Message from the Chairman Above all, we hope our members and guests leave with the desire to help protect the natural environments that marine animals live in and maybe even apply to volunteer at the Aquarium. 2 Message from the Chairman I and President 4 Distinctive n my last year as chairman of the Achievements Board at the Aquarium of the Pacific, 6 Aquatic Forum and I want to communicate what a plea- Aquatic Academy sure it has been to serve in this role. In 7 Sustainability particular, I would like to say on behalf and Educational of my family and Molina Healthcare Programming how honored we are to have helped es- 8 Exhibit Updates tablish the Molina Animal Care Center during my tenure. The facility opened 9 Volunteers to the public in May 2010. 10 Fundraising The Molina Animal Care Center provides enhanced healthcare to our 13 Major Donors animals and is a place for visitors to 15 Financial Overview learn more about the health and biology of our collection. I am also very pleased with the effort made to minimize the impact of the building on the environment and the energy-saving features that have been incorporated into its design. The Aquarium joins a small handful of aquariums worldwide lucky enough to have such state- of-the-art facilities. With the center, we also hope to inspire students to pursue careers in science and marine biology. Above all, we hope our members and Annual Report Staff guests leave with the desire to help protect the natural environments that marine animals live in and maybe even apply to volunteer at the Claire Atkinson editor and writer Aquarium. Andrew Reitsma I want to thank all of the donors and supporters who help to fund graphic designer innovative new projects and programs at the Aquarium of the Pacific. Cecile Fisher It would not be possible without you. editorial adviser and copy editor David Bader writer Holly Piper writer J. Mario Molina, M.D. CHAIrMAn of THe BoArD Message from the President While attendance has risen by more than 35 percent since 2002, we’ve decreased our carbon footprint, using less water and energy and emitting less carbon than ever before. T he Aquarium ended 2010 in a strong position financially and programmatically and is poised to make 2011 a defining year. While attendance fell slightly—5.5 percent —we ended the year in a solid financial position because of the generosity of our donors and the effective management of expenses by the entire staff. The Aquarium responded to the economic downturn by increas- ing efforts to make its mission-driven activities available to the community. We increased our special promotion programs, such as discounted Late nights, to ensure equal access. We enlisted the help of our generous corporate and foundation sponsors to raise scholarship money, offering classes and field trips free of charge to every Title I school that wanted to attend in 2010. We were even able to cover transportation costs. Community members continued to show their support of the Aquarium and its mission through volunteer service. In 2010 both the number of volunteers and the hours served were up across the board. Sustainability remained a focus for the Aquarium. While attendance has risen by more than 26 percent since 2002, we’ve decreased our carbon footprint, using less water and energy and emitting less carbon than ever before. We continue to bring experts to the Aquarium to educate the community about issues of environmental concern through our lecture series, the Aquatic Academy, and Aquatic forums focused on issues of regional and national importance. The Aquarium of the Pacific plays an important role as a destination and as a meeting place, drawing all segments of the community together to learn more about our relationship with the Pacific ocean and its inhabitants and to build natural capital—nature, by building social capital—the relationships between and among people. on behalf of everyone at the Aquarium, thank you for your support. Jerry r. Schubel, Ph.D. PreSIDenT AnD Ceo Very special thanks to J. Mario Molina, M.D., chairman of the Board of Directors of the Aquarium of the Pacific. 3 Distinctive Achievements in 2010 “We in this country are awakening to the deterioration that is occurring in what previously seemed to be a wilderness area—the World Ocean. This country is in need of better science and technology education for all citizens in every economic level. Put these elements together—a city with access to the sea, citizens of diverse ethnicities and economic backgrounds, and a place for all to learn—and what we have is the world-class Aquarium of the Pa- cific. This aquarium plays a very important role and can continue to play an important role in conserving our world’s biodiversity through education.” Professor edward o. Wilson HArvArD UnIverSITy T he Aquarium of the Pacific is the fourth The Aquarium of the Pacific