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Untitled - YOUR GUIDE TO THE LOCAL advertising, MARKETING, PR, EVENTS & promo SECTORS PDF

224 Pages·2017·43.6 MB·English
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Published and distributed by Samowa Creations P.O. Box 10777 Nairobi 00200 Cell: 0722 844128, 0788 765454, Email: [email protected] Web: www.marketdiarykenya.com 2018 YOUR GUIDE TO THE LOCAL ADVERTISING, MARKETING, PR, EVENTS & PROMOTIONS SECTORS INTRODUCTION Welcome to the year 2018 “Kenya Market Diary” - your guide to the local Advertising, Marketing, PR, Events & Promotions sectors. We highlight important industry information to consumers & provide a platform where stakeholders can be better known by their audiences. You will find documented here current information about different media available locally for marketing & promoting your products. We review the sectors activities, celebrate excellence in the industry & provide you with useful contacts to aid you in the attainment of your marketing goals. “The Kenya Market Diary” is an invaluable reference book for organizations & is published annually so as to keep up with the dynamic changes in the local market arena. We invite & look forward to your feedback to help us improve. Our vision is to be the premier & most authoritative reference point for the Advertising, Marketing, PR, Events & Promotions sectors in Kenya. We give you our promise of quality & will endeavor to provide you with an excellent product. Published and distributed by Samowa Creations P.O. Box 10777 Nairobi 00200 Cell: 0722 844128, 0788 765454, Email: [email protected] Web: www.marketdiarykenya.com “The Kenya Market Diary” - 2018..........iv CONTENTS introduction ............................................................................iv SECTION 2 contents .....................................................................................v market diary ............................................................................73 emergency numbers ................................................................vii Shares developments & concerns of the sectors, celebrates excellence, gives a glimpse of the year as it unfolds, & contains a diary that you can SECTION 1 use. market information .................................................................9 1. “Peek into the Kenyan Event Industry” ...............................................75 Provides general information relevant to the industry & highlights 2. “Event Planning - The A-Z” ..................................................................78 various platforms available throughout the year for the promotion of 3. “Getting To Know EMAK” ...................................................................82 products or services. 4. “Wearing Your Crash Helmet” 1. Entertainers & MC’s .................................................................................10 - Avoiding Epic Blunders .......................................................................86 2. Event Venues .............................................................................................14 6. Checklist - A planners Secret Weapon ...................................................88 3. Event Venues – Stadia ..............................................................................20 7. “Do you need Help Spotting the Best?” 4. Fairs & Trade Shows Hosted Locally ....................................................22 - Tips for identifying a good Event Manager .....................................89 5. Important Days – Africa .........................................................................25 8. New in the Market ...............................................................................90-91 6. Important Days Celebrated Internationally – 2018 .............................26 “Silent Events”...........................................................................................90 7. Industry Awards Hosted Locally ............................................................30 Audience Measurement ............................................................................91 8. Kenya Counties .........................................................................................34 SMS Marketing ...........................................................................................91 9. Kenya Demographics ...............................................................................36 9. The Ban on Plastic Carrier Bags - The PR Angle ..............................92 10. Kenya Internet Trends – 2017 ..............................................................38 10. When Cancer Becomes Everyones Concern .....................................94 11. Nairobi City County – Outdoor Advertising 11. Industry Awards - Year 2017 Awardees ......................................96-116 & Signage Policy ......................................................................................39 Annual Journalism Excellence Awards (AJEA) ...................................96 12. Publications Circulated Locally ............................................................48 Banking Awards ........................................................................................98 13. Radio Stations Broadcasting Locally....................................................53 Bloggers Association of Kenya (BAKE) Awards ...............................99 14. Television Stations Broadcasting Locally ............................................66 Champions of Governance (COG) ......................................................99 “your guide to the local advertising, marketing, pr, events & promotions