What to Do When Machines Do Everything: Five Ways Your Business Can Thrive in an Economy of Bots, AI, and Data

259 Pages·2017·32.11 MB·English

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W H A T T O D O
WHEN MACHINES
DO EVERYTHING
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W H A T T O D O
WHEN MACHINES
DO EVERY THING
HOW TO GET AHEAD IN A WORLD OF AI,
ALGORITHMS, BOTS, AND BIG DATA
MALCOLM FRANK,
PAUL ROEHRIG, BEN PRING
AND
FFIRS 01/03/2017 21:27:8 Pageiv
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Contents
Preface ix
Chapter1 WhenMachinesDoEverything 1
LikeItorNot,ThisIsHappening 3
DigitalThatMatters 4
PlayingtheNewGame 6
ButWillIBeAutomatedAway? 8
GettingAHEADintheAgeoftheNewMachine 9
Chapter2 FromStalltoBoom:We’veBeenHereBefore 13
WhenMachinesDoEverything,WhatHappenstoUs? 14
ButHaven’tOurComputersMadeUsMore
Productive? 15
Carlota’sWay 16
RidingtheWaves 17
ThreeBigReasonsWhyaBoomIsAbouttoOccur 21
FromStalltoBoom,aTimeofOptimism 31
Chapter3 ThereWillBeBlood 33
PredictionsofMassiveJobLossesviaAI 33
Manualvs.KnowledgeLabor:AsGoestheFactory,So
GoestheOffice? 36
Don’tConfuseJobswithTasks 38
Don’tOverlooktheJob-GrowthStory 40
ThePaceofThisTransition 42
GettingAHEADinaTimeofChurn 43
v
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vi Contents
Chapter4 TheNewMachine:SystemsofIntelligence 45
DefiningtheNewMachine 46
MeettheMachine:AnatomyofaSystemofIntelligence 50
SystemsofIntelligenceinAction 56
WhatDoes“Good”LookLike?AttributesofaSuccessful
SystemofIntelligence 59
FromVaportoValue 63
Chapter5 YourNewRawMaterials:DataIsBetterthanOil 65
TurningDatafromaLiabilityintoanAsset 66
ManagingtheDataSupplyChain 68
BusinessAnalytics:TurningDataintoMeaning 70
IfItCostsMorethan$5,andYouCan’tEatIt,InstrumentIt! 71
TheHome-FieldAdvantageofBigCompanies 73
DataIsJobOne 76
Chapter6 DigitalBusinessModels:YourFiveWaysto
BeatSiliconValley 77
HybridIstheNewBlack 81
AvoidingtheFourTraps 82
FiveWaystoMineGoldfromtheNewMachines 90
TheManagementOpportunityofaGeneration 92
Chapter7 Automate:TheRobotsAren’tComing;
They’reHere 95
AutomationIsNotOptional 96
SoftwareShouldBeEatingYourCoreOperations 102
WhattoDoonMonday?FlickYourAutomation-OnSwitch 107
AutomationIsaMeans,NotanEnd 113
Chapter8 Halo:InstrumentEverything,ChangetheGame 115
Every“Thing”IsNowaCodeGenerator 116
Becomea“Know-It-All” 120
WhattoDoonMonday?CapitalizeonCode 124
DigitsoverWidgets:TheNextAgeofBusinessand
Technology 132
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Contents vii
Chapter9 Enhance:AmplifyHumanPerformancewith
theNewMachine 133
StoneAge,BronzeAge,IronAge . . . DigitalAge 135
EnhancedJobsWillBeProtectedJobs 136
SmartRobotsMakeSmarterHands 141
WhattoDoonMonday?PartnerwithSystemsofIntelligence 145
You+NewTools=Enhancement 151
Chapter10 Abundance:FindingYour10XOpportunities
withtheNewMachine 153
WhattoDoonMonday?FindAbundanceinYour
Organization 157
IncreasingProsperitybyLoweringPrices 165
Chapter11 Discovery:ManageInnovationfortheDigital
Economy 167
R&DWithoutAIIsNoR&DatAll 171
DiscoveryIsHard,butNotasHardasBeingIrrelevant 176
WhattoDoonMonday?Don’tShortHumanImagination 176
CreateYourOwnBuddingEffect 185
Chapter12 CompetingonCode:ACalltoActionfrom
theFuture 187
AIforPragmatists 188
TheDigitalBuild-OutIsHere 189
AligntheThreeM’s 190
MoveAHEAD 191
CourageandFaithintheFuture 192
Acknowledgments 195
PhotoCredits 197
Disclaimers 199
Notes 205
Index 223
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