Color publishing on the Macintosh : from desktop to print shop PDF
Preview Color publishing on the Macintosh : from desktop to print shop
0 H -o Vl 0 CJ z N -o 0 -1'- V1 0 0 "' On the Macintosh From Desktop to Print Shop KIM &S UNNY BAKER _,, RANDOM HOUSE ELEClRONIC PUBUSHING New York I Color Publishing on the Macintosh Copyright © 1992 by Kim Baker and Sunny Baker All rights reserved under International and Pan-American Copyright Conventions. Published in the United States by Random House, Inc., New York, and simultaneously in Canada by Random House of Canada, Ltd. Manufactured in the United States of America. 98765432 24689753 23456789 First edition Library of Congress Cataloging-in-Publication Data Baker, Kim, 1955- Color Publishing on the Macintosh: from desktop to print shop I by Kim Baker & Sunny Baker. p. em. Includes bibliographical references and index. ISBN 0-679-73977-7: $45.00 1. Desktop publishing. 2. Macintosh (computer)-programming. 3. Color computer graphics. I. Baker, Sunny. II Tide. Z286.D47B35 1992 686.2'3042-dc20 91-47960 CIP The authors and publisher have used their best efforts in preparing this book, the disk accompanying this book, and the programs and data contained therein. However, the authors and publisher make no war ranties of any kind, express or implied, with regard to the documentation or programs or data contained in this book or disk, and specifically disclaim without limitation, any implied warranties of merchantabil ity and fitness for a particular purpose with respect to the disk, the programs and/or data contained there in, program listings in the book and/or the techniques described in the book. In no event shall the author or publisher be responsible or liable for any loss of profit or any other commercial damages, including but not limited to special, incidental, consequential or any other damages in connection with or arising out of furnishing, performance, or use of this book or the programs or data. Credits Book layout and production: Andrea Star Greitzer & Terry Kelley PageWorks, Inc. 36 J. F. K. Street, Cambridge, MA 02138 Image on page 301 Copyright© 1989, 1990 by Teaching Publishing Services, Inc. Trademarks A number of entered words in which we have reason to believe trademark, service mark, or other propri etary rights may exist have been designated as such by use of initial capitalization. However, no attempt has been made to designate as trademarks or service marks all personal computer words or terms in which proprietary rights might exist. The inclusion, exclusion or definition of a word or term is not intended to affect, or to express any judgment on, the validity or legal status of any proprietary right which may be claimed in that word or term. ' DEDICATION This book is dedicated ro the countless engineers, prepress professionals, service bureaus, prim shops, and color publishers using their knowledge and hard work to produce quality color publications on the Macintosh. It's because of their efforts and dedication that the state of the arr is continually advancing. ACKNOWLEDGMENTS The authors would like to give special thanks to the following people for their out standing contributions to this book: Michael Mellin, Publisher at Random House Electronic Publishing, Steven J. Bennett of The Bennett Information Group, and Mike Snell of the Michael Snell Literary Agency-for believing in this book and helping make it happen. Julie Ann O'Leary and Jane Mellin, our editors at Random House, for their persis tence and enthusiasm on the project. The gang at InfoComp/Connecting Point in Chandler, Arizona, especially Jim Steinacker, Greg Larsen, and Tim Conrad, who provided technical advice, equipment loans, and speedy repairs. Grant Hall of American Color, who really knows his stuff when it comes to electronic prepress. Ellen Addington of Webcrafters, who helped with explanations on a number of real world service bureau questions and problems. Dave Shough of Digitech, who contributed his time answering a myriad of questions. v vi COLOR PUBLISHING ON THE MACINTOSH Steve Holliger of S. J. Pierce & Company and Michael Thorne of Technical Publishing Services, who both provided contacts and information, and answered obscure questions for us. Woods Litho, and Frank Woods in particular, who brought a new meaning to the phrase "high-quality printing" with the company's 600-lines-per-inch printing process. Colby Foote and Steve England of Color Masters, who put high-end prepress links into perspective for us. Norm Atkin of LaserT ypesetting for his insights on service bureau operations. Julie Thompson, our efficient assistant, who helped assemble and proof the initial manuscript. Sally, Kristy Jo, and Joe Staron-just for being there. Our appreciation also goes to the many people in the companies listed in the Sources section at the back of the book, who contributed products, technical notes, and expertise. Of course, for any omissions or inconsistencies in the book, we take full responsibility. Contents Preface LX Introduction Now, Create Color Documents Right on Your Desktop! xt Chapter 1 The Color Desktop Publishing Process 1 Chapter 2 Choosing the Hardware Tools of the Color Publishing Trade 29 Chapter 3 Selecting Color Publishing Software 65 Chapter 4 Macintosh Standards and Formats for Color Publishing 97 Chapter 5 Scanning Photos and Illustrations for Color Publications 133 Chapter 6 Using Color to Design on the Macintosh Desktop 111 Chapter 7 Color Separation 199 Chapter 8 Correcting and Separating Color Scans on the Desktop 229 Chapter 9 Advanced Color Separation Topics 263 Color Section C-1 Chapter 10 Choosing and Working with a Service Bureau 289 Chapter 11 Choosing a Print Shop for Your Color DTP Project 327 Chapter 12 Printing-Procedures, Paper, Proofing, and Press Checks 347 Chapter 13 Connecting to Professional Prepress Systems 381 Chapter 14 Time-saving Tools and Money-saving Tips for Color Desktop Publishing 395 Sources 409 Appendix A How to Use the Bound-in Disk 429 The Color Publisher's Glossary 441 Bibliography 461 Index 463 VII PREFACE ix X COLOR PUBLISHING ON THE MACINTOSH With Color Publishing on the Macintosh, we at Random House Electronic Publishing are offering you the best information available, in a form that brings you benefits not only at the first reading, but time and time again as you use the supplied software and consult the book as a reference. We offer the best answers from the most knowledgeable authors, Sunny and Kim Baker. They've carefully translated their years of pioneer ing experience into a thoughtful, thorough, and engrossing book, a book designed to spare you all the time and money that newcomers spend when they take their first steps into a developing technology. First, read the book carefully and follow the easy and gradual paths to successful color publishing; the extensive use of visuals will make new con cepts crystal clear. As you go along, feel free to copy the checklists the Bakers have created to help you remember all the little details at key points in the process. Look at the helpful tips and sidebars that give you essential cautions and additional information. Feeling lost as you discuss a project with a printer or service bureau? The Color Publisher's Glossary offers a com plete reference to the technical terms you'll confront. And the software sup plied on the disk gives you a leg up with special Macintosh utilities and the practical experience that comes with using them. As you work with the Bakers at your side, always friendly and supportive, you'll thank them for helping you avoid the potentially expensive pitfalls of the complex but rewarding desktop color publishing experience. What Kim and Sunny offer you is control over your work: You can trans late your ideas into effective, hard-hitting color publications-directly, right at your own Macintosh. But what else makes this book so different? The answer lies not only in the invaluable content, but in Random House Electronic Publishing's unique presentation. This is a readable book, a book that not only contains the answers you need, but presents them in an effective way, reflecting the expertise of the country's leading reference publisher. Note the thoughtful use of a second color to high light information and help you find the section you're searching for. Need to find something fast? Check out the thorough index at the back. And the book lies flat, so you can set it open by your computer at the page you need. This is a book that invites you to read and refer. Finally, this book was created by the very methods you'll read about, by people who care about your future in this exciting arena. As fellow pioneers in the world of desktop color publishing, we wish you the best of luck. Read and enjoy. - Michael Mellin Publisher Random House Electronic Publishing
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