Pages·2022·4.36 MB·English
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Operating AI Bridging the Gap Between Technology and Business Ulrika Jägare Copyright © 2022 by John Wiley & Sons, Inc. All rights reserved. Published by John Wiley & Sons, Inc., Hoboken, New Jersey. Published simultaneously in Canada. 978- 1- 119- 83319- 2 978- 1- 119- 83320- 8 (ebk.) 978- 1- 119- 83321- 5 (ebk.) No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Section 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per- copy fee to the Copyright Clearance Center, Inc., 222 Rosewood Drive, Danvers, MA 01923, (978) 750-8 400, fax (978) 750-4 470, or on the web at www.copyright.com. Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, (201) 748- 6011, fax (201) 748- 6008, or online at www .wiley.com/go/permission. Limit of Liability/Disclaimer of Warranty: The publisher and the author make no representations or warranties with respect to the accuracy or completeness of the contents of this work and spe- cifically disclaim all warranties, including without limitation warranties of fitness for a particular purpose. No warranty may be created or extended by sales or promotional materials. The advice and strategies contained herein may not be suitable for every situation. This work is sold with the understanding that the publisher is not engaged in rendering legal, accounting, or other pro- fessional services. If professional assistance is required, the services of a competent professional person should be sought. Neither the publisher nor the author shall be liable for damages arising herefrom. The fact that an organization or Website is referred to in this work as a citation and/or a potential source of further information does not mean that the author or the publisher endorses the information the organization or Website may provide or recommendations it may make. Further, readers should be aware the Internet Websites listed in this work may have changed or disappeared between when this work was written and when it is read. For general information on our other products and services or for technical support, please contact our Customer Care Department within the United States at (800) 762- 2974, outside the United States at (317) 572- 3993 or fax (317) 572- 4002. Wiley also publishes its books in a variety of electronic formats. Some content that appears in print may not be available in electronic formats. For more information about Wiley products, visit our web site at www.wiley.com. Library of Congress Control Number: 2022934344 Trademarks: WILEY and the Wiley logo are trademarks or registered trademarks of John Wiley & Sons, Inc. and/or its affiliates, in the United States and other countries, and may not be used without written permission. All other trademarks are the property of their respective owners. John Wiley & Sons, Inc. is not associated with any product or vendor mentioned in this book. Cover image: © Javier Pardina/Stocksy/Adobe Stock Photos Cover design: Wiley To my mother Ulla, who inspired me at a very young age to love writing and reading books, and to my two wonderful sons, Rasmus and Emil, who always supports my writing. About the Author Ulrika Jägare is an M.Sc. director at the global telecommunications company Ericsson AB. She has 22 years of experience in telecommuni- cations in various leadership positions across research & development, product management, services, and sales. During the last 12 years, Ulrika has specialized in AI and data science, with a focus on bridging the gap between technology and business to enable business realization in prac- tice. Ulrika established the first AI strategy for Ericsson and has been instrumental in implementing a data- driven approach across Ericsson through various major global initiatives. She was responsible for initi- ating Ericsson’s first AI-b ased commercial offerings. Currently she leads a global AI and automation initiative in the area of Internet of Things (IoT). Ulrika is also passionate about helping other companies leverage data science and AI in practice. She is a speaker and author in data science and in 2019 published Data Science Strategy for Dummies (Wiley), which is used in university courses in various countries. In addition, she has written several other books in data science since 2018 (Wiley) in collaboration with companies such as Databricks, Trifacta, Arm, Nice, and Cloudera. iv About the Technical Editor Mattias Lidström is a director of data science and machine learning at the telecommunications company Ericsson AB, where he defines and drives the adoption of AI within the company’s products and services. Mattias has an extensive background in research in the fields of AI and machine learning, with more than 15 years’ experience developing new concepts for AI, machine learning, policy control, user knowledge management, and context-aware services. His main area of interest is data science, particularly complex systems with big data and real-time communica- tion. He holds an M.Sc. in computer science from KTH, Royal Technical Institute in Stockholm. v Acknowledgments I have been fortunate to work again with professionals from Wiley to create this book. I would like to thank Jim Minatel, associate publisher at John Wiley & Sons, and John Sleeva, project editor, who managed the process that got us from outline to a finished manuscript. Thanks to Christine O’Connor, managing editor, for making the last stages of book development go as smoothly as they did. I am especially grateful for the expert support from my technical editor, Mattias Lidström, who is also a colleague at Ericsson AB. Thank you to Mazin Gilbert, PhD and director at Google, for your support and for writing a relevant and engaging foreword to this book. I truly appreciate your view on applying AI in practice and the experi- ences you bring with you from your time at AT&T. Finally, I would like to thank Kirk Borne, PhD and chief science officer at DataPrime, for taking the time to read my book and for your strong endorsement. — Ulrika Jägare vi Contents at a Glance Foreword xii Introduction xv Chapter 1 Balancing the AI Investment 1 Chapter 2 Data Engineering Focused on AI 31 Chapter 3 Embracing MLOps 71 Chapter 4 Deployment with AI Operations in Mind 115 Chapter 5 Operating AI Is Different from Operating Software 143 Chapter 6 AI Is All About Trust 181 Chapter 7 Achieving Business Value from AI 215 Index 241 vii

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