sectors”..........v CONTENTS Company of the Year Awards (COYA) ...............................................100 SECTION 3 ECO Warrior Awards .............................................................................101 market rates & modes ..........................................................133 Energy Management Awards.................................................................101 Highlights different forms of marketing & promotions available locally. Financial Reporting (FIRE) Awards .....................................................102 Shares current market rates chargable for advertising by authorities and Groove Awards ........................................................................................103 service providers. Insurance Awards ....................................................................................103 1. Advertising Terms You Should Know ................................................134 Jurist of the Year Award .........................................................................104 2. Advertising & Promo Methods Available Locally .............................138 Kalasha Film & Television Awards .....................................................105 3. Advertising Rates ............................................................................142-174 Kenya Fashion Awards ...........................................................................105 4. Signage & Advertisement Licensing Rates Kenya Top 100 Mid-Sized Companies .................................................106 - By County ..........................................................................................175-201 Kenya’s Top 40 Under 40 – Men ..........................................................108 Kenya’s Top 40 Under 40 - Women .....................................................109 SECTION 4 Marketing Society of Kenya (MSK) Awards .....................................111 market contacts ....................................................................205 Pension Awards .......................................................................................111 Contact details of industry players. Public Relations Society of Kenya Awards 1. Advertising Agencies ..............................................................................206 for Excellence ............................................................................................112 2. Event Managers ......................................................................................207 Pulse Music Video Awards (PMVA).....................................................113 3. Event Owners .........................................................................................209 SME of the Year Awards (SMOYA) ....................................................113 4. Fair/Trade Show Organizers ................................................................211 Social Media Awards (SOMA) ...............................................................114 5. Industry Award Organizers ...................................................................212 Sports Personality of the Year Awards (SOYA) .................................114 6. Newspaper Agencies ..............................................................................214 Superbrands East Africa .........................................................................115 7. Public Relations (PR) Agencies ............................................................215 Sustainable Financial Catalyst Awards..................................................116 8. Publishers .................................................................................................218 12. Diary 2018 .............................................................................................117 9. Radio Broadcasters .................................................................................221 13. Market Planner ......................................................................................120 10. Television Broadcasters .......................................................................223 INDEX ............................................................................223-224 vi “The Kenya Market Diary” - 2018..........vi EMERGENCY NUMBERS KENYA POLICE AMBULANCE Anti-terrorist Police Unit 020 2724406 Amref Flying Doctors 020 331 5454/5 Bahati Police Station 051 52299 AAR Emergency (020) 2717374 Buru Buru Police Station 020 787038/ 020 787404 Avenue Rescue Services (020) 3743858 Buru Buru OCPD 020 783584 Emergency Plus medical 0700 395395 Capital Hill Post 020 2721692 General 112/999 Intensive Care Ambulance 020 6004945 Central PPO Office 061 2030885 Kenya Red Cross (020)3950000 Highway Police Unit 020 8074602 Phoenix Aviation & Ambulance (020) 6005837 Jamuhuri Police Post 020 565621 Road Safety Network (020) 2212099 Jogoo Police Station 020 557766/ 020557632/ 020 557959 St. Johns Ambulance 0202210000 Kenya Police Headquarters 2240000/0726035455 FIRE STATIONS Kahawa Sukari 067 812099 Nairobi Fire Station HQ (020) 22345590 / 0771637161/222181/2 Karen Police Station 020 882538 Enterprise Road Fire Station (020) 2234 559/ 0771 637161 Kasarani Police Station 020 8563222/ 020 8564310 Ruaraka Fire Station (020) 2234559/ 0771 637161 Kasarani DCIO 020 8564335 OTHERS Kasarani OCPD 020 8560756 KPLC National Contact Centre 95551 or 0703 070707/0732 170170 Kileleshwa 020 560533 Tel: +254 203 201000 Kilimani D/OCPD (020) 2728885/02710392 Childline Kenya Call 116, Whats app +254 722116116 Kilimani Police Station (020) 2721683 E mail: 116@childline Kenya.co.ke Langata OCPD (020) 603694 Kenya Revenue Authority Tel: +254 (020) 