The Three Laws of Performance: Rewriting the Future of Your Organization and Your Life (J-B Warren Bennis Series) PDF
Preview The Three Laws of Performance: Rewriting the Future of Your Organization and Your Life (J-B Warren Bennis Series)
Zaffron ffirs.tex V1-12/05/2008 10:02pm Pagexi The Three Laws of Performance Rewriting the Future of Your Organization and Your Life Steve Zaffron and Dave Logan Zaffron ffirs.tex V1-12/05/2008 10:02pm Pageviii Zaffron fend1.tex V3-12/05/2008 10:06pm Pagei Further Praise for The Three Laws of Performance ‘‘I believe this book may be one of the most important written in many years. The ideas are much larger than we normally see in business books. They aren’t tips, tools, or steps, but are in fact laws that govern individual, group, and organizationalbehavior.Instrivingforwhat’spossible,notjust forwhat’slikely,thisbookcanbearesourceforgenerationsto come.’’ FromtheEditor’s NotebyWarren Bennis ‘‘God invites each of us to participate in the process of transforming the world—to create a world in which every person knows their infinite and irreplaceable worth and can truly fulfill their potential. This book, filled with insights, real-life encounters and experiences, shows us how we may do this work of transformation. Applicable in the corporate, labor, political, and civil society sectors—Steve and Dave have written an inspiring, practical book that will assist all whoseek to rewrite the futureofourworld.’’ Archbishop Emeritus Desmond Tutu,NobelLaureate Zaffron fend1.tex V3-12/05/2008 10:06pm Pageii ‘‘The world needs this book; it is a gem. The ideas and stories presented are empowering tributes to leaders and orga- nizations who create space forsuccess.’’ PaulFireman, founder,Reebok International; now chairman, Fireman Capital Partners, Bostonand New York ‘‘I am the founder of a fast-growing public company that has surfed the backbone of the ideas in this book, and I attribute much of our success to applying them. When we realized that the company was operating in silos, we used applications derived from The Three Laws of Performance to have cross-functional teams create exciting, aligned futures that haveresulted in unprecedented business results.’’ ChipWilson, founder,lululemon athletica ‘‘This book is filled with powerful illustrations that show what organizations and individuals can do to make the world work.It gives hopeto leaders at all levels.’’ Jack Canfield, coauthor, The SuccessPrinciples and the ChickenSoupfor the Soulseries ‘‘I invite all readers to be open to what may occur as an unfamiliarandperhapsevenstrangewaytothinkaboutpeople and organizational issues. There is much to learn and the payoffs are huge.’’ FromtheForeword byMichael Jensen, Jesse Isidor Straus Professor ofBusiness, Emeritus, Harvard Business School Zaffron fend1.tex V3-12/05/2008 10:06pm Pageiii ‘‘For a person in a leadership position or someone aspiring to take a leadership position this is a worthwhile read. As a compendiumofrelevant experience, it will behard tobeat.’’ SirBobReid, chairman, International Petroleum Exchange, former chairman and chief executive, Shell UK ‘‘At the Anthony Robbins’ Companies we have a huge commitment to people achieving total peak performance and optimum results in life. This book delineates the laws that allow people, companies, and organizations to create these unprecedented results. The thinking is novel and nothing shortofbrilliant.’’ Sam Georges, CEO and president, AnthonyRobbinsHoldings ‘‘Thisisanamazingbook!Itcapturestheprinciplesbehind applications and processes that were implemented with most of the 15,000 employees I managed within Telemar, Brazil’s largest telecommunications company. One year after the start of that process, the company successfully entered a growing and profitable new market. In my view, without the ideas in this book, we never would have gotten there that fast. It was themostexciting adventureofmy life.’’ Marcio Roza, former CEO,Telemar Rio ‘‘By applying the Three Laws I noticed an instant trans- formation in all areas of my life. In business, sport, and relationships,Iwasabletorewritemyfuture,whichisnowfull ofendless possibilities.’’ Natalie Cook,four-time Olympian, Australian Beach Volleyball Team; gold medalist, Sydney, 2000 Zaffron fend1.tex V3-12/05/2008 10:06pm Pageiv ‘‘Steve Zaffron and Dave Logan have produced a book which illustrates how companies, and people, carry through the kind of transformation that occurs when water turns into steam or into ice. If you’re only interested in mediocrity, in water that’s a little warmer or a little colder, this book won’t mattertoyou.Butifyoureallywanttocreateyourownfuture, thenumerousreal-lifeexamplestheygiveandthecrystal-clear explanationstheyusetomaketheirexperienceavailabletous are essential. How would I know? Well, I guess it’s because I was able to survive 16 years in wrongful solitary confinement in Chinese prisons and emerge to enjoy a Hollywood happy ending, primarily because I followed the basic laws that this book illuminates to dissolve my ‘default future’ and create a new future formyself. It’s whatworks—really!’’ Sidney Rittenberg, founder, Rittenberg Associates; consultant on businessrelations in China; coauthor, The Man Who StayedBehind ‘‘This book is a perfect combination of fine storytelling and rock-solid ideas. It makes accessible a powerful way of thinking which has the capacity to transform businesses and theircommunities.Idefinitelyrecommendyoureadthisbook.’’ PeterBlock,author,Community:TheStructureofBelonging ‘‘In this thoughtful book, Steve Zaffron and Dave Logan show howleadership can benurtured through becoming more aware of some fundamental laws that govern human behav- ior and thereby organizational outcomes. Those who aspire for more joyful and productive ways to lead their lives and organizations will findit tobean invaluable read.’’ Mark Zupan,dean, SimonSchoolofBusiness, University ofRochester Zaffron fend1.tex V3-12/05/2008 10:06pm Pagev ‘‘Thisbookisoneofakind.Itexplainshowlifetrulyworks, offering, as it were, a view of the elephant in all its glory, not merely the tusk or the tail. Included are instructions that are guaranteed to boost performance in ways that are utterly unexpected and wholly reliable. One gets the impression that having discovered the secret of life, the authors have a deep andgenuine desire to share itwith their readers.’’ RosamundZander, coauthor, The Artof Possibility ‘‘I have seen and witnessed the power of this realization inadustyminingcommunityinpostApartheid SouthAfrica, where thousands of South Africans said that together their future would be written differently, creatively. Practicing the principles as outