Electronic Commerce: Concepts, Methodologies, Tools and Applications

2383 Pages·2007·27.196 MB·English

by  Annie Becker

Electronic Commerce:
Concepts, Methodologies,
Tools, and Applications
S. Ann Becker
Florida Institute of Technology, USA
Volume I
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Library of Congress Cataloging-in-Publication Data
Electronic commerce : concepts, methodologies, tools and applications / Annie Becker, editor.
p. cm.
Summary: "This collection compiles a critical mass of top research--nearly 300 chapters from upwards of 400 of the world's leading
experts--to provide libraries with a landmark, four-volume reference to meet research needs in the many disciplines impacted by these
far-reaching topics. This collection covers topics including mobile commerce, virtual enterprises, business-to-business applications, Web
services, and enterprise methodologies"--Provided by publisher.
Includes bibliographical references and index.
ISBN 978-1-59904-943-4 (hbk.) -- ISBN 978-1-59904-944-1 (e-books)
1. Electronic commerce. I. Becker, Annie.
HF5548.32.E356 2008
658.8'72--dc22
2007039618
Copyright © 2008 by IGI Global. All rights reserved. No part of this publication may be reproduced, stored or distributed in any form or by
any means, electronic or mechanical, including photocopying, without written permission from the publisher.
Product or company names used in this set are for identification purposes only. Inclusion of the names of the products or companies does
not indicate a claim of ownership by IGI Global of the trademark or registered trademark.
British Cataloguing in Publication Data
A Cataloguing in Publication record for this book is available from the British Library.
Editor-in-Chief
Mehdi Khosrow-Pour, DBA
Editor-in-Chief
Contemporary Research in Information Science and Technology, Book Series
Associate Editors
Steve Clarke
University of Hull, UK
San Diego State University, USA
Annie Becker
Florida Institute of Technology USA
Ari-Veikko Anttiroiko
University of Tampere, Finland
Editorial Advisory Board
Sherif Kamel
American University in Cairo, Egypt
In Lee
Western Illinois University, USA
Jerzy Kisielnicki
Warsaw University, Poland
Keng Siau
University of Nebraska-Lincoln, USA
Amar Gupta
Arizona University, USA
Craig van Slyke
University of Central Florida, USA
John Wang
Montclair State University, USA
Vishanth Weerakkody
Brunel University, UK
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Electronic Commerce: Concepts, Methodologies, Tools, and Applications
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Online and Distance Learning: Concepts, Methodologies, Tools, and Applications
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Virtual Technologies: Concepts, Methodologies, Tools, and Applications
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List of Contributors
Abood, Christopher / Australian Computer Society, Australia ................................................1733
Adelakun, Olayele / DePaul University, USA .............................................................................837
Afonso Moreira, Nuno / University of Trás-os-Montes e Alto Douro, Portugal ......................1426
Ahrens, Martin / Inductis India Pvt. Ltd., India .......................................................................2247
Aigbedo, Henry / Oakland Unversity, Michigan, USA ..............................................................1313
Akkermans, Hans / Free University Amsterdam, The Netherlands ..........................................1019
Almeida, Hyggo / Federal University of Campina Grande, Brazil .............................................913
Al-Qirim, Nabeel / College of Information Technology, United Arab Emirates University,
UAE .............................................................................................................................................1491
Alryalat, Maroun / Brunel University, UK .................................................................................374
Amoroso, Don / San Diego State University, USA ......................................................................837
Archer, Norm / McMaster University, Canada .........................................................................1656
Arora, Keshni Anand / Indian Administrative Services, India .................................................1638
Ash, Colin G. / Edith Cowan University, Australia .....................................................................854
Baida, Ziv / Free University of Amsterdam, The Netherlands ...................................................1019
Baker, C. Richard / University of Massachusetts Dartmouth, USA ...........................................611
Barima, O. K. B. / University of Hong Kong, Hong Kong ..........................................................799
Barnes, David / Royal Holloway, University of London, UK ....................................................1203
Barnes, Stuart J. / University of East Anglia, UK.......................................................................386
Benslimane, Djamal / Claude Bernard Lyon University, France .............................................2108
Berjón Gallinas, Roberto / Pontifical University of Salamanca, Spain ...................................1760
Bhappu, Anita D. / Southern Methodist University, USA .........................................................1881
Blackie, Nigel M. / University of Salford, UK ...........................................................................1618
Blandford, Ann / University College London Interaction Centre, UK .....................................1358
Bose, Ranjit / University of New Mexico, USA ..........................................................................2029
Braun, Patrice / University of Ballarat, Australia ....................................................................1458
Brown, Ahern / HDR Inc., USA .................................................................................................1679
Bunker, Deborah / SISTM, University of New South Wales, Australia .....................................1174
Burn, Janice M. / Edith Cowan University, Australia .................................................................854
Cao, Mei / Arkansas State University, USA .................................................................................969
Carayannis, Elias / The George Washington University, USA ..................................................1154
Cardell, Nicholas Scott / Salford Systems, USA ........................................................................1915
Cardoso, Jorge / University of Madeira, Portugal ......................................................................562
Cata, Teuta / Northern Kentucky University, USA ....................................................................2071
Cater-Steel, Aileen / University of Southern Queensland, Australia ........................................2093
Cerran-Kelly, Catherine / University of Massachusetts Dartmouth, USA ...............................1679
Chan, Susy S. / DePaul University, USA ...........................................................................250, 2294
Chan, Tom S. / Southern New Hampshire University, USA ........................................................464
Chari, Kaushal / University of South Florida, USA ..................................................................2177
Chen, Charlie / Appalachian State University, USA ...................................................................826
Chen, Hong-Mei / University of Hawaii, USA ..........................................................................1379
Chen, Leida / Creighton University, USA ..................................................................................2134
Chen, Qimei / University of Hawaii, USA .................................................................................1379
Cheung, Hui Siu / Nanyang Technological University, Singapore .............................................571
Chiam, Michael K.M. / University of Western Australia, Australia ...........................................104
Chiang, David M. / National Taiwan University, Taiwan .........................................................1870
Chochliouros, Ioannis P. / Hellenic Telecommunications Organization S.A. (OTE), Greece ....808
Close, Angeline Grace / University of Georgia, North Georgia College and State University,
University of Nevada, Las Vegas, USA .......................................................................................2240
Corner, James L. / University of Waikato Management School, New Zealand ..........................324
Craig, Ron / Wilfrid Laurier University, Canada ..............................................................117, 1145
Dai, Qizhi / Drexel University, USA ...........................................................................................1953
Dall’Olmo Riley, Francesca / Kingston University, UK ...........................................................1701
Dasgupta, Subhasish / The George Washington University, USA ............................................1154
Dawson, Liisa H. / The Open University, UK ............................................................................1358
de Ruyter, Ko / University of Maastricht, The Netherlands ......................................................1902
De Lucia, Andrea / University of Salerno, Italy ..........................................................................622
del Águila-Obra, Ana Rosa / University of Málaga, Spain ........................................................918
Delgado Kloos, Carlos / Carlos III University of Madrid, Spain ................................................691
Dhawan, Abhinav / team4U Outsourced Staffing Services, India .................................................92
Dholakia, Nikhilesh / University of Rhode Island, USA ...........................................................2164
Dholakia, Ruby Roy / University of Rhode Island, USA ..........................................................2164
Dillon, Stuart / University of Waikato Management School, New Zealand ................................324
Dologite, Dorothy G. / Baruch College, USA .................................................................................9
Doolin, Bill / Auckland University of Technology, New Zealand .................................................324
Ducoffe, Robert H. / Baruch College, The City University of New York (CUNY), USA .............746
Dwivedi, Yogesh Kumar / Brunel University, UK ......................................................................374
Dykman, Charlene A. / University of St. Thomas, USA ...........................................................1224
Eang, Ong Chin / Monash University, Malaysia.......................................................................1569
Eltoweissy, Mohamed / Virginia Tech, USA ................................................................................930
Epinette, Olivier / STORM Research Group, GET-INT, France ...............................................2271
Esfandiari, Babak / Carleton University, Canada ......................................................................641
