The Value and Momentum Trader Founded in 1807, John Wiley & Sons is the oldest independent publish- ingcompanyintheUnitedStates.WithofficesinNorthAmerica,Europe, Australia,andAsia,Wileyisgloballycommittedtodevelopingandmarket- ing print and electronic products and services for our customers’ profes- sionalandpersonalknowledgeandunderstanding. TheWileyTradingseriesfeaturesbooksbytraderswhohavesurvived the market’s ever changing temperament and have prospered—some by reinventing systems, others by getting back to basics. Whether a novice trader, professional or somewhere in-between, these books will provide theadviceandstrategiesneededtoprospertodayandwellintothefuture. Foralistofavailabletitles,visitourWebsiteatwww.WileyFinance.com. The Value and Momentum Trader Dynamic Stock Selection Models to Beat the Market GRANT HENNING JohnWiley&Sons,Inc. Disclaimer: This eBook does not include ancillary media that was packaged with the printed version of the book. Copyright(cid:2)C 2010byGrantHenning.Allrightsreserved. PublishedbyJohnWiley&Sons,Inc.,Hoboken,NewJersey. PublishedsimultaneouslyinCanada. Nopartofthispublicationmaybereproduced,storedinaretrievalsystem,ortransmittedin anyformorbyanymeans,electronic,mechanical,photocopying,recording,scanning,oroth- erwise,exceptaspermittedunderSection107or108ofthe1976UnitedStatesCopyrightAct, withouteitherthepriorwrittenpermissionofthePublisher,orauthorizationthroughpayment oftheappropriateper-copyfeetotheCopyrightClearanceCenter,Inc.,222RosewoodDrive, Danvers,MA01923,(978)750-8400,fax(978)646-8600,oronthewebatwww.copyright.com. RequeststothePublisherforpermissionshouldbeaddressedtothePermissionsDepartment, JohnWiley&Sons,Inc.,111RiverStreet,Hoboken,NJ07030,(201)748-6011,fax(201)748- 6008,oronlineathttp://www.wiley.com/go/permissions. LimitofLiability/DisclaimerofWarranty:Whilethepublisherandauthorhaveusedtheirbest effortsinpreparingthisbook,theymakenorepresentationsorwarrantieswithrespecttothe accuracyorcompletenessofthecontentsofthisbookandspecificallydisclaimanyimplied warrantiesofmerchantabilityorfitnessforaparticularpurpose.Nowarrantymaybecreated orextendedbysalesrepresentativesorwrittensalesmaterials.Theadviceandstrategiescon- tainedhereinmaynotbesuitableforyoursituation.Youshouldconsultwithaprofessional whereappropriate.Neitherthepublishernorauthorshallbeliableforanylossofprofitorany othercommercialdamages,includingbutnotlimitedtospecial,incidental,consequential,or otherdamages. Forgeneralinformationonourotherproductsandservicesorfortechnicalsupport,please contactourCustomerCareDepartmentwithintheUnitedStatesat(800)762-2974,outsidethe UnitedStatesat(317)572-3993orfax(317)572-4002. Wileyalsopublishesitsbooksinavarietyofelectronicformats.Somecontentthatappears inprintmaynotbeavailableinelectronicbooks.FormoreinformationaboutWileyproducts, visitourwebsiteatwww.wiley.com. LibraryofCongressCataloging-in-PublicationData: Henning,Grant,1941– Thevalueandmomentumtrader:dynamicstockselectionmodels tobeatthemarket/GrantHenning. p.cm.–(Wileytrading;442) Includesbibliographicalreferencesandindex. ISBN978-0-470-48173-8 1.Stocks–Prices. 2.Investmentanalysis. 3.Portfoliomanagement. 4.Speculation. I.Title. HG4636.H462009 332.63'22–dc22 2009021674 PrintedintheUnitedStatesofAmerica 10 9 8 7 6 5 4 3 2 1 Thisbookisdedicatedto Lydia,Jonathan,Madison,Lincoln,Elgin,andNaomi, thenextgenerationoffaithfulstewards. Contents List of Tables and Figures xv Foreword xvii Preface xix Acknowledgments xxi CHAPTER 1 A Philosophy of Trading 1 Analogies 1 Pragmatism 3 Goal-OrientedBehavior 5 Timing 6 StocksversusCommodities,Options,MutualFunds, andBonds 7 ShortTrading 9 UseofMargin 10 TradingandGambling 11 BoldPassion 12 Summary 13 CHAPTER 2 Tools of the Trade 15 OnlineAccess 15 AReliableBrokerageAccount 16 Information 17 FormalStudy 18 AnalysisSoftware 20 vii viii CONTENTS ProtectedWorkspace 21 MathematicalTradingSystems 21 MarketTimingIndicators 22 Summary 22 CHAPTER 3 Constructing Mathematical Models for Stock Selection 25 TechnicalApproachestoStockSelection 25 FundamentalApproachestoStockSelection 26 HybridApproachestoStockSelection 27 TheNatureoftheStockSelectionChallenge 27 CommonMistakesinSystemDesignforDecisionMaking 28 EarlyBeginningApproaches 30 AdvantagesandDisadvantagesofMathematization 32 Summary 33 CHAPTER 4 Stock Selection: A Technical-Momentum System 35 QualifyingVariables 35 SampleRecommendationSummaryTable 39 QuestionsandAnswers 40 Summary 44 CHAPTER 5 Stock Selection: A Fundamental-Value System 45 QualifyingVariables 45 FundamentalVariables 47 QuestionsandAnswers 55 Summary 57 CHAPTER 6 Stock Selection: A Technical-Fundamental Hybrid Approach 59 QualifyingVariables 59 Point-and-FigureAnalysis 64