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Towaar d Theoloogyft he Corporation ReviEsdeidt ion MichNaoevla k ThAeE PIr ess PublfiotsrhhA eem re rEinctaenrI pnrsitsiet ute WASHINGTON,D .C. 1990 Michael Novak holds the George Frederick Jewett Chair in Religion, Philosophy, and Public Policy at the American Enterprise Institute, where he is director of Social and Political Studies. Ane arvleyr soifto hfiner cshta patpeprei anOr leidFv Welirl iaanmJdso hW.n Houecdks,Th. e J,ud eo-Christian Vision and the Modern Business Corpora­ tion (NotDraem Ien,dU .n:i veorNfso itDtrayemP er e1s9s8,A1 n)e .a rvleyro sfi on thsee ccohnadp atpeprei anMr iecdh Naoevlaa nkJd o hW.n C oopeedrsT,h.e , Corporation: A Theological Inquiry (WashiDn.gCAt.mo:en r,iE cnatne rprise Inst1i9t8u1t)e., M.N. Distributed to the Trade by National &x>k Network, 15200 NBN Way, Blue Ridge Summit, PA 1 7214. To order call toll free l -B00-462 -642 0 or 1-717-794-3800. For all other inquiries please contact the AEI Press, 1150 Seventeenth Street, NW., Washington, D.C. 20036 or call l-800-862-5801. Library of Congress Cataloging in Publication Data Novak, Michael. Toward a theology of the corporation IM ichael Novak.-Rev. ed. p. cm. Includes bibliographical references. ISBN 08- 447-3744-5 1. Business ethics. 2. Corporations-Moral and ethical aspects. 3. Corporations-Religious aspects. 4. Social values. 5. Capitalism-Religious aspects. I. Title. HF5387.N68 1990 174' .4-dc20 903- 9934 CIP 7 9 108 6 © 1981, 1990b y the American Enterprise Institute for Public Policy Research, Washington, D.C. All rights reserved. No part of this publication may be used or reproduced in any manner whatsoever without permission in writing from the American Enterprise Institute except in the case of brief quotations embodied in news articles, critical articles, or reviews. The views expressed in the publications of the American Enterprise Institute are those of the authors and do not necessarily reflect the views of the staff, advisory panels, officers, or trustees of AEI. The AEI Press Publisher for the American Enterprise Institute 11501 7th Street, N.W., Washington, D.C. 20036 Priinntt heUedn iStteadot Afem se rica Contents INTRODUCTION TO THE REVISED EDITION 1 1 CAN A CHRISTIAN WORK FOR A CORPORATION? 7 Six Sources of Distortion 11 Some Observations on Matters of Fact 18 Elements of a Theology of Economics 27 Democratic Capitalism and the Corporation 31 The Praxis of Democratic Capitalism 34 2 TOWARD A THEOLOGY OF THE CORPORATION 39 The Multinational Corporation 40 Theological Beginnings 43 Problems of Bigness and Other Accusations 49 Three Systems-Three Fields of Responsibility 56 BIBLIOGRAPHY 62 Introdtuotc hRteei voinEs deidt ion There is a story behind the early history of this book. During the early 1980s, the SmithKline Corporation sponsored a series of brief essays by a long list of American intellectuals on topics of national interest; it then published these essays in a colorful four-page spread of Time and Newsweek magazines including, in 1980, an essay of mine emblazoned with the banner "a free people in the midst of the passions of the eighties." The response to this essay was quite overwhelming-more than 10,000 letters. This had never happened before. Then in 1981 SmithKline approached me to write another commen­ tary. The topic I chose this time was "democratic capitalism," striking the note that systems that promise "bread first, liberty later" regu­ larly fail. Readers were invited to write in for other pamphlets in the series, plus a free copy of Toward a Theology of the Corporation, which had just been published by the American Enterprise Institute. The response was even larger, and thus this monograph found a large audience not anticipated in its conception. So striking were these returns that SmithKline commissioned a study to find out why the response had been so great. Although inconclusive, the results did suggest a great hunger in the land to learn more about the moral underpinnings of American life. I cannot say I was surprised, because the subject had been for too long neglected and the desire to hear more about it was palpable. Looking back on this early exploratory work (which was written to prepare the way for The Spirit of Democratic Capitalism, which appeared in 1982), I remember the pleasure I felt in breaking new ground, at least for myself. Like others, I had been taught to feel something like faint disdain for anything to do with corporations or managers. In line with the argument Alasdair MacIntyre was to make in his influential study of ethics, After Virtue, my teachers placed "manag­ ers" in the same category as "therapists." Managers were censured for being interested