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The Way You Do Anything is the Way You Do Everything: The Why of Why Your Business Isn't Making More Money PDF

187 Pages·2014·1.15 MB·English
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Coverdesign:Wiley Copyright©2014bySuzanneEvans.Allrightsreserved. PublishedbyJohnWiley&Sons,Inc.,Hoboken,NewJersey. PublishedsimultaneouslyinCanada. Nopartofthispublicationmaybereproduced,storedinaretrievalsystem,ortransmitted inanyformorbyanymeans,electronic,mechanical,photocopying,recording,scanning, orotherwise,exceptaspermittedunderSection107or108ofthe1976UnitedStates CopyrightAct,withouteitherthepriorwrittenpermissionofthePublisher,or authorizationthroughpaymentoftheappropriateper-copyfeetotheCopyright ClearanceCenter,222RosewoodDrive,Danvers,MA01923,(978)750-8400,fax(978) 646-8600,oronthewebatwww.copyright.com.RequeststothePublisherforpermission shouldbeaddressedtothePermissionsDepartment,JohnWiley&Sons,Inc.,111River Street,Hoboken,NJ07030,(201)748-6011,fax(201)748-6008,oronlineat www.wiley.com/go/permissions. LimitofLiability/DisclaimerofWarranty:Whilethepublisherandauthorhaveusedtheir besteffortsinpreparingthisbook,theymakenorepresentationsorwarrantieswiththe respecttotheaccuracyorcompletenessofthecontentsofthisbookandspecifically disclaimanyimpliedwarrantiesofmerchantabilityorfitnessforaparticularpurpose.No warrantymaybecreatedorextendedbysalesrepresentativesorwrittensalesmaterials.The adviceandstrategiescontainedhereinmaynotbesuitableforyoursituation.Youshould consultwithaprofessionalwhereappropriate.Neitherthepublishernortheauthorshallbe liablefordamagesarisingherefrom. Forgeneralinformationaboutourotherproductsandservices,pleasecontactour CustomerCareDepartmentwithintheUnitedStatesat(800)762-2974,outsidethe UnitedStatesat(317)572-3993orfax(317)572-4002. Wileypublishesinavarietyofprintandelectronicformatsandbyprint-on-demand. Somematerialincludedwithstandardprintversionsofthisbookmaynotbeincludedin e-booksorinprint-on-demand.IfthisbookreferstomediasuchasaCDorDVDthat isnotincludedintheversionyoupurchased,youmaydownloadthismaterialat http://booksupport.wiley.com.FormoreinformationaboutWileyproducts,visit www.wiley.com. ISBN978-1-118-71426-3(cloth);ISBN978-1-118-71429-4(ebk); ISBN978-1-118-71432-4(ebk) PrintedintheUnitedStatesofAmerica. 10 9 8 7 6 5 4 3 2 1 For Dad and his daily enthusiasm; and for Mom, who never gives up. Contents Foreword by Larry Winget ix Acknowledgments xi Introduction 1 Chapter 1 The Way You Do Anything… 7 Chapter 2 Enthusiasm 19 Chapter 3 Commitment 29 Chapter 4 Having Guts 37 Chapter 5 Being Embarrassed 47 Chapter 6 Having Faith 55 Chapter 7 Being Practical 65 vii Contents Chapter 8 Not Being Practical 75 Chapter 9 Money 83 Chapter 10 Pain 95 Chapter 11 Time 109 Chapter 12 Competition 119 Chapter 13 Mastery 131 Chapter 14 Plan 143 Chapter 15 Love 153 Index 163 viii

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Most books are stored in the elastic cloud where traffic is expensive. For this reason, we have a limit on daily download.