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Wedding Cake Art and Design: A Professional Approach PDF

291 Pages·2010·15.12 MB·English
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Cooking/Methods/Baking $50.00 USA/$60.00 CAN G A C R reating the perfect wedding cake to R complement a client’s perfect day E T requires a great deal of artistry, techni- T cal profi ciency, and a true understand- ing of each client’s needs. Wedding Cake Art and Design is an invaluable and beautifully illustrated hands-on guide for mastering every step of the planning and execution of picture-perfect wedding cakes—from the initial consultation to the gorgeous fi nished product. P H OT Author Toba Garrett is one of the foremost experts OG w RA and educators in cake decorating, having trained P H LU e many of the top cake artists in the world. Here, she C Y S offers an all-in-one guide that presents sample cli- C H d A E ent scenarios in each chapter, showing you how to F F E R d A P R O F E S S I O N A L A P P R OA C H plan and then produce the ideal cake to match each A client’s budget, theme, and creative desires. i wedding cake A comprehensive guide to Pn TOBA GARRETT is head of the Department of R This comprehensive resource explains all of the cru- Cake Decorating and Design at the Institute of the art and business of wedding cake design Og cial skills and techniques required for success—from Culinary Education in New York City. She is a member F the most basic to the most complex—including how of the International Cake Exploration Societé and Combining inspirational cake designs, step-by-step decorating instruction, and advice on the Ec art design to create color, texture, shape, and decorative ele- S former president of the Confectionary Arts Guild fundamentals of running a successful cake business in a competitive market, Wedding Cake Art and a S ments for every design. Exquisite full-color photos of New Jersey. She is also the author of Professional Design is an invaluable guide for industry professionals and students. Master decorator Toba Garrett I AND k display fi nished cakes and illustrated step-by-step O Cake Decorating, The Well-Decorated Cake, and Creative includes stunning designs for cakes inspired by textiles, seasons, fashion colors, fl owers, and much more, then gives you the tools to translate your clients’ ideas into creative new designs. Ne instructions provide clear and simple direction. Cookies: Delicious Decorating for Any Occasion. A La Garrett includes a range of different cake styles inspired by popular themes and concepts, in- Ar Pt cluding creative, romantic, textured, modern, and P Wedgwood-inspired designs; designs based on the A R N seasons, fashion colors, fi lm, fl owers, pottery, and O D textiles; and designs that are perfect for chocolate Ad lovers. Truly comprehensive in scope, Wedding Cake C JACKET DESIGN: JEFF FAUST JACKET PHOTOGRAPHS: LUCY SCHAEFFER He Art and Design also features handy informative appendices on setting up a cake design business, s recipes and fl avor combinations, templates, and i cake cutting. g TOBA GARRET T Offering detailed expert guidance on every aspect n of the art and business of wedding cake design, this is an indispensable tool for industry professionals, baking and pastry students, or talented and dedi- cated hobbyists. wedding cake art and design wedding cake art and design A PROFESSIONAL APPROACH Toba Garrett Photography by Lucy Schaeffer Illustrations by Christine Mathews JOHN WILEY & SONS, INC. This book is printed on acid-free paper. ∞ Copyright © 2010 by John Wiley & Sons, Inc. All rights reserved Published by John Wiley & Sons, Inc., Hoboken, New Jersey Published simultaneously in Canada No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Section 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, Inc., 222 Rosewood Drive, Danvers, MA 01923, (978) 750–8400, fax (978) 646–8600, or on the web at www.copyright.com. Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, (201) 748–6011, fax (201) 748–6008, or online at http://www.wiley.com/go/permissions. Limit of Liability/Disclaimer of Warranty: While the publisher and author have used their best efforts in preparing this book, they make no representations or warranties with respect to the accuracy or completeness of the contents of this book and specifi cally disclaim any implied warranties of merchantability or fi tness for a particular purpose. No warranty may be created or extended by sales representatives or written sales materials. The advice and strategies contained herein may not be suitable for your situation. You should consult with a professional where appropriate. Neither the publisher nor author shall be liable for any loss of profi t or any other commercial damages, including but not limited to special, incidental, consequential, or other damages. For general information on our other products and services or for technical support, please contact our Customer Care Department within the United States at (800) 762– 2974, outside the United States at (317) 572–3993 or fax (317) 572–4002. Wiley also publishes its books in a variety of electronic formats. Some content that appears in print may not be available in electronic books. For more information about Wiley products, visit our web site at www.wiley.com. Library of Congress Cataloging-in-Publication Data: Garrett, Toba. Wedding cake art and design : a professional approach / Toba Garrett. p. cm. Includes index. ISBN 978-0-470-38133-5 (cloth) 1. Cake decorating. 2. Wedding cakes. I. Title. TX771.2.G3634 2010 641.8’6539--dc22 2009052124 Printed in China 10 9 8 7 6 5 4 3 2 1 contents CHAPTER ONE designing the cake 1 CHAPTER TWO creative designs 15 CHAPTER THREE romantic designs 35 CHAPTER FOUR textured designs 59 CHAPTER FIVE modern designs 79 CHAPTER SIX wedgwood-inspired designs 91 CHAPTER SEVEN chocolate designs 111 CHAPTER EIGHT seasonal designs 121 CHAPTER NINE fashion-inspired designs 139 CHAPTER TEN fl oral designs 153 CHAPTER ELEVEN textile-inspired designs 171 CHAPTER TWELVE setting up a cake design business 183 CHAPTER THIRTEEN recipes and fl avor combinations 193 APPENDIX templates and cake-cutting guides 239 for Chicquetta and Estelle A CKNOWLEDGMENTS Without the generous help and support of the following people, this book could not have been written. I owe them all a great deal of thanks and sincere gratitude. They are: Christine McKnight, Jorge Amaral, Jacqueline Beach, Michael Olivo, and Jeff Faust of John Wiley & Sons, copyeditor Chris Benton, and Alison Lew and Gary Philo of Vertigo Design. I also want to thank Rachel Livsey, who was my fi rst editor and who greatly guided the inception of this book. I would also like to thank Lucy Schaeffer, my photographer, Christine Mathews, my illustrator, Shane Walsh, Lucy’s assistant, Scott Horne, prop stylist, and Ashley Norton, his assistant. I would also like to thank the reviewers of this book, Vincent Donatelli and Condra Easley. Special thanks for the support from my husband and partner, James Garrett and all my family members who have shaped and guided me throughout the many years. To our beloved son Phoenix, we love and miss you. To my beloved sister Chicquetta and Aunt Estelle – you will always be in my heart. To my brother Kartrell, his wife Tess, my niece Kathleen, my sister Valerie, and my beloved parents – you are my source of inspiration. And last, but not least, I would like to thank my good friend and agent Wendy Lipkind.

Description:
A comprehensive, inspiring guide to the art, craft, and business of wedding cake designCombining inspirational cake designs, step-by-step decorating instruction, and advice on the fundamentals of running a successful cake business in a competitive market, Wedding Cake Art and Design is an invaluable
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