tackles complex and largest and one of the most diverse aquari- timely topics, including the Gulf oil spill, ocean de- ums in the nation. It displays over 11,000 salinization, offshore aquaculture, sea level rise and animals that represent the diversity of the Pacific coastal inundation, and coastal and marine spatial ocean. Beyond its world-class animal exhibits, the planning, by gathering together experts and leaders Aquarium offers educational programs for people from diverse backgrounds and different perspectives, of all ages, from hands-on activities to lectures by such as recreational and commercial fishermen, leading scientists and short courses on important environmentalists, industry executives, conservation ocean issues. Through these programs and a variety biologists, artists, designers, and storytellers. By of multimedia experiences, the Aquarium provides serving as neutral ground, the Aquarium is able to opportunities to delve deeper into the ocean and bring people to the table, sometimes for the first learn more about our planet. time, to explore alternative solutions to difficult The Aquarium of the Pacific is a community gath- environmental and societal issues. ering place where diverse cultures and the arts are As a free-choice learning institution with close to celebrated and a place where important topics facing 1.5 million visitors annually, the Aquarium of the our planet and our ocean are explored by scientists, Pacific offers the public unique opportunities to en- policymakers, and stakeholders in the search for gage in learning about the ocean. By creating a more sustainable solutions. It is an award-winning leader scientifically literate public, the Aquarium is provid- in green practices and offers a new and innovative ing citizens with the knowledge to make thoughtful, sustainable seafood initiative. informed decisions to solve the complex challenges facing humanity. 4 Hosted Ensuring the Future of Humans Launched a program exploring our urban on Earth is a Design Problem. ocean, including a festival that brought together artists, musicians, and more. This panel discussion looked at possible futures of our planet and what changes In May we also launched our new Urban might ensure conditions to support human Ocean: World Port and Sealife Cruise. This life on a sustained basis. The panel of experts cruise explores one of the most distinctive included designer and climate change com- sections of our coastline, as it travels municator Tom Bowman, writer and envi- through the Long Beach and Los Angeles ronmentalist Stewart Brand, ocean explorer Harbors. The Southern California urban and scientist Sylvia Earle, and Hollywood ocean is a focal point of intense interaction producer and director Jerry Zucker. between humans and the sea that can be experienced nowhere else. Conducted a forum called After the Gulf: What Did We Learn? Opened the new BP Sea Otter Habitat. The forum brought together industry ex- perts, policymakers, members of the United Opened the Molina Animal Care Center. States Coast Guard, and a representative of the State Lands Commission. On the first day Opened an Earth-friendly garden the forum focused on preventing another bordering the Aquarium’s front lawn. such event from occurring, and if and when The native and drought-resistant plants it does, responding more efficiently and ef- used in the garden provide guests a model fectively. The second day focused on what for water-efficient landscaping and puts our our world might look like if we continue to sustainability objectives front-and-center. rely so heavily on fossil fuels, and if we do, what role the ocean will play in production. This was followed by an exploration of strat- Became the first aquarium in the egies to accelerate the movement toward nation to poll guests using the Six renewable forms of energy. In addition, the Americas survey from the Yale Project Aquarium presented a $5,000 donation to on Climate Change Communication. the International Bird Rescue Research Center (IBRRC) for its work in the Gulf. The Initiated the VolunTEENS program. IBRRC was the lead organization tasked by This provides a highly structured eighty- U.S. Fish and Wildlife to conduct the wildlife hour volunteer program for students ages clean-up operations. fourteen to sixteen. Hosted a workshop that focused on the role of public support in protecting The Aquarium's First iPhone application was chosen by Apple as New and Noteworthy. special places in the Gulf of California and the Southern California Bight. It brought together scientists, environmen- Added the vaquita whale to the Whales: Voices in the Sea exhibit. tal managers, policymakers, informal educa- tors, and stakeholders from both the United This was a result of an on-going collabo- States and Mexico. The workshop focused on ration among the National Oceanic and the value