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Houston Chronicle VAULT GUIDE TO THE CASE INTERVIEW MARK ASHER, ERIC CHUNG AND THE STAFF OF VAULT ©2005VaultInc. Copyright©2005byVaultInc. Allrightsreserved. Allinformationinthisbookissubjecttochangewithoutnotice. Vaultmakesnoclaimsasto theaccuracyandreliabilityoftheinformationcontainedwithinanddisclaimsallwarranties. Nopartofthisbookmaybereproducedortransmittedinanyformorbyanymeans, electronicormechanical,foranypurpose,withouttheexpresswrittenpermissionofVault Inc. Vault, the Vault logo, and the most trusted name in career informationTM are trademarks of VaultInc. Forinformationaboutpermissiontoreproduceselectionsfromthisbook,contactVaultInc., 150W.22ndSt.,5thFloor,NewYork,NY10011,(212)366-4212. LibraryofCongressCIPDataisavailable. ISBN1-58131-305-5 PrintedintheUnitedStatesofAmerica ACKNOWLEDGMENTS Vaults acknowledgments:We are extremely grateful to Vaults entire staff for all their help in the editorial, production and marketing processes. 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Table of Contents INTRODUCTION 1 WhytheCase .................................................1 TypesofCaseInterviews ........................................2 SkillsAssessedintheCaseInterview ..............................3 WhatKindofCaseWillIget? ...................................6 CASE STRATEGIES 7 YourObjective ................................................9 Dont Fret . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .9 Top10tipsforansweringbusinesscasequestionssuccessfully.........10 CommonProblemsandTroubleshooting ..........................14 ThinkingAbouttheCase .......................................15 TheCaseChecklist ...........................................16 SpecificTypesofBusinessCases ................................17 CASE FRAMEWORKS 23 BasicConceptsandFrameworks.................................26 BasicOverviewofFinancialStatements ...........................27 Advanced Concepts and Frameworks . . . . . . . . . . . . . . . . . .34 Netpresentvalue .............................................34 VisittheVaultConsultingCareerChannelatwww.vault.com/consulting with insiderfirmprofiles,messageboards,theVaultFinanceJobBoardandmore. ix VaultGuidetotheCaseInterview TableofContents TheCapitalAssetPricingModel(CAPM) .........................35 Porters Five Forces . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .38 PIE: The next generation of Porters Five Forces . . . . . . . . . . . . . . . . . . .40 SWOTAnalysis ..............................................42 TheSevenSFramework .......................................43 Productlifecyclecurve ........................................44 Strategytool/frameworkchart ...................................45 TheFourPs .................................................46 TheFourCs .................................................47 TheFiveCs .................................................47 Valuechainanalysis...........................................49 Corecompetencies ............................................50 Benchmarking and best practices . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .50 The2x2matrix...............................................51 TheBCGmatrix .............................................52 M&Acases:Valuedriversframework.............................53 M&Acases:Targetandmarketassessment ........................54 M&Acases:Datagatheringandanalysis ..........................56 BEING THERE 59 What Its Like Being in a Case Interview . . . . . . . . . . . . . . . . . . . . . . . . . .61 TheCase ...................................................62 x ©2005VaultInc. VaultGuidetotheCaseInterview TableofContents REAL LIFE INTERVIEWS 67 BostonConsultingGroup ......................................69 McKinsey&Company ........................................70 MonitorGroup ...............................................71 A.T.Kearney ................................................71 L.E.K.Consulting ............................................72 BUSINESS CASES 73 CaseFormats ................................................75 PracticeQuestions ............................................76 ThinkingStrategically .........................................89 UsingtheFourPs ............................................92 SailingtheFiveCs............................................94 AWrittenCase ..............................................100 TheFinancialCaseInterview ..................................102 AdditionalPracticeQuestions ..................................105 AndTryTheseforMorePractice ...............................109 INTERACTIVE CASES 111 AFitInterviewinDisguise ....................................113 HowtoUsetheInteractiveCases ...............................113 HowtoRunanInteractiveCaseExercise .........................114 TipsfortheCase ............................................116 VisittheVaultConsultingCareerChannelatwww.vault.com/consulting with insiderfirmprofiles,messageboards,theVaultFinanceJobBoardandmore. xi VaultGuidetotheCaseInterview TableofContents SampleInteractiveCases ......................................117 PRESENTATION CASES 137 GeneralTipsandTricksforAllPresentationCases .................141 Presentation Case Type 1 Research Case . . . . . . . . . . . . . . . . . . . . . . . .142 ResearchCaseExample:PureMeats ............................144 Presentation Case Type 2 Complete the Presentation . . . . . . . . . . . . . .164 CompletethePresentationExample:WellsIncorporated .............164 Presentation Case Type 3 Teach Me Something . . . . . . . . . . . . . . . . . .173 DifficultSituationCases ......................................175 ConsultingInterviewsbyPhone ................................190 GUESSTIMATES 193 Guesstimate Case Interviews . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .195 AcingGuesstimates ..........................................196 PracticeGuesstimateQuestions.................................199 MoreGuesstimates... .........................................204 AndTryTheseforMorePractice ...............................207 BRAINTEASERS 209 Brainteasers ................................................211 Remember... ................................................211 PracticeBrainteasers... ........................................212 xii ©2005VaultInc. Introduction Why the Case? Yourimpressiveresumemaygetyouaninterviewwithaconsultingfirm,but it wont get you the job. Consultants know that a resume, at its very best, is onlyatwo-dimensionalrepresentationofamulti-faceted,dynamicperson. And because consulting firms depend on employing those multi-faceted, dynamic people, the firms rely heavily on the case interview to screen candidates. The interview process is especially pertinent in the consulting industry, since consulting professionals spend the lions share of their business day interacting with clients and colleagues and must themselves constantlyinterviewclientemployeesandexecutives. Consultantsmusthaveaselectsetofpersonalityandleadershiptraitsinorder to be successful. The consultants work environment is extremely turbulent. Therearenonstopco-workerchanges,hostileclientenvironments,countless politicalmachinations,andnear-perpetualtravel. Thesefactorsmandatethat an individual be cool under pressure, be influential without being condescending, be highly analytical, have the ability to understand the smallestaspectsofaproblem(whilesimultaneouslyseeingthebigpicture), and have the ability to maintain a balance between the personal and professional. Consultantsareoftenstaffedinsmallgroupsinfar-flungareas. Asaresult, theindividualmust beableto function, andfunctionwell, without many of thetraditionalworkplacestandards:apermanentworkingspace,theabilityto return home each night, easily accessed services such as administrative assistance, faxing, and photocopying, and the camaraderie that develops amongco-workersassignedtothesamebusinessunit. Allthesefactorsnecessitateauniqueinterviewstructurefocusedonassessing a candidates ability to manage these particular circumstances with professionalismandexcellence. Thecaseinterviewhasevolvedasamethod forevaluatingthesecharacteristics. VisittheVaultConsultingCareerChannelatwww.vault.com/consulting with insiderfirmprofiles,messageboards,theVaultConsultingJobBoardandmore. 1