Description:This best-selling introduction to language studies includes a huge range of activities and projects, introducing core areas of language structure and grammar through analysis of real texts. Ideal for both A level and beginning undergraduate students, this second edition includes: an introductory section on how to use the book material on spoken and written language, children's language, language and ideology an range of texts, including advertisements, beer mats, horoscopes, newspaper articles, junk mail, political speeches extensions suggesting project work with an answer key at the back a concluding section giving students practice in analyzing the different topics explored throughout the book.