Table Of Content

ISSN: 1057-7408 Journal of Consumer Psychology LAWRENCE ERLBAUM ASSOCIATES Journal of Consumer Psychology EDITOR \ iva Chattopadhyay Durairaj Maheswaran Es na Kirman it i li tia, Los Angeles ASSOCIATE EDITORS Norbert Schwarz I ULE IVE jill G lei Unit i f California, Berkele University of Michigan Dan >» Ari iel ‘ Barbara Kahn Whartor Deborah MacInnis University of Southern C Diane Mackie UCSB EDITORIAL BOARD Jennifer Aaker Stanford Unive Rashmi Adaval Hong Kong University of Science ar Technology University of Joseph W. Alba uversity oj Florida limotny b Yo vel nil itt f Toronto Allen Miami Unit it Robet ley cric R. Spangenberg sity of Cincinnati aul l rsi u \ uington State Un Michael J. Barone Iowa State University Rajeev Batra University of Michigan hael . louston ( tt Virginie Tular iversity Hans Baumgartner l y of s faur 1 Morrin Nader Tavassoli Pennsylvania State University Wayne Hoyer F l t London Business Schoo Bill Bearden University of South Caroli James Bettmar Duke University Miguel Brendl INSEAD Susan Broniarczyk Unive rsity of Texas, Austin Chr niszews}l € l t lifornia Hong Kong Univer Robert Burnkrant Unit i ‘lorid Lat Li hnology Ohio State University Ziv Carmon INSEAD Dipankar Chakravarti University of Colorado Tanya Chartrand Unit itt incinnati \ I vac sity of California, Los Angeles Duke University US Postmaster Annual Subscription, Volume 17, 200 Production and Advertising Office Subscription offices USA/North America UK/Europe: Ta & | For a complete guide to T & ( Copyright © 2007 Taylor & Francis Group, LLC Group, LLC. Taylor & | Organization (RRO in any form, and tor an endorsement or ap Permissions. For further inforn 2007 Table of Contents for Volume 17 Volume 17, Number 1, 2007 Volume 17, Number 3, 2007 Volume 17, Number 4, 2007 Volume 17, Number 2, 2007 EDITORIAL RESEARCH DIALOGI Approach-Av ot Aftect Th \ Meditatior That Stru Better VPianw r Author Index Bechwati, N. N. 277 Lerner, J. S. 158, 184 Bettman, J. R. 169, 188 Liberman, N. 83, 113 BrilDe. yA., 3 6 Lindsey, C. D. 70 BurruJ.s 2,50 Luce, M. F. 169 Lynch, J. G. 107 Cavanaugh, L. A. 169 Cisek, S. 254 Main, K. J. 59 Meyer, R. J. 292 Dahl, D. W. 59 Morrin, M. 277 Darke, P. R. 59 Deng, X. 139 Oakley,J . L. 218 Dhar, R. 96 Payne, J. W. 169 Dimofte, C. V. 49 Pieters, R. 3, 29 Dubé, L. 202 Duhachek A. 218 Roese, N. J. 5 Dunning, D. 237, 258 Rogge\ een, A. L. 118 Fessel, F. 25 Saldanha, N. 139 Schwarz, N. 2, 82, 157, 236 Fiedler, K. 101 Sedikides, C. 254 Galak, J. 250 Shiv, B. 174 Gill, T. 202 Shrum, L. J. 36 Gregg, A. P. 254 Slotegraaf, R. J Summerville, Han, S. 158, 184 Hart, C. M. 254 | rope, Y Iacobucci D. 139 Wakslak. C. 83 Inman, J. J. 19 Wood S. | Wood. W Jain,S . P. 70 Ji, M. F. 26] Johar. G. \V Keltner, D Kim,E . ¥ verman,G . 107 Kramer. ‘elenberg, M Kruger, J