Tourism and Hospitality: Issues and Developments PDF
Preview Tourism and Hospitality: Issues and Developments
Tourism Tourism and Hospitality S e Issues and Developments b Hospitality a and Tourism has become a key global economic activity as expectations with regard to our use of leisure time have evolved, attributing greater meaning to our free time. Tourism is one of the world's largest industries, and in many regions it is the single largest Issues and Developments source of investment and employment. This new book provides a look at many important issues in the field of tourism and hospitality, including understanding tourist preference, satisfaction, and motivation; tourism and hospitality education; rural tourism and its impact on local residents; the increasing popularity of cultural and heritage tourism; strategies for sustainable tourism; and more. About the Editor Jaime A. Seba, as a specialist in hospitality and tourism service, has conducted T extensive industry research to develop training initiatives for cruise ship staff around o the world, including the United States, United Kingdom, India, Indonesia, and the u Philippines. Certified in human performance improvement through the American Ir s Society of Training and Development, she works with major cruise lines to improve si s u customer service and enhance operational function through the integration of new em technology. Seba has more than 10 years' experience in media, public and corporate s communication, and she is currently employed by Holland-America Cruise Lines. a a n dn Dd Related Titles of Interest e vH • Hospitality and Health: Issues and Developments e • Ecotourism and Sustainable Tourism: New Perspectives and Studies loo p s m p e ni tt sa l i t y ISBN 978-1-926692-91-3 90000 Jaime A. Seba Apple Academic Press Editor www.appleacademicpress.com 9781926692913 TOURISM AND HOSPITALITY Issues and Developments TThhiiss ppaaggee iinntteennttiioonnaallllyy lleefftt bbllaannkk TOURISM AND HOSPITALITY Issues and Developments Edited By Jaime A. Seba Research Specialist, Hospitality and Tourism Service; Holland-America Cruise Lines, Seattle, Washington, U.S.A. Apple Academic Press TORONTO NEW YORK CRC Press Apple Academic Press, Inc Taylor & Francis Group 3333 Mistwell Crescent 6000 Broken Sound Parkway NW, Suite 300 Oakville, ON L6L 0A2 Boca Raton, FL 33487-2742 Canada © 2012 by Apple Academic Press, Inc. Exclusive worldwide distribution by CRC Press an imprint of Taylor & Francis Group, an Informa business No claim to original U.S. Government works Version Date: 20120530 International Standard Book Number-13: 978-1-4665-5999-8 (eBook - PDF) This book contains information obtained from authentic and highly regarded sources. Reasonable efforts have been made to publish reliable data and information, but the author and publisher cannot assume responsibility for the validity of all materials or the consequences of their use. The authors and publishers have attempted to trace the copyright holders of all material reproduced in this publication and apologize to copyright holders if permission to publish in this form has not been obtained. If any copyright material has not been acknowledged please write and let us know so we may rectify in any future reprint. Except as permitted under U.S. Copyright Law, no part of this book may be reprinted, reproduced, transmitted, or utilized in any form by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying, microfilming, and recording, or in any information stor- age or retrieval system, without written permission from the publishers. For permission to photocopy or use material electronically from this work, please access www.copy- right.com (http://www.copyright.com/) or contact the Copyright Clearance Center, Inc. (CCC), 222 Rosewood Drive, Danvers, MA 01923, 978-750-8400. CCC is a not-for-profit organization that pro- vides licenses and registration for a variety of users. For organizations that have been granted a pho- tocopy license by the CCC, a separate system of payment has been arranged. Trademark Notice: Product or corporate names may be trademarks or registered trademarks, and are used only for identification and explanation without intent to infringe. Visit the Taylor & Francis Web site at http://www.taylorandfrancis.com and the CRC Press Web site at http://www.crcpress.com For information about Apple Academic Press product http://www.appleacademicpress.com Preface All over the world, technological advances are being made at the speed of light, and the hospitality and tourism industry is growing and changing just as quickly. Custom- ers can get a special rate when they follow a hotel on Twitter. They can book tour reservations online with a simple click. Cruise destinations around the world can be explored without leaving home, and bloggers on different continents share dining rec- ommendations. Travelers can even plan a vacation that allows them to commune with nature while printing e-mails from their smartphones. In order to stay competitive in an international market, businesses must adjust to these emerging social trends and respond to the ever-changing needs of their cus- tomers. The traditional focus on customer service and guest loyalty has become in- tertwined with rapidly progressing technological enhancements infl uencing all areas of the industry, including sales, marketing, human resources, and revenue and asset management. The result is a visitor experience personalized to each specifi c guest, through strategic data collection, market trend research, and the capabilities of inte- grated online self-service. This means knowing what matters most to consumers and recognizing emerging innovations that will be the next big thing for the next genera- tion of customers. One such movement is the worldwide recognition of the need for environmentally friendly “green” initiatives, which are becoming signifi cantly refl ected in the hospi- tality industry. There has been an increased interest in ecotourism and sustainable tourism, which provide travelers with destinations and activities that have a lower negative impact on the environment. This trend is evidenced by the growing preva- lence of green conferences that attract everyone from hotel general managers and tour operators to the tourists themselves. Ecotourism, responsible tourism, jungle tourism, and sustainable development have become prevalent concepts since the late 1980s, and ecotourism has experienced arguably the fastest growth of all sub-sectors in the tourism industry. The popularity represents a change in tourist perceptions, increased environmental awareness, and a desire to explore natural environments. Health issues are another growing concern within the hospitality and tourism in- dustry How do local health concerns impact tourists to other countries? How do tourist sites impact local health? The answers to these two questions cannot be separated from one another, since they intertwine. Tourists must be protected from disease exposure, while local populations must be equally protected from the possible negative impacts on health created by a resort or other tourist destination. We live in an interconnected world today, and this reality has enormous bearing on the hospitality and tourism industry. Considering these impact and meaningful trends, the future of the industry will depend on a skilled workforce that can react quickly to rapid changes at the forefront of global culture. — Jaime A. Seba TThhiiss ppaaggee iinntteennttiioonnaallllyy lleefftt bbllaannkk List of Contributors Eugene J. Aniah Department of Geography and Regional Planning, University of Calabar, Calabar, Nigeria. Doug Arbogast Travel Green Appalachia, R. A. Hobbs, Ansted, WV, USA. Abrisham Aref Department of Social Science, Tehran Education, Ministry of Education, Iran. Fariborz Aref Department of Social and Development Sciences, Faculty of Human Ecology, Putra University, Malaysia. Ian Bateman CSERGE, School of Environmental Sciences, University of East Anglia, Norwich, Norfolk, NR4 7TJ, UK. Maureen Y. Bender Division of Forestry and Natural Resources, West Virginia University, Morgantown, WV 26506-6125, USA. Dennis M. Brown Regional Economist, Economic Research Service, U.S. Department of Agriculture, 1800 M St., N.W., Room N2187, Washington, DC 20036, USA. Christina Cameron Director General of the National Historic Sites Directorate, Parks Canada. Matthew M. Chew Department of Sociology, Hong Kong Baptist