and importance of public involve- Atmospheric Administration, the Pacific ment and building support when designat- Life Foundation, the Scripps Institution of ing and maintaining marine protected areas Oceanography, and the Aquarium. (MPAs). Expanded our Seafood for the Future program to seventy restaurants, retailers, and wholesalers Now Serving Sustainable Seafood throughout California. Aquarium Programs Take on Big Issues wn Linda Bro T he Aquarium of the Pacific fosters dialogue Stumbling Toward Sustainability discussed the on complex and pressing issues related potential advantages and challenges of nuclear to the ocean and environment through its power as an energy source, as well as other energy Aquatic Academy and Aquatic forums. forum topics diversity and security topics. Speakers also ad- in 2010 included how designers can work with scien- dressed sustainability as it relates to food, with tists to help shift earth’s climate trajectory through aquaculture and genetically engineered crops as storytelling and immersive experiences. Sessions subjects of interest. Lastly, the course examined the also explored the role of public support in protecting environmental impact of cities. The course brought marine habitats along the California coast. together energy consultants, climate change and food Two four-week Aquatic Academy evening courses systems experts, reporters, and academics to share were held in 2010, one focusing on the oil spill in the their knowledge and experiences with attendees. Gulf of Mexico and another, titled Stumbling Toward Sustainability, investigated several sustainable strategies for supporting human life on our planet with experts from many fields. 6 Aquarium Fosters Professional Development for Educators Education Accomplishments The Aquarium continued to strengthen Boeing Teacher Institute served thirty- 219,000 its partnerships with scientists, educa- four K-12 teachers during a five-day students, teachers, and commu- tion researchers, and other educators immersive program in August and par- nity members served through a in 2010 with the goal of connecting the ticipants and program alumnae can now variety of educational programs latest advancements in science with the share their experiences and lesson plans 35 most recent progress in understanding in an online teachers’ forum. Another educational partners, including how people learn. In the first half of the twenty teachers attended a new ocean universities, school districts, year thirteen full-time members of the literacy workshop in november. Addi- government offices, aquariums, education and volunteer services depart- tional workshops held in 2010 focused zoos, and conservation groups ments participated in a six-month pro- on ocean science and exploration, “going 44 fessional development course on learning green,” and communicating controversial adult education programs, theory, which was developed by the Law- subjects. The Aquarium’s educators also including guest lectures, special rence Hall of Science at the University of hosted special programs for teachers-in- presentations, and the Aquatic California, Berkeley. training from California State University, Academy, serving more than 45,000 adults The education department also hosted Long Beach; University of California, 100 several workshops and courses for Irvine pre-service teacher interns; and educators in the community. Its annual scientists. pediatric patients taught by Aquarium volunteers at Miller Children’s Hospital Sustainability a Top Priority 1,531 The Aquarium of the Pacific has put 40% students participated in 1.51 m 1.52 m RISEabove partnerships with environmental awareness and resource 30% 1.45 m 1.44 m Chavez Elementary School and conservation at the forefront. In 2002 the Board of Directors adopted a mas- 20% 1.28 m 1.35 m Wpraosvhidineg 7t0o nh oMuirdsd olef sScciheonocle t ihna-t ttaSeoninr dg cpr peol aowtnthat ehcbno lwem a iwnmtnhaiuottetuairltn caginot ttnchersneeu damisnaipnsnttcgiieto eunhnt.a iesor ng y GE IN PERCENTAGE1-010%0%% 1.14 m 1.16 m 1.24 m 2shtormu,cet4sicohno 1dolu f4rainmgi lty h me secmhboeorl sy ear N visited A increased by nearly 26 percent with CH-20% 17,200 no increase in its carbon footprint. -30% children and 150 schools While the Aquarium’s grid energy use provided with free admission has remained steady, CO emissions -40% 2 and educational programming YEAR 2002 2003 2004 2005 2006 2007 2008 2009 2010 and water use have been significantly through our scholarship reduced—both by about 30 percent. Attendance Energy Use CO2 Emissions Water Use program 2,100 Green Achievements teachers received on-site professional development The Aquarium has implemented Drought-resistant landscaping 100 a state-of-the-art building and installed in a new low-water-use education programs offered, life support management system. garden in the