solely in objective manipulation for prearranged purposes-the opposite of a genuine moral enterprise. Corporate life may be good for efficiency, the argument went, but not for nourishing 1 true virtues such as practical wisdom, justice, courage, and self­ mastery. Still, from about 1977 on, I was taking part in a series of seminars at AEI with small groups of chief executive officers of major corpora­ tions. Having participated for years in seminars for professors, col­ lege administrators, political leaders, bishops, artists, and other elites, I was struck by the intelligence, seriousness, and sensitivity of these business leaders who, on the whole, bore comparison well with representatives of other elites I had known. If anything, they seemed rather more explicitly concerned with ethical and religious questions, although in a very straightforward and unadorned language. All these observations ran counter to my more or less unconscious expectations. I remember, for example, one business leader's describing a plant run by his firm in East St. Louis; the plant employed about 4,000, its earnings were only marginal, and some of his advisers wanted to close it. Contemplating the social costs of closing such a plant in an already hard-hit black community, he resolved that as long as he was chief executive officer, and as long as he had at least a borderline argument on that plant's behalf, he intended to keep it open. Another told of his company's activities in Africa, which for a time he had managed. He saw in this assignment a providential opportunity to do everything in his power to train and to hire blacks, especially in South Africa, to empower whole new groups heretofore inexperi­ enced in the ways of business and industry. He had studied at Notre Dame; this was his understanding of how he could practice social justice within the bounds of the discretion his position offered him. He intended to make the most of it. I learned that very few of these businessmen received much help from their academic or religious leaders in how to do their jobs better, from an ethical or religious point of view. Nearly all of them were Christians or Jews, and most took their religious affiliation with admirable seriousness. They felt much neglected, if not abandoned, by their religious leadership, which seemed to have very little to say to them and offered little help in their daily perplexities. How, of course, could teachers of philosophical or religious ethics in universities or in pulpits actually be of much practical help, if they themselves knew very little about economics, business, or corpora­ tions? A huge gap loomed in the realm of philosophy and theology. It was slowly dawning on me that a body of readings in this area of inquiry was sorely needed. At AEI, we began to try to fill this gap with debates and open inquiries from many points of view. (Follow­ ing this book, for example, we published the proceedings of a Summer Institute entitled The Corporation: A Theological Inquiry.) 2 I need not rehearse here the reasons why in recent generations the traditions of philosophy and theology (and the humanities in general) had set themselves against the modern economy, partly through indifference to studying it and partly through the inherited hostility of humanists to the modern order, especially in its capitalist form. (There is an odd symbiosis between the aristocratic cast of mind, familiar to most humanists, and socialism.) Aesthetically, at the very least, humanists have long rejected the "vulgarity" of an economy designed to raise the standards of living of ordinary people. They look down upon the paper cups and napkins of McDonald's from the distance afforded by the richer experience of linen, silver, and crystal. Thus, I found myself invited to lecture from time to time on the economic system that is part of democracy and on the corporation that is its most visible and original institution. I was usually the token participant for "the other side of the debate." Although most defend­ ers of the capitalist economy have praised it for its empowerment of the individual and its "freedom to choose," what most caught my attention was its social structure: its system as a whole, as well as its most distinctive social invention, the corporation. Corporations, I came to see, are a useful instrument of social justice, a mediating institution between isolated individuals and the omnipotent state. In the years since the first appearance of this brief book, a great explosion in business ethics has occurred. The purpose of this study was, of course, to mark out some new foundations for such work, because one cannot accurately address the practical ethical problems in