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ISOL ATE OR ENGAGE I S O L AT E O R E N G A G E Adversarial States, US Foreign Policy, and Public Diplomacy Edited by Geoffrey Wiseman Stanford University Press Stanford, California Stanford University Press Stanford, California © 2015 by the Board of Trustees of the Leland Stanford Junior University. All rights reserved. No part of this book may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying and recording, or in any information storage or retrieval system without the prior written permission of Stanford University Press. Printed in the United States of America on acid-free, archival-quality paper Library of Congress Cataloging-in-Publication Data Isolate or engage : adversarial states, US foreign policy, and public diplomacy / edited by Geoffrey Wiseman. pages cm Includes bibliographical references and index. ISBN 978-0-8047-9388-9 (cloth : alk. paper) ISBN 978-0-8047-9552-4 (pbk. : alk. paper) 1. United States—Foreign relations—1945–1989—Case studies. 2. United States— Foreign relations—1989—Case studies. I. Wiseman, Geoffrey, editor. E744.I693 2015 327.73009’04—dc23 2014044179 ISBN 978-0-8047-9555-5 (electronic) For Donna, Brady, and Dylan Contents Acknowledgments ix Contributor Biographies xi Introduction 1 Geoffrey Wiseman 1 Soviet Union/Russia: US Diplomacy with the Russian “Adversary” 24 Robert D. English 2 China: American Public Diplomacy and US-China Relations, 1949–2012 59 Robert S. Ross 3 North Korea: Engaging a Hermit Adversarial State 85 Scott Snyder 4 Vietnam: American and Vietnamese Public Diplomacy, 1945–2010 110 Mark Philip Bradley and Viet Thanh Nguyen 5 Libya: The United States and the Libyan Jamahiriyya: From Isolation to Regional Ally, 1969–2011 140 Dirk J. Vandewalle viii Contents 6 Iran: Public Diplomacy in a Vacuum 164 Suzanne Maloney 7 Syria: Public Diplomacy in Syria: Overcoming Obstacles 205 William Rugh 8 Cuba: Public Diplomacy as a Battle of Ideas 231 William M. LeoGrande 9 Venezuela: The United States and Venezuela: Managing a Schizophrenic Relationship 259 Michael Shifter Conclusion 280 Geoffrey Wiseman Index 303 Acknowledgments THIS BOOK IS THE RESULT OF A PROJECT SUPPORTED by a National Science Foundation (NSF) grant under the Minerva Research Initiative. The basic idea motivating the project, which I first broached in a 2008 conference paper, was that while there had been a sub- stantial interest in public diplomacy—generated mainly by the September 11, 2001, terrorist attacks and the US wars in Iraq and Afghanistan—years later no comparative multicountry study had been written on the role of public diplomacy with key adversarial states where the US maintains no, or less than full, diplomatic relations. The project and this book benefited from the contributions of many indi- viduals. I wish to acknowledge the contribution to the original project pro- posal made by Sherine Badawi Walton, USC Center on Public Diplomacy at the Annenberg School, and Shawn Powers, then a doctoral student working at the center. At the USC Center for International Studies (CIS), the project received superb support from Professor Patrick James and also from Erin Bar- ber, Marisela Schaffer, and Indira Persad. Furthermore, CIS provided supple- mentary funding support for the project at a critical moment. At the USC School of International Relations, Robert English, Linda Cole, Karen Tang, and Ashley Bonanno helped enormously. I also acknowledge the splendid organizational and editing contributions of Christina Gray as project coor- dinator, and the assistance of students Landry Doyle, Katherine Hill, and Anna Phillips. For his research, editing, and advice, I warmly thank Scot ix

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