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Crane, Andrew (1998) Marketing, morality, and the natural environment. PhD thesis, University of ... PDF

419 Pages·2016·17.91 MB·English
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Preview Crane, Andrew (1998) Marketing, morality, and the natural environment. PhD thesis, University of ...

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complete the doctoral studies which have resulted in the production of this thesis. This thesis is a study of morality in marketing, focusing specifically on marketing in .. The following, taken from one popular textbook (Kotler et al,.
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