business life without first grasping the dynamic moral structure of the democratic capitalist system as a whole. For Aristotle, ethics is in one important sense a branch of politics; that is, one must grasp the architectonics of the social whole to discern the ethical aims of individuals within it. (In another important respect, of course, politics is for Aristotle a branch of ethics, since in morally judging among alternative political constitutions, one should prefer those most suited to man's nature as a reflective and choosing animal.) One must grasp the whole before writing intelligently about the parts. Moreover, it seemed to me, before attempting practical work in business ethics, a teacher also ought to understand that relatively new social invention of the past 200 years, the corporation indepen­ dent of the state. Intermediate between the isolated individual and the state, a corporation is a mediating institution, with its own limited social purpose and dynamic. Normally, it is not totalistic; it does not occupy the whole social space of an individual's life, nor is it the only social institution to which individuals belong-far from it. In coun­ tries like the United States, in fact, it is quite surprising how many 3 different institutions and associations individuals typically belong to. To grasp the genius of so free and flexible an institution, both its legal structure and its human energy, is utterly necessary, if practical ethical reflection is to touch reality. Finally, since most Americans are remarkably religious (and since most are of Jewish or Christian background), a truly realistic business ethic ought properly to have a theological dimension. Neither Chris­ tian nor Jewish ethics is concerned solely with the merely moral dimension of life, such as nonbelieving philosophers describe it. For Jews and Christians, the ethical life is also about sin and grace, about resistance to God and living in the presence of God even in the midst of daily activities. To see God in one's fellow workers and customers and other human contacts is an expected part of Jewish and Christian life. Most Americans receive their ethical insights and criteria from a religious tradition, not from secular philosophy. Thus, a theological investigation of the weaknesses and strengths of a capitalist system or a business corporation supplies a necessary bit of realism. A business ethic without a theology is doomed to being a thin sort of gruel, minimalist and unsatisfying to most religious persons. Regarding the actual execution of my argument in this book, I was surprised by an objection raised by at least one Jesuit critic to the image from Isaiah 53 that I placed at the beginning of chapter two. Carrying out this theme, I had approached the conclusion of that chapter with the following passage: Christians have not, historically, lived under only one eco­ nomic system; nor are they bound in conscience to support only one. Any real or, indeed, any imaginable economic system is necessarily part of history, part of this world. None is the Kingdom of Heaven-not democratic socialism, not democratic capitalism. A theology of the corporation should not make the corporation seem to be an ultimate; it is only a means, an instrument, a worldly agency. Such a theology should attempt to show how corporations may be instruments of redemption, of humane purposes and values, of God's grace; ... it should also attempt to show their characteristic and occasional faults in every sphere. Like everything else in the world, corporations may be seen as both obstacles to salvation and bearers of God's grace. . . . Christianity, like Judaism, attempts to sanctify the real world as it is, in all its ambiguity, so as to reject the evil in it and bring the good in it to its highest possible fruition. Despite this, the worried Jesuit father pretended to find my use of the "humble servant " text of Isaiah "blasphemous. " He actually wrote that I was identifying the business corporation with the Mes- 4 siah! The very thought is so repulsive that I cannot see how he could force such an interpretation on the text. Clearly, though, he missed the point, and so it may be useful to spell it out a little. I have always loved Isaiah 53 for its methodinostrlucotiogn. iOfctena l those who are romantics (a temptation of mine I admit) imagine that we will find our ideals through grand visions, great occurrences, and perfect institutions or arrangements. Experience then redirects our attention. God says: "Love thy neighbor," and we imagine serving the poor in places faraway, only to realize-with a jolt-that our "neighbor" is close at hand in all those with whom we come in contact during the day. Often