Best of The eLearning Guild’s Learning Solutions Top Articles from the eMagazine’s First Five Years Edited by William R. Brandon The eLearning Guild ffffiirrss..iinndddd vv 22//1144//0088 55::3399::0033 PPMM ffffiirrss..iinndddd iivv 22//1144//0088 55::3399::0033 PPMM About This Book Why is this topic important? e -L earning— the use of technology to assist learning— has already become a standard deliv- ery method in education at all levels and for training employees in many organizations. The technology itself is becoming easier to use, so that more people are now producing e - learning applications. This includes subject - matter experts, human resources professionals, and others who have no formal background in teaching or in the production of instructional materials. Yet the challenge of creating e- learning that works is great, requiring specifi c knowledge about the psychology of learning, about design principles that adapt technology to people rather than the other way around, and about the new technologies that appear constantly and that can greatly improve results. To create effective e- learning applications, we need guidance on the best use of technology. Whether you are a manager, a specialist in the design and production of e- learning, a teacher, or a subject- matter expert, in this book you will fi nd the specifi cs you need, provided by practitioners who have already solved many of the problems you face. What can you achieve with this book? The Best of The eLearning Guild’ s Learning Solutions delivers the top articles that thousands of Guild members worldwide have found indispensable for guiding their development efforts. In it you will fi nd guidelines, checklists, and instructions for creating great e- learning that will help you: (cid:127) Devise a learning strategy for your organization (cid:127) Manage e - learning implementation (cid:127) Measure the results of e - learning and identify the return on investment (ROI) (cid:127) Integrate e - learning and knowledge management (cid:127) Choose a learning management system (LMS) (cid:127) Create planning documents and developers ’ guides that will facilitate project man- agement and improve the quality of e - learning (cid:127) Create and use learning objects (cid:127) Understand XML - based e - learning development ffffiirrss..iinndddd ii 22//1144//0088 55::3399::0011 PPMM (cid:127) Create effective, engaging, live online learning events (cid:127) Rapidly produce video for e - learning (cid:127) Use simulations and games to promote deeper learning (cid:127) Motivate employees and students to complete e -l earning assignments (cid:127) Use social software (weblogs, podcasts, and wikis) to bridge the gap between formal and informal learning If you are involved in the planning, design, production, or delivery of online instruction, this book will help you create solutions that result in real learning and improved performance by employees and students. How is this book organized? This book contains twenty- t wo chapters, organized into three sections. The fi rst section addresses e- learning strategy and management. The second section offers detailed instruc- tion and guidance on capturing skill and knowledge in your e- learning programs. The third section shows you how to facilitate transfer of that skill and knowledge. Each chapter pro- vides a list of links to online resources and a complete set of references. Please note that the fi rst paragraph of every chapter contains an introductory statement from the book’s editor, Bill Brandon. This introduction is identifi able by the gray shaded background. ffffiirrss..iinndddd iiii 22//1144//0088 55::3399::0022 PPMM About Pfeiffer Pfeiffer serves the professional development and hands-on resource needs of training and human resource practitioners and gives them products to do their jobs better. We deliver proven ideas and solutions from experts in HR development and HR management, and we offer effective and customizable tools to improve workplace performance. From novice to seasoned professional, Pfeiffer is the source you can trust to make yourself and your organi- zation more successful. Essential Knowledge Pfeiffer produces insightful, practical, and comprehen- sive materials on topics that matter the most to training and HR professionals. Our Essential Knowledge resources translate the expertise of seasoned professionals into practical, how-to guidance on critical workplace issues and problems. These resources are supported by case studies, worksheets, and job aids and are frequently supplemented with CD-ROMs, web- sites, and other means of making the content easier to read, understand, and use. Essential Tools Pfeiffer’s Essential Tools resources save time and expense by offering proven, ready-to-use materials—including exercises, activities, games, instru- ments, and assessments—for use during a training or team-learning event. These resources are frequently offered in looseleaf or CD-ROM format to facilitate copying and customization of the material. Pfeiffer also recognizes the remarkable power of new technologies in expanding the reach and effectiveness of training. While e-hype has often created whizbang solutions in search of a problem, we are dedicated to bringing convenience and enhancements to proven training solutions. All our e-tools comply with rigorous functionality standards. The most appropriate technology wrapped around essential content yields the perfect solution for today’s on-the- go trainers and human resource professionals. Essential resources for training and HR professionals www.pfeiffer.com ffffiirrss..iinndddd iiiiii 22//1144//0088 55::3399::0022 PPMM ffffiirrss..iinndddd iivv 22//1144//0088 55::3399::0033 PPMM Best of The eLearning Guild’s Learning Solutions Top Articles from the eMagazine’s First Five Years Edited by William R. Brandon The eLearning Guild ffffiirrss..iinndddd vv 22//1144//0088 55::3399::0033 PPMM Copyright © 2008 by John Wiley & Sons, Inc. All rights reserved. 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Limit of Liability/Disclaimer of Warranty: While the publisher and author have used their best efforts in preparing this book, they make no representations or warranties with respect to the accuracy or completeness of the contents of this book and specifi cally disclaim any implied warranties of merchantability or fi tness for a particular purpose. No warranty may be created or extended by sales representatives or written sales materials. The advice and strategies contained herein may not be suitable for your situation. You should consult with a professional where appropriate. Neither the publisher nor author shall be liable for any loss of profi t or any other commercial damages, including but not limited to special, incidental, consequential, or other damages. Readers should be aware that Internet websites offered as citations and/or sources for further information may have changed or disappeared between the time this was written and when it is read. For additional copies/bulk purchases of this book in the U.S. please contact 800-274-4434. Pfeiffer books and products are available through most bookstores. To contact Pfeiffer directly call our Customer Care Department within the U.S. at 800-274-4434, outside the U.S. at 317-572-3985, fax 317-572-4002, or visit www.pfeiffer.com. Pfeiffer also publishes its books in a variety of electronic formats. Some content that appears in print may not be available in electronic books. Library of Congress Cataloging-in-Publication Data Best of the eLearning guild’s learning solutions : top articles from the eMagazine’s fi rst fi ve years / edited by William R. Brandon. p. cm. Includes index. ISBN 978-0-470-23962-9 (pbk.) 1. Employees—Training of—Computer-assisted instruction. 2. Computer-assisted instruction. I. Brandon, William. HF5549.5.T7B4885 2008 658.3'12402854678—dc22 2008000870 Acquiring Editor: Lisa Shannon Editorial Assistant: Marisa Kelley Director of Development: Kathleen Dolan Davies Editor: Rebecca Taff Marketing Manager: Brian Grimm Manufacturing Supervisor: Becky Morgan Production Editor: Michael Kay Printed in the United States of America Printing 10 9 8 7 6 5 4 3 2 1 ffffiirrss..iinndddd vvii 22//1144//0088 55::3399::0033 PPMM CONTENTS Foreword by David Holcombe xi Acknowledgments xv Introduction xvii Bill Brandon, Editor Publication Dates xxv SECTION 1: e-LEARNING STRATEGY AND MANAGEMENT 1. If You Only Look Under the Street Lamps . . . or Nine e-Learning Myths 3 Lance Dublin vii ffttoocc..iinndddd vviiii 22//1144//0088 55::3399::4477 PPMM
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