4999999 Makongeni (020) 558277 Cell: (071) 099999 Mathare (020) 3764118, 020 3762698 Nairobi City Water and Sewerage Tel: +254 724 253 582/0702 206418/ 0702 Muthaiga Police Station 020 3762611/0721369999 Company 206328/454, 0702 205964 0800 720018 Nairobi County HQ 999(20) 2724154 Kenyatta National Hospital Tel: +254 203287000 +254 203287000/ 020 Nairobi Central OCPD (020) 220117 4243000/020 724 4000/020 2726300-11 Nairobi Central Police Station (020) 225685 Kenya National Hospital Disaster (020) 2115953/(020)271151 Nairobi Industrial Area (020) 557284 Management command Centre Referral: 254 510510 Pangani Police Station (020) 6760142 Aga Khan Hosipital - Nairobi +252 (0) 20366200 Parklands Police Station (020) 3744 2238/020 3746115 Mathare Hospital +254 202 337694/ +254 721 336017 Riruta Police Station (020) 560921 Nacada 1192, +254 20 2721997 Shauri Moyo (020)652124/652125 Email: [email protected] “your guide to the local advertising, marketing, pr, events & promotions sectors”..........vii “An Investment in Knowledge pays the best interest.” - Benjamin Franklin Market Information www.marketdiarykenya.com SECTION 1 MARKET INFORMATION CONTENTS 1. Entertainers and MC’s ..........................................................................................................10 2. Event Venues .........................................................................................................................14 3. Event Venues – Stadia ..........................................................................................................20 4. Fairs and Trade Shows Hosted Locally .............................................................................22 5. Important Days – Africa .....................................................................................................25 6. Important Days Celebrated Internationally – 2018 .........................................................26 7. Industry Awards Hosted Locally ........................................................................................30 8. Kenya Counties .....................................................................................................................34 9. Kenya Demographics ...........................................................................................................36 10. Kenya Internet Trends – 2017 ..........................................................................................38 11. Nairobi City County – Outdoor Advertising and Signage Policy ...............................39 12. Publications Circulated Locally ........................................................................................48 13. Radio Stations Broadcasting Locally................................................................................53 14. Television Stations Broadcasting Locally ........................................................................66 “your guide to the local advertising, marketing, pr, events & promotions sectors”..........9 MARKET INFORMATION www.marketdiarykenya.com ENTERTAINERS AND MC’S STAGE NAME REAL NAME GENRE STAGE NAME REAL NAME GENRE ABBI Absalom Nyinza Afro Jazz and Afro fusion CHIPUKEEZY Vincent Muasya Comedian, MC, Radio VINNIE Presenter Cell: 0733 853844/ 0703 501525, (F): abbiworld www.abbiworld.com (F): @chipukeezy, [email protected], Instagram = chipukeezy AMINA ABDI Amina Abdi Rabar Radio and TV Host, MC, Actress. CHURCHHILL Daniel Ndambuki Stand up Comedian, TV & (Mwalimu King’angi) Radio presenter Cell: 0710 450723/ 0797 685618, [email protected], www.aminaabdi.co.ke (F) @mwalimuchurchill, www.churchill.co.ke, 0726109109 ADAWNAGE BAND Contemporary Christian Band. DADDY OWEN Owen Mwatia Musician/ Band Cell: 0705 864392, 0721204993, (T):@adawnage (T): @daddyowenmusic, www.mbona.com www.adawnage.com DAN CHIZI ACEDA Dan Okoth Ochieng Musician: Benga, Band ALICE KAMADE Alice Kamande Gospel, Afro pop, Zouk, www.danaceda.bandcamp.com, www.danaceda.co.ke Kapuka. DRAMA SOUNDS Innocent Alusiola DJ Cell: 0721 204993, (F): @alicekamandekenya www.alicekamande.com Cell: 0718 793129, www.dramasounds.com ANTO NEOSOUL Anthony Mwangi Soul, Reggae, Afro Pop DEEJAY SANCH Marvin Kasyula Reggae, Dancehall, Hiphop, Rock, Afro (F):@Antoneosoul, (T): antoneosoul [email protected], www.antoneosoul.com (T) Deejaysanch, [email protected], Cell: 0712 423228, www.mixcloud.com/deejaysanch ATEMI Carol Atemi Afro - Neo Soul Oyungu DELA Adeline Maranga Afro pop Cell: 0723566102, 0707763441 (F) atemioyungu Cell: 0715 136 396/073 1555 109, www.myspace.com/atemidiva (F): @Delamuziki, www.taurusgroup.biz AKOTHE Esther Akoth New Age DJ ANDRE THE Andrew Wangai Neo Soul, Rhythm and Blues ADDICTON (F): @akotheekenya, (T): @ Akotheekenya (T): @Andreflavour, [email protected], www.akothee.com www.andreaddiction.com AVRIL Judith Nyambura Musician: R & B DNG Davidson Ngibuini Musician, MC, Actor, Rdio Mwangi Gikandi Presenter [email protected], www.theavieway.co.ke (F):dng.hype, (T)dngkenya CAMP MUlLA Band Rap and Hip Hop DR. OFWENEKE Sande Bush Comedian, MC (F) @campmulla, [email protected] (F):@theDrofweneke, (T):@drofweneke CAROLINE Caroline Mutoko Radio Presenter MUTOKO Cell: 0711 046200, (F): @carolinemutoko, (T): carolinemutoko, [email protected] “The Kenya Market Diary” - 2018..........10

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“Wearing Your Crash Helmet” Ngong Race course is the main and There are different classes of advertisement which are excluded from the direct In return, the affiliate receives a percentage of sales or some other DISPLAY ADVERTISING- A form of online advertising where an advertiser's.
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