what we sought afar lay, all unnoticed, near at hand, and thus this lofty commandment turns out to have an altogether humble focus. Similarly, we want to think that beauty lies in some grand design, only to learn from experience that "God is in the details." It is often among humble and lowly things, Isaiah 53 teaches us, that the key to our salvation and our happiness is found­ not faraway, but where we are, in our everyday reality. Rereading Isaiah 53, and meditating on it, has always impressed this point upon me-and also a further point. Not only do I tend to look faraway when I should be looking close at hand, but even with regard to the things close to my own experience, the real jewels seem often to be hidden among the things that at first seemed to me worthy of disdain. Instead of seizing upon difficulties, setbacks, or disappointments as fresh opportunities, I have often been tempted to turn away from them, in rejection. At these moments, I want to remember Isaiah 53. Even the Messiah, we learn from this text, appeared as the least, the most lowly, and even as despised and rejected among men. And if this could be true of the Messiah, is it not even more true, a fortiori, of other hidden blessings in life? I was taught, you must remember, to disdain capitalism, corpora­ tions, and business activities. These are, in truth, mere worldly things. They are not the Kingdom of God. (They are certainly not our Savior!) Nonetheless, even though imperfect-indeed, sometimes blameworthy-such lowly things, often disdained and rejected by intellectuals and clergymen, have in fact proved highly useful to the achievement of greater liberties and a more ample prosperity than ordinary people have, in any alternative regime, ever attained. In the very first essay I wrote on this subject, in fact, I reflected my surprise in finding capitalism less worthy of scorn than any alternative system I know of, and referred to it as "an underpraised and undervalued system."1 1. "An Underpraised and Undervalued System." This essay first appeared in World­ view Magazine Ouly/August, 1977). It has been reprinted in "The Moral Basis of Democratic Capitalism," Reprint no. 115 (Washington, D.C.: American Enterprise Institute, September 1980). 5 In any case, in several of my later books I have tried to describe in more detail what I now call "the lowly way," or the method of proceeding by way of the lowly. (It is not altogether unrelated to what I once learned from "the little way" of Saint Therese of Lisieux.) The main point is that God has given us, where we are, the means to be united with Him-and we should not miss them through a misplaced utopianism. My hope remains that in this new edition this monograph will continue to inspire further work, which might go on to offer practical advice to the shareholders, pensioners, employees, and executives of America's business corporations. Many such persons are serious about their belief in God and their loyalty to Judaism, Christianity, or Islam (and even other religions). Yet it is a continuing scandal that, in their daily perplexities, they receive so little practical guidance from their religious leaders. The world view of many such leaders contin­ ues to seem precapitalist or premodern or at best to be locked into the categories of the late nineteenth century. Many imagine that all workers work in factories devoted to manufacture, whereas in fact barely one out of six American workers is employed in manufactur­ ing. Business corporations, not to mention the multitudes of non­ profit corporations, have myriad shapes. Small corporations greatly outnumber large, just as service corporations outnumber those en­ gaged in manufacturing. Theologians need much greater exposure to the world of business. One disadvantage of graduate school education and university teach­ ing, indeed, is how far it removes academics from the realities of business life. On the other side, the whole field of business ethics­ and, even more important, the whole universe of those who actually work in business corporations-desperately needs the resources of sustained theological reflection. So many engaged in such employ­ ment are religious persons, who crave more light, depth, and guid­ ance in their daily work. In this brief study, I wanted to set high ideals well-grounded in the dynamic realities of the life of corporations by which the behavior of corporations could be judged. Many corporate officers seem to have accepted these ideals as such. We now need someone to spell out their implications for daily practice. I hope this brief introduction continues to inspire many younger talents to go and do better. 6

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