Description:Hug the bear and take the bull by the horns. Come out ahead in any market.Investors are more worried than ever about where to invest their money. Investment expert Ken Stern's new book To Hell and Back offers smart strategies for investing in any type of market. Stern experienced the roller coaster of Wall Street firsthand, at first getting caught up in the frenzy surrounding tech stocks before returning to the fundamental strategies. He still believes the stock market holds unlimited opportunity. His new book provides investors with advice to get ahead, and stay ahead.