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Annual Reports 101: What the Numbers and the Fine Print Can Reveal About the True Health of a Company PDF

254 Pages·2006·0.85 MB·English
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Preview Annual Reports 101: What the Numbers and the Fine Print Can Reveal About the True Health of a Company

OtherAMACOM BooksbyMichaelThomsett TheLandlord’sFinancialToolKit, (AMACOM,2005) TheLittleBlackBookofProjectManagement,2/e, (AMACOM,2002) TheRealEstateInvestor’sPocketCalculator,(AMACOM,2006) This page intentionally left blank Annual Reports 101 This page intentionally left blank Annual Reports 101 Michael C. Thomsett AmericanManagementAssociation NewYork•Atlanta•Brussels•Chicago•MexicoCity•SanFrancisco Shanghai•Tokyo•Toronto•Washington,D.C. SpecialdiscountsonbulkquantitiesofAMACOMbooksare availabletocorporations,professionalassociations,andother organizations.Fordetails,contactSpecialSalesDepartment, AMACOM,adivisionofAmericanManagementAssociation, 1601Broadway,NewYork,NY10019. Tel.:212-903-8316. Fax:212-903-8083. Website:www.amacombooks.org Thispublicationisdesignedtoprovideaccurateandauthoritative informationinregardtothesubjectmattercovered.Itissoldwith theunderstandingthatthepublisherisnotengagedinrendering legal,accounting,orotherprofessionalservice.Iflegaladviceorother expertassistanceisrequired,theservicesofacompetentprofessional personshouldbesought. LibraryofCongressCataloging-in-PublicationData Thomsett,MichaelC. Annualreports101:whatthenumbersandthefineprintcanrevealaboutthetrue healthofacompany/MichaelC.Thomsett. p. cm. Includesbibliographicalreferencesandindex. ISBN-13:978-0-8144-7367-2 ISBN-10:0-8144-7367-9 1. Corporationreports—Evaluation—Handbooks,manuals,etc. I. Title. HG4028.B2T47 2007 332.63(cid:2)2042—dc22 2006017174 (cid:2)2007MichaelC.Thomsett. Allrightsreserved. PrintedintheUnitedStatesofAmerica. Thispublicationmaynotbereproduced,storedinaretrievalsystem,ortransmittedinwhole orinpart,inanyformorbyanymeans,electronic,mechanical,photocopying,recording,or otherwise,withoutthepriorwrittenpermissionofAMACOM,adivisionofAmerican ManagementAssociation,1601Broadway,NewYork,NY10019. Printingnumber 10 9 8 7 6 5 4 3 2 1 C o n t e n t s Introduction Transparency:FactorFiction? 1 Chapter1 TheAccountingDilemma:TheGapinGAAP 5 Chapter2 TheBasicFinancialStatements:WhatYourMamaDidn’tTellYou AbouttheBalanceSheet 28 Chapter3 EssentialRatios:RollingUpYourNumericalSleeves 50 Chapter4 WhatStatementsDoNotReveal:DirtyLittleAccountingSecrets 75 Chapter5 Footnotes,PartOne:AnOverviewoftheRealDisclosures 91 Chapter6 Footnotes,PartTwo:RedFlagsYouCanFindonYourOwn 112 Chapter7 StructureoftheAnnualReport:APublicRelationsDocument 133 Chapter8 TheAuditingRole:AccountingCultureandtheAuditMentality 154 Chapter9 HowtheNumbersAreManipulated:AccountingShellGames 173 vii .................15966$ CNTS 06-27-0613:49:13 PS PAGEvii viii Contents Chapter10 SourcesofFreeInformation:YouDon’tNeedtoPayforHelp 195 Chapter11 ModifyingYourGamePlan:ANewFormofPortfolioManagement 207 Glossary 221 Notes 231 Index 235 Annual Reports 101

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An annual report is a powerful and revealing document about a company’s financial standing, and can offer the savvy reader substantial insight about where the company may be headed in the future. But to the untrained eye, the annual report may seem like walls of accounting technicalities surrounde
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