Aquarium’s front such as Aquarium on Wheels, The Aquarium registered its plaza saved 550,000 gallons K-12 standards-based classes, and Junior Biologist Day Camp greenhouse gas emissions with of water in 2010. The biggest the California Climate Action water savings in this project 58,000 Registry for the fourth year. came from removal of grass. hours of service donated by 700 education volunteers Energy systems were supplemented By initiating electronic renewals in 11,000 by photovoltaic solar panels on 2010, the Aquarium cut paper usage the Molina Animal Care Center. for membership renewals in half. miles traveled and more than 30,000 students and adults Sustainable seafood is served at The Aquarium raised over served through our mobile Café Scuba and Aquarium events, $460,000 in membership sales classroom, Aquarium on Wheels and more than 350 pounds of food and donations online in 2010 1,900 waste was composted in 2010. without the use of paper. school groups hosted onsite, 67 percent of which were Title I schools 7 2010 Exhibit Updates Molina Animal Care Center BP Sea Otter Habitat The Aquarium opened its state-of-the-art Molina In the summer of 2010 the Aquarium opened its Animal Care Center in May 2010. Accommodating new BP Sea otter Habitat, featuring an immersive mammals, birds, and fishes, the center provides en- environment to transport visitors to California’s hanced facilities for treating the Aquarium’s animals central coast. Additions also included new seating, and allows visitors to get a behind-the-scenes look graphics, and an interactive game. Inside the habitat, at veterinary medicine in action. the interior was redesigned for greater realism and With the addition of the high-tech equipment on more room was created to allow increased interac- site, veterinarian Dr. Lance Adams and his staff are tion between otters and husbandry staff. It is the able to provide enhanced care for our animals, and first exhibit to receive 100-percent excellent ratings guests are able to interact with veterinary staff in visitor surveys. while viewing medical procedures. ollie, our newest sea otter, is the fifth otter to call the Aquarium home. found beached in Santa Cruz in September 2010, she came to the Aquarium at the In recognition of the end of the year and will go on public exhibit in fall $2 million gift from 2011. Maggie came to the Aquarium from another Molina Healthcare and institution in 2010 at nine years old. the Molina family, the Before ollie, Maggie was the Aquarium’s youngest center was named in sea otter and was the first to be introduced to the honor of the Molinas. otter exhibit in about a decade. Aquarium fans have followed Maggie’s journey throughout 2010 Aquarium guests have many opportunities to learn by reading Aquarium volunteer Hugh ryono’s blog at the Molina Animal Care Center. volunteers host posts and viewing his otter videos. Aquarium staff daily educational shows, and windows and overhead members also know Maggie by the name Gidget. computer monitors make it possible for everyone to see the hospital’s procedures. In addition, two inter- active kiosks offer a chance to see stories of medical successes or learn about the duties of various team members. 8 Helping Hands and Fins 1,365 volunteers The Aquarium’s volunteers play a crucial role, whether they are caring for animals, helping out behind the scenes, or connecting 138,122 with visitors. contributed hours (up by 9,756 over 2009) 718 education volunteers 58,267 contributed education hours 126 dive volunteers Charlotte Ginsburg Friday Dive Team 5B At any Aquarium event that involves danc- The connection volunteer divers have made ing, you are likely to find Charlotte Gins- with a young girl and her family high- 17,061 burg out on the dance floor with her hus- lights the important role volunteers play dives logged band, Dr. Allen Ginsburg. The couple has as Aquarium ambassadors. eight-year-old supported the Aquarium of the Pacific since Lauren began visiting the Aquarium with 2002, became Pacific Circle members in her grandfather when she was about eigh- 142 2003, and named the Members entrance in teen months old. The two became regular 2006. In addition to dancing, the Ginsburgs fixtures at friday afternoon dive shows, VolunTEENS enjoy hiking, particularly in Palos verdes, where Lauren began communicating with (students age 14-16) where they have helped the Palos verdes the divers. She makes hand signals and Land Conservancy to set aside close to 800 dances, which encourages other children to 9,357 acres of open land and hiking trails. interact with the divers during the show. But Charlotte Ginsburg has also given Three years ago Lauren was hospitalized contributed significantly of her time. She has served in and the dive team noticed their enthusias- VolunTEEN hours a volunteer capacity as the co-chair of the tic fan was missing. During