Go Logo! A Handbook to the Art of Global Branding: 12 Keys to Creating Successful Global Brands PDF
208 Pages·2010·22.02 MB·English
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Preview Go Logo! A Handbook to the Art of Global Branding: 12 Keys to Creating Successful Global Brands
Description:
Unique among branding or creative guideline books, this book examines the enormous influence of both “commercial persuasion” and “societal persuasion” branding—and looks closely at the crucial role creative brand warriors play in building and sustaining winning designs. A primary focus is
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Most books are stored in the elastic cloud where traffic is expensive. For this reason, we have a limit on daily download.
