Verpackungsgestaltung bei Markenerweiterungen: Der Einfluss auf die Akzeptanz der Konsumenten

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Author:Marcus Fuchs (auth.)
Language:German
Release year:2004
File size:17.826 MB
Number of page:436
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Similar Verpackungsgestaltung bei Markenerweiterungen: Der Einfluss auf die Akzeptanz der Konsumenten

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