her hospital Trustees of the Pacific for two years and stay she kept asking to go visit the divers, served on committees for the annual Gala, her mother Liz says. “That was when I real- Sea fare, and other special projects. ized that it was a second home for her. The “It’s been wonderful,” Ginsburg says. “I Aquarium has provided her this safe haven think I got back a lot more than I gave. The to be who she is,” she says. people are so informative and open and The feeling of appreciation is mutual ac- helpful. The mission really motivates me to cording to Gary Sterling, dive team leader. get more involved so it’s been a really good “I know I wouldn’t have nearly the passion fit for me. I think cleaning up our ocean and for what I do at the Aquarium if weren’t for our environment for future generations is her,” he says. probably the most important thing we can friday’s 5B dive team includes fritz do. If there’s no life in the ocean, there’s Anker, Grace Chee, Terry Comiskey, Mark probably no life for us.” Davidson, Sasha Harvey, Michael Mirando, Debra Sam, Gary Sterling, Teresa Troutman, and Luke Williams. 9 Fundraising “ As someone who has experienced all of Long Beach’s offerings, I can confidently say none have ” been more enjoyable or more important to our community than the Aquarium of the Pacific. — Ron Barnes, executive director of the Kenneth T. and Eileen L. Norris Foundation and a proud Long Beach local for the past 60 years. Pacific Circle Donations given by members The Pacific Circle is a distinct donor group consist- who contribute to the Animal ing of individuals and corporate sponsors. In 2010 Husbandry Fund and the this premier group boasted over 230 members and Adopt an Animal program generated over $500,000 in revenue for the Aquar- make a significant impact on ium’s educational and conservation programs. In the Aquarium’s mission. Peg appreciation, Pacific Circle contributors received Urvek (right) is a champion of special benefits, including invitations to exhibit philanthropy and celebrates previews and exclusive events, private and person- all the supporters who gave ally tailored behind-the-scenes tours, free parking, $10 and $25. and more. Education Fund Animal Husbandry Fund In 2010 the Aquarium education fund supported With more than 11,000 animals who call the Aquar- crucial science and conservation education programs ium home, the cost of providing our animal am- for more than 219,000 students, teachers, and com- bassadors with the best environment possible can munity members from Southern California. These escalate quickly. In response the Aquarium created activities included field trips, forty interactive state- the Animal Husbandry fund in 2010. This fund sup- standards based classroom and theater programs for ports all the necessities vital to the optimal health K-12 students, professional development for teachers, of our marine residents, such as clams, mussels, and Aquarium on Wheels visits, forums and lectures on shrimp to feed the sea otters; an interactive toy for critical conservation issues, and much more. the giant Pacific octopus to keep her mind stimulated and engaged; and medical supplies for the annual exams conducted on all the lorikeets. “I care more about the ocean and the creatures that live there, I want to know Special Events more about how to take care of the earth The Aquarium held two main fundraising events last and I want to know more about how to year that directly supported its environmental and protect animals,” a student proclaimed conservation programs. The annual ocean Conserva- after completing a school visit. tion Awards Gala took place in June on the anni- versary of the Aquarium’s inception. Sea fare took Scholarship Fund place in october and featured a “Taste of Long Beach” The Aquarium Scholarship fund addresses the needs theme along with both a silent and live auction. of underserved K-12 schools and districts that lack access to cultural and scientific learning resources. Membership In 2010 nearly $400,000 in corporate, foundation, In 2010 Aquarium members continued their giv- and individual donations allowed more than 17,000 ing legacy by generating over $3.2 million in vital students from Title I schools and community organi- operating support. With over 34,000 households zations to participate in engaging hands-on science holding memberships, the Aquarium depends on this education and explore the Aquarium’s wide diversity core group of supporters to ensure the survival of its of marine life. Due to the generosity of donors, the conservation and education programs. Members can Aquarium was able to exhaust its scholarship wait- take pride in knowing that their dollars go directly to ing list for the first time in over three years. the Aquarium’s many community driven initiatives. 10
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