Ignite the Fire: The Secrets to Building a Successful Personal Training Career (Revised, Updated, and Expanded) PDF
Preview Ignite the Fire: The Secrets to Building a Successful Personal Training Career (Revised, Updated, and Expanded)
COPYRIGHT © 2014 J. GOODMAN CONSULTING INC. ALL RIGHTS RESERVED. IGNITE THE FIRE: THE SECRETS TO BUILDING A SUCCESSFUL PERSONAL TRAINING CAREER ISBN 978-1-50578-761-0 SECOND EDITION Bulk order discounts are available for gyms, academic institutions, and mentorships. Please inquire at www.theptdc.com/bulk-orders or via email at To my mom and dad also by jonathan OTHER BOOKS BY JONATHAN GOODMAN Personal Trainer Pocketbook: A Handy Reference for All Your Daily Questions COURSES BY JONATHAN GOODMAN 1K Extra – How to Build an Efficient and Scalable Online Personal Training Business www.1kextra.com PUBLISHED BY the PTDC The Ultimate Fat Loss Seminar Home Study Kit www.ultimatefatlossseminar.com WITH JASON MAXWELL 1K Fitness Fans – Facebook Advertising for Fitness Professionals www.1kfitnessfans.com WITH JODI RUMACK Hiring Personal Trainers – How to Find and Keep the Right People to Grow Your Business Faster www.hiringtrainers.net WITH JESSIE MUNDELL Training New Moms: The Practice (and Business) of Postnatal Fitness Instruction www.trainingnewmoms.com For a complete up-to-date list of books, programs, and courses please go to www.theptdc.com/products CONTENTS Acknowledgements Foreword Introduction SECTION 1: PLANNING FOR SUCCESS 1 So, You’re a Personal Trainer—What’s Next? 2 The Right Fit: Finding Work as a Trainer 3 Set Yourself Apart: Creating your Training Niche SECTION 2: WORKING AS A PERSONAL TRAINER 4 You’re in Sales Now: The Art of Selling 5 One on One: Developing Client Relationships 6 Light the Fire: The Excitation System 7 Keep it Simple: The Focus System and Why it Works 8 Fuel for the Fire: Keeping Clients Inspired 9 The Ten Types: Common Client Personalities and How to Work with Them SECTION 3: GROWING YOUR PERSONAL TRAINING BUSINESS 10 In-house Relations: Working as Part of a Team 11 Get More Green: Making More Money as a Trainer 12 Invest in Yourself: Succeeding as a Trainer Afterword Testimonials
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