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BPP Learning Media’s F u n study materials are written by professionally qualified specialists who know d a m from personal experience the importance of top-quality materials for exam e n success. ta ls o f B u s Certificate BA1 in e Fundamentals of Business Economics s s E Our CIMA Course Book offers you: c • Illustrations to follow so that you can see the on • A user friendly format for easy navigation optimum approach in practice om • A direct and interactive approach to • Quick Quizzes and Topic Summaries to help you ic s • Aun rdaenrgseta onfd Aincgt itvhitei etes cthon diceavle sloyplla ybouusr caopnptleicnattion • Ainltle dgersaitgen aendd t ore mvieawke yyoouurr lsetaurdneinngt as effective C skills and test your understanding as you learn and efficient as possible throughout ou r s e B o o k F o r e x a m s in 2 New 0 1 7 CIMA Certificate 2017 Contact us BPP House Syllabus Course Book 142-144 Uxbridge Road London W12 8AA United Kingdom T 0845 075 1100 (UK) T +44 (0)20 8740 2211 (Overseas) E [email protected] bpp.com/learningmedia Certificate BA1 August 2016 Fundamentals of Business Economics £32.00 Course Book for exams in 2017 CMCEB1E(CB)AUG16 (RICOH_ASHFORD).indd 1-3 29/07/2016 14:33 CIMA Success Site To help maximise your chances of succeeding in your exams, we’ve put together a suite of exclusive online resources. 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BA1: Fundamentals of Business Economics Course Book For new syllabus assessments from January 2017 First edition August 2016 ISBN 9781 5097 0631 0 A note about copyright ISBN (for internal use only) 9781 5097 0635 8 Dear Customer eISBN 9781 5097 0712 6 What does the little © mean and why does it matter? British Library Cataloguing-in-Publication Data A catalogue record for this book is available from the Your market-leading BPP books, course materials and e- British Library learning materials do not write and update themselves. People write them on their own behalf or as employees of an organisation that invests in this activity. Copyright law Published by protects their livelihoods. It does so by creating rights over BPP Learning Media Ltd the use of the content. 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If they act illegally and unethically material is accurate or complete and accept no liability for in one area, can you really trust them? any loss or damage suffered by any person acting or refraining from acting as a result of the material in this course material. © BPP Learning Media Ltd 2016 2 Introduction to the course Contents Welcome to BA1 Fundamentals of Business Economics 4 Exam Technique Overview 10 Syllabus Content 1 Organisations and stakeholders 13 2 Measuring returns to shareholders 29 3 Demand, supply and price 45 4 Price elasticity 65 5 Cost behaviour 83 6 Market failure 101 7 National income 119 8 The trade cycle 139 9 Index numbers 157 10 Government economic policy 175 11 International economics 191 12 International trade 207 13 Functions of the financial system 219 14 Commercial and Central banks 233 15 Financial mathematical techniques 245 16 Impact of interest & exchange rate changes on business performance 269 17 Data and information 281 18 Forecasting 301 Test your learning answers 331 Appendix A: Present Value Tables 341 Bibliography 345 Index 347 3 Welcome to BA1 Fundamentals of Business Economics Description of the paper This subject primarily covers the economic and operating context of business and how the factors of competition, the behaviour of financial markets and government economic policy can influence an organisation. It also deals with the information available to assist management in evaluating and forecasting the behaviour of consumers, markets and the economy in general. The focus of this syllabus is on providing candidates with an understanding of the areas of economic activity relevant to an organisation's decisions and, within this context, the numerical techniques to support such decisions. Syllabus Areas and their weighting Weight Syllabus topic 25% A. Macroeconomic and Institutional Context of Business 30% B. Microeconomic and Organisational Context of Business 20% C. Informational Context of Business 25% D. Financial Context of Business The Objective Test exam Format Computer Based Assessment Duration 2 hours Number of Questions 60 Marking No partial marking – each question marked correct or incorrect All questions carry the same weighting (ie same marks) Weighting As per Syllabus Areas All component learning outcomes will be covered Question Types Multiple Choice Multiple Response Number Entry Drag and Drop Hot spot Item Sets Booking availability On demand Results Immediate 4 Introduction to the course Verb Hierarchy LEVEL LEARNING OBJECTIVE VERBS USED DEFINITION 3 APPLICATION Apply Put to practical use How you are expected Calculate Ascertain or reckon mathematically to apply your knowledge Demonstrate Exhibit by practical means Prepare Make or get ready for use Reconcile Make or prove consistent/compatible Solve Find an answer to/prove with certainty Tabulate Arrange in a table LEVEL LEARNING OBJECTIVE VERBS USED DEFINITION 