University, Kowloon Tong, Kowloon, Hong Kong SAR, China. Jinyang Deng West Virginia University, WV, USA. E. I. Eja Department of Geography and Regional Planning, University of Calabar, Calabar, Nigeria. Fard Teimouri S. Department of forestry, Faculty of Natural Resources, University of Mazandaran, 10 km Sari-Neka Rd, P.O. box 737, Sari, Iran. Wei Fei College of Resources and Environment Science, Hebei Normal University, Shijazhuang 050016, China. Sarjit S. Gill Department of Social and Development Sciences, Faculty of Human Ecology, Putra University, Malaysia. Manuela Guerreiro Faculty of Economics, University of Algarve, 9, Campus de Gambelas, 8005-139 Faro, Portugal. Cheryl M. Hargrove The HTC Group, from St. Simons Island, Georgia, USA. R. A. Hobbs Ansted, WV, USA. Zulkifli Ibrahim Faculty of Hotel and Tourism Management, Universiti Teknologi MARA Shah Alam, 40450, Selangor, Malaysia. viii List of Contributors Li Jin College of Tourism Management, Tianjin University of Commerce, P.R. China, 300134. Andy Jones CSERGE, School of Environmental Sciences, University of East Anglia, Norwich, Norfolk, NR4 7TJ, UK. Kamaruzaman Jusoff Yale University, Yale Tropical Resources Institute, School of Forestry and Environmental Studies 205, Pros- pect St., New Haven, CT 06511, USA. Latifi H. Faculty of Forest and Environmental Studies, University of Freiburg, Freiburg, Germany. Shen Li School of International Tourism and Hospitality Management, Dalian University of Foreign Languages, Dalian 116002, China. Yana Liu College of Resources and Environment Science, Hebei Normal University, Shijazhuang 050016, China. Júlio Mendes Faculty of Economics, University of Algarve, 9, Campus de Gambelas, 8005-139 Faro, Portugal. Oladi D. Department of forestry, Faculty of Natural Resources, University of Mazandaran, 10 km Sari-Neka Rd, P.O. box 737, Sari, Iran. Zulhan Othman Faculty of Hotel and Tourism Management, Universiti Teknologi MARA, Shah Alam, 40450, Selangor, Malaysia. Judith E. Otu Department of Sociology, University of Calabar, Calabar, Nigeria. Ma’rof Redzuan Department of Social and Development Sciences, Faculty of Human Ecology, Putra University, Malaysia. Marije Schaafsma Institute for Environmental Studies (IVM), VU University Amsterdam, De Boelelaan 1087, 1081 HV, Amsterdam, The Netherlands. Steve Selin West Virginia University, WV, USA. Hejiang Shen College of Resources and Environment Science, Hebei Normal University, Shijazhuang 050016, China. Masood H. Siddiqui Faculty-Decision Sciences, Jaipuria Institute of Management, Vineet Khand, Gomtinagar, Lucknow-226010, India. João Albino Silva Faculty of Economics, University of Algarve 9, Campus de Gambelas, 8005-139 Faro, Portugal. Sohrabi Saraj B. Department of Forestry, Faculty of Natural Resources, University of Mazandaran, 10 km Sari-Neka Rd, P.O. box 737, Sari, Iran. Gail Vander Stoep Michigan State University, Michigan, USA. List of Contributors ix Maimunah Sulaiman Faculty of Hotel and Tourism Management, Universiti Teknologi MARA, Shah Alam, 40450, Selangor, Malaysia. Shalini N. Tripathi Faculty-Marketing, Jaipuria Institute of Management, Vineet Khand, Gomtinagar, Lucknow-226010, India. M. A. Ushie Department of Sociology, University of Calabar, Calabar, Nigeria. Patricia Oom do Valle Faculty of Economics, University of Algarve 9, Campus de Gambelas, 8005-139 Faro, Portugal. Bin Wang School of Management, Dalian University of Technology, Dalian 116024, China. Craig Wiles Public Sector Consultants, 600 W. Saint Joseph St., Suite 10, Lansing, MI 48933, USA. Jan Wright CSERGE, School of Environmental Sciences, University of East Anglia, Norwich, Norfolk, NR4 7TJ, UK. Yachkaschi A. Department of Forestry, Faculty of Natural Resources, University of Mazandaran, 10 km Sari-Neka Rd, P.O. box 737, Sari, Iran. Zhang Ying College of Resources and Environment Science, Hebei Normal University, Shijazhuang 050016, China. Limei Yuan College of Resources and Environment Science, Hebei Normal University, Shijazhuang 050016, China. Mohd Salehuddin Zahari Faculty of Hotel and Tourism Management, Universiti Teknologi MARA, Shah Alam, 40450, Selangor, Malaysia. Liming Zhao School of Management, Tianjin University, P.R. China, 300134.
The list of books you might like