Fang, Shyh-Rong / National Chung Hsing University, Taiwan ................................................1742
Fang, Xiaowen / DePaul University, USA ...................................................................................250
Feinberg, Richard / Purdue University, USA ............................................................................1902
Fermoso Garcia, Ana María / Pontifical University of Salamanca, Spain ..............................1760
Fernandes Herbster, Raul / Federal University of Campina Grande, Brazil ............................913
Ferreira, Diego R. / IST-Technical University of Lisbon, Portugal...........................................2225
Finney, R. Zachary / University of South Alabama, USA .........................................................2240
Fisteus, Jesús Arias / Carlos III University of Madrid, Spain ....................................................692
Fjermestad, Jerry / New Jersey Institute of Technology, USA ..................................................1279
Fong, A. C. M. / Nanyang Technological University, Singapore .................................................571
Forgionne, Guisseppi / University of Maryland, Baltimore County, USA ..................................536
Francese, Rita / University of Salerno, Italy ...............................................................................622
Gangopadhyay, Aryya / University of Maryland, Baltimore County, USA ..............................1182
Gangstad, Elizabeth / Purdue University, USA ........................................................................1902
Gao, Yuan / Ramapo College of New Jersey, USA ............................................................746, 1217
Gartenfeld, Marc E. / St. John’s University, USA ...........................................................................9
Ghiassi, Manoochehr / Santa Clara University, USA .................................................................714
Ghiringhelli, Elisa / Università Carlo Cattaneo, Italy ..............................................................1082
Ghosh, Sutirtha / Inductis India Pvt. Ltd., India .......................................................................2247
Ginoglou, Dimitrios / University of Macedonia, Greece ..........................................................1827
Goethals, Frank / SAP-leerstoel Extended Enterprise Infrastructures and Katholieke
Universiteit Leuven, Belgium ..............................................................................................137, 1997
Goldsmith, Ronald E. / Florida State University, USA ............................................................2143
Golovnya, Mikhaylo / Salford Systems, USA ............................................................................1915
Gordijn, Jaap / Free University Amsterdam, The Netherlands .................................................1019
Griffin, Michael / University of Massachusetts Darmouth, USA ..............................................1679
Grist, Shelly / University of Southern Queensland, Australia ...................................................2093
Guan, Sheng-Uei / National University of Singapore, Singapore .......................................439, 471
Hars, Alexander / Inventivio GmbH, Germany ...........................................................................240
Hassan, Shahizan / Northern University of Malaysia, Malaysia ................................................402
Hawk, Stephen / University of Wisconsin-Parkside, USA .........................................................2200
He, Shaoyi / California State University, San Marcos, USA .....................................................1187
Heikkilä, Jukka / University of Jyväskylä, Finland ....................................................................221
Heikkilä, Marikka / University of Jyväskylä, Finland ................................................................221
Helander, Nina / Tampere University of Technology, Finland ..................................................1103
Hentea, Mariana / Southwestern Oklahoma State University, USA ...........................................778
Hinton, Matthew / Open University Business School, UK .......................................................1203
Hoelscher, Mark L. / Texas Tech University, USA ....................................................................1483
Hoffman, James J. / Texas Tech University, USA .....................................................................1483
Hong, Ilyoo B. / University of California at Los Angeles, USA ..................................................448
Hoppenbrouwers, Jeroen / Vrije Universiteit Brussel, Belgium ..............................................1323
Hsu, HY Sonya / Southern Illinois University, USA ..................................................................1058
Hu, Wen-Chen / University of North Dakota, USA .............................................................152, 292
Hu, Xiaorui / Saint Louis University, USA ................................................................................1807
Huang, Zhensen / University of Maryland, Baltimore County, USA ........................................1182
Humphreys, Paul / University of Ulster, Northern Ireland .......................................................1232
Hykes, Amy / International Institute for Management Development, Switzerland ...................1793
Im, Kun Shin / Yonsei University, Korea .....................................................................................754
Ingham, John / University of Sherbrooke, Canada ...................................................................1266