2 COMPREHENSION Describe Communicate the key features of What you are expected Distinguish Highlight the differences between to understand Explain Make clear or intelligible/state the meaning or purpose of Identify Recognise, establish or select after consideration Illustrate Use an example to describe or explain something LEVEL LEARNING OBJECTIVE VERBS USED DEFINITION 1 KNOWLEDGE List Make a list of What you are expected State Express, fully or clearly, the details/facts of to know Define Give the exact meaning of 5 Learning Outcomes A. Macroeconomic and institutional context of business (25%) On completion of their studies, students should be able to: Lead Component Level 1. Explain the principal (a) Explain determination of macroeconomic 2 factors that affect the phenomena, including equilibrium level of a country's national income, growth in national national income and income, price inflation, unemployment, the impact of changing and trade deficits and surpluses economic growth rates (b) Explain the stages of the trade cycle 2 and prices on business. and the consequences of each stage for the policy choices of government (c) Explain the main principles of public 2 finance (i.e. deficit financing, forms of taxation) and macroeconomic policy (d) Describe the impacts on business of 2 potential policy responses of government, to each stage of the trade cycle (e) Calculate indices for price inflation and 3 national income growth using either base or current weights and use indices to deflate a series 2. Explain the factors (a) Explain the concept of the balance of 2 affecting the trade of a payments and its implications for country with the rest of government policy the World and its (b) Identify the main elements of national 2 impact on business. policy with respect to trade (c) Explain the impacts of exchange rate 2 policies on business 3. Explain the influences (a) Explain the concept of globalisation and 2 on economic the consequences for businesses and development of national economies countries and the (b) Explain the role of major institutions 2 effects of globalisation promoting global trade and development on business. (c) Identify the impacts of economic and 2 institutional factors using the PESTEL framework 6 Introduction to the course B. Microeconomic and Organisational Context of Business (30%) On completion of their studies, students should be able to: Lead Component Level 1. Distinguish between the (a) Distinguish between the goals of profit 2 economic goals of seeking organisations, not-for-profit various stakeholders organisations and governmental and organisations. organisations (b) Explain shareholder wealth, the 2 variables affecting shareholder wealth, and its application in management decision making (c) Distinguish between the potential 2 objectives of management, shareholders, and other stakeholders and the effects of these on the behaviour of the firm 2. Demonstrate the (a) Identify the equilibrium price in 2 determination of prices product or factor markets by market forces and (b) Calculate the price elasticity of 3 the impact of price demand and the price elasticity of changes on revenue supply from sales. (c) Explain the determinants of the price 2 elasticities of demand and supply (d) Calculate the effects of price elasticity 3 of demand on a firm's total revenue curve 3. Explain the influence of (a) Identify the influence of costs on the 2 economic and social size and structure of the organisation considerations on the (b) Explain the sources of market failures 2 structure of the and the policies available to deal with organisation and the them regulation of markets. 7 C. Informational Context of Business (20%) On completion of their studies, students should be able to: Lead Component Level 1. Apply techniques to (a) Explain the difference between data 2 communicate business and information and the data as information to characteristics of good information business stakeholders. (b) Identify relevant data from graphs, 2 charts and diagrams 2. Demonstrate the uses of (a) Describe the principal business 3 big data and analytics applications of big data and analytics for understanding the (b) Demonstrate the relationship between 3 business context. data variables (c) Demonstrate trends and patterns using 3 an appropriate technique (d) Prepare a trend equation using either 3 graphical means or regression analysis (e) Identify the limitations of forecasting 2 models D. The financial context of business (25%) On completion of their studies, students should be able to: Lead Component Level 1. Explain the functions of (a) Explain the role of various financial 2 the main financial assets, markets and institutions in markets and institutions assisting organisations to manage in facilitating commerce their liquidity position and to provide and development. an economic return to providers of liquidity (b) Explain the role of commercial banks 2 in the process of credit creation and in determining the structure of interest rates and the roles of the 'central bank' in ensuring liquidity (c) Explain the role of the foreign 2 exchange market in facilitating trade and in setting exchange rates 8