Iyer, Lakshmi / University of North Carolina at Greensboro, USA ............................................698
Jain, Ankur / Inductis India Pvt. Ltd., India ..............................................................................2247
Jajodia, Sushil / George Mason University, USA ........................................................................930
Jeanson, Benoit / University of Sherbrooke, Canada ................................................................1266
Jennex, Murray E. / San Diego State University, USA ...............................................................837
Jih, Wen-Jang (Kenny) / Middle Tennessee State University, USA ................................1742, 1853
Johnstone, Bradley / BK Solutions, Australia ...........................................................................1039
Joia, Luiz Antonio / Brazilian School of Public and Business Administration - Getulio
Vargas Foundation and Rio de Janeiro State University, Brazil ................................................2255
Kamel, Magdi N. / Naval Postgraduate School, USA ...................................................................16
Kankanhalli, Atreyi / National University of Singapore, Singapore ..........................................232
Kansal, Purva / Panjab University, India ..................................................................................1583
Karakostas, Bill / City University, UK ......................................................................................1418
Kardaras, Dimitris / Athens University of Economics and Business, Greece ..........................1418
Kartiwi, Mira / University of Wollongong, Australia ................................................................1441
Kauffman, Robert J. / University of Minnesota, USA ..............................................................1953
Kaushik, Amit Kumar / Panjab University, India ....................................................................1583
Kazman, Rick / University of Hawaii, USA ..............................................................................1379
Kellen, Vince / DePaul University, USA ....................................................................................2294
Khalifa, Mohamed / City University of Hong Kong, Hong Kong .............................................1837
Kikvidze, Irma / Purdue University, USA .................................................................................1978
Kimery, Kathryn M. / Saint Mary’s University, Canada ............................................................354
Kisielnicki, Jerzy / Warsaw University, Poland ........................................................................1517
Klassen, Christopher / University of Dallas, USA .....................................................................549
Klein, Matthias / University of New Brunswick, Canada ...........................................................983
Klein, Stefan / University College Dublin, Ireland ...................................................................1066
Koch, Hope / Baylor University, USA ........................................................................................1138
Kou, Weidong / Chinese State Key Lab. of Integrated Service Networks, China .......................292
Kouadri Mostéfaoui, Ghita / Oxford Brookes University, UK .................................................2108
Kouadri Mostéfaoui, Soraya / Oxford Brookes University, UK ...............................................2108
Koufaris, Marios / Baruch College, The City University of New York (CUNY), USA ................746
Krogstie, John / Norwegian University of Science and Technology, Norway .............................591
Kuljis, Jasna / Brunel University, UK .........................................................................................374
Kulviwat, Songpol / Hofstra University, USA ...........................................................................1058
Kurihara, Yutaka / Aichi University, Japan .............................................................................2287
Kutvonen, Lea / University of Helsinki, Finland ........................................................................997
Kyobe, Michael / University of the Free State, South Africa ....................................................1254
Lafferty, Anthony / Manchester Metropolitan University Business School, UK ......................2021
Lalopoulos, George K. / Hellenic Telecommunications Organization S.A. (OTE), Greece .......808
Lane, Louise / Laurentian University, Canada ............................................................................286
Lawson-Body, Assion / University of North Dakota, USA ..........................................................863
Lee, Choongseok / Korea Polytechnic University, Korea ...........................................................631
Lee, Chung-wei / Auburn University, USA ..........................................................................152, 292
Lee, Heeseok / Korea Advanced Institute of Science and Technology, Korea .............................631
Lee, Sam / Texas State University - San Marcos, USA ......................................................422, 2071
Lee, Su-Fang / Overseas Chinese Institute of Technology, Taiwan .................................1742, 1853
Lei, Pouwan / University of Bradford, UK ..................................................................................793
Lemahieu, Wilfried / Katholieke Universiteit Leuven, Belgium .......................................137, 1997
Lepouras, George / University of Peloponnese, Greece .............................................................346
Li, Feng / University of Newcastle upon Tyne Business School, UK ...........................................402
Limayem, Moez / City University of Hong Kong, Hong Kong .................................................1837
Liu, Vanessa / City University of Hong Kong, Hong Kong .......................................................1837
Loebbecke, Claudia / University of Cologne, Germany .............................................................659
Loukis, Euripidis / University of Aegean, Greece .......................................................................209
Lutfiyya, Hanan / University of Western Ontario, Canada .........................................................641
Ma, Jianfeng / Xidian University, China .....................................................................................307
Ma, Wei / Carleton University, Canada .......................................................................................641
Maamar, Zakaria / Zayed University, UAE ..............................................................................2108
MacGregor, Robert C. / University of Wollongong, Australia .................................................1441
Madeja, Nils / WHU, Germany ..................................................................................................1686
Madria, Sanjay / University of Missouri-Rolla, USA .................................................................286
Mahmoud, Qusay H. / University of Guelph, Canada .............................................................2108
Mäkinen, Saku / Tampere University of Technology, Finland ..................................................1103
Malaga, Ross A. / Montclair State University, USA ..................................................................1115
Manaresi, Angelo / Universita’ di Bologna, Italy ......................................................................1701
Marchand, Donald / International Institute for Management Development, Switzerland .......1793
Mathur, Rajiv / Percom Limited, India .........................................................................................92
McCord, Mary / Central Missouri State University, USA ..........................................................354
McIvor, Ronan / University of Ulster, Northern Ireland ...........................................................1232
McLean, Rachel / Manchester Metropolitan University Business School, UK ........................1618
Melemez, Turan / Purdue University, USA ...............................................................................1978
Metso, Janne / University of Helsinki, Finland ...........................................................................997
Mieczkowska, Suzanne / Open University Business School, UK .............................................1203
Millard, Nicola / British Telecommunications PLC, UK ...........................................................1358
Minocha, Shailey / The Open University, UK ...........................................................................1358
Mišić, Vojislav B. / University of Manitoba, Canada ..................................................................179
Mitchell, Helen / Unitec, Auckland, New Zealand ....................................................................1052
Mittal, Nitin / Nokia Pte Ltd, Singapore ......................................................................................514
Mockler, Robert J. / St. John’s University, USA .............................................................................9
Mohania, Mukesh / IBM India Research Lab, India ..................................................................286
Morch, Andrei Z. / SINTEF Energy Research, Norway ............................................................1019
Morgan, Allison J. / The Pennsylvania State University, USA ..................................................1819
Mukkamala, Ravi / Old Dominion University, USA ...................................................................930
Müller-Lankenau, Claas / University of Münster, Germany ....................................................1066
Murray, Kyle B. / University of Western Ontario, Canada .......................................................1716
Myers, Margaret / Northern Kentucky University, USA .............................................................271
Mylonakis, John / Hellenic Open University, Greece ...............................................................1827
New, Steve / University of Oxford, UK ......................................................................................1936
Ngai, Eric W. T. / The Hong Kong Polytechnic University, Hong Kong ...................................1607
Niederman, Fred / Saint Louis University, USA .......................................................................1807
O’Buyonge, Abrams A. / Creighton University, USA ...............................................................2134
O’Keefe, Timothy P. / University of North Dakota, USA ...........................................................863
Olla, Phillip / Brunel University, UK ...........................................................................................667
Owen, Robert S. / Texas A&M University – Texarkana, USA ...................................................1598
Padilla-Meléndez, Antonio / University of Málaga, Spain .........................................................918
Pagurek, Bernard / Carleton University, Canada ......................................................................641
Pan, Shan L. / National University of Singapore, Singapore ....................................................1135
Park, Sangin / Seoul National University, Republic of Korea ...................................................1130
Paslowski, Chris / Purdue University, USA ...............................................................................1978
Passi, Kalpdrum / Laurentian University, Canada .....................................................................286
Paul, Ray J. / Brunel University, UK ...........................................................................................374
Pei, Changxing / Xidian University, China................................................................................2047
Penttinen, Esko / Helsinki School of Economics, Finland ........................................................1664
Perkusich, Angelo / Federal University of Campina Grande, Brazil .........................................913
Petrova, Krassie / Auckland University of Technology, New Zealand ........................................889
Pires, Luís Carlos / Polytechnic Institute of Bragança, Portugal .............................................1426
Polyzos, George C. / Athens University of Economics and Business, Greece ...........................2150
Poon, Simpson / Hong Kong and Charles Sturt University, Australia ......................................2159
Porter, Thomas W. / IVE, University of North Carolina Wilmington, USA ......................258, 1672
Protogeros, Nicolaos / University of Macedonia, Greece .........................................................1827
Qiao, Haibing / FileNet Corporation, USA .................................................................................163
Qiao, Haiying / University of Maryland, USA .............................................................................163
Raisinghani, Mahesh S. / Texas Woman’s University, USA & University of Dallas,
USA .............................................................................................................................125, 549, 1978
Rao, G. S. V. Radha Krishna / Multimedia University, Malaysia ..............................................952
Rao, Ranjan / Inductis India Pvt. Ltd., India ............................................................................2247
Rask, Morten / Aarhus School of Business, Denmark...............................................................2164
Ratnasingam, Pauline / Central Missouri State University, USA .................................................47
Reddick, Christopher G. / The University of Texas at San Antonio, USA ...................................31
Roberts, Mary Lou / University of Massachusetts Boston, USA ..................................................38
Romano, Jr., Nicholas C. / Oklahoma State University, USA ...................................................1279
Rowe, Neil C. / U.S. Naval Postgraduate School, USA .................................................................84
Ruokolainen, Toni / University of Helsinki, Finland ..................................................................997
Sæle, Hanne / SINTEF Energy Research, Norway ....................................................................1019
Saarinen, Timo / Helsinki School of Economics, Finland .........................................................1664
Sagi, John / Anne Arundel Community College, USA ...............................................................1154
Salam, Al / University of North Carolina at Greensboro, USA ...................................................698
Salo, Jari / University of Oulu, Finland .......................................................................................905
Samson, Danny / University of Melbourne, Australia ...............................................................2126
Samuel, Delyth / University of Melbourne, Australia ...............................................................2126
Sarkis, Joseph / Clark University, USA .....................................................................................1786
Sattwa Kundu, Suddha / Inductis India Pvt. Ltd., India ..........................................................2247
Scacchi, Walt / University of California, Irvine, USA .................................................................497
Scanniello, Guiseppe / University of Salerno, Italy ....................................................................622
Scarpi, Daniele / Universita’ di Bologna, Italy ..........................................................................1707
Schlueter Langdon, Christoph / University of Southern California, USA ................................240
Schoder, Detlef / WHU, Germany ..............................................................................................1686
Schultze, Ulrike / Southern Methodist University, USA ............................................................1881
Schwaab, Eric / Visual Narrative, USA .........................................................................................38
Scornavacca, Eusebio / Victoria University of Wellington, New Zealand ..................................386
Scupola, Ada / Roskilde University, Denmark ...........................................................................1195
Seitz, Juergen / University of Cooperative Education Heidenheim, Germany ...........................555
Seppänen, Marko / Tampere University of Technology, Finland ..............................................1103
Seshadri, Saravanan / Ultramatics, Inc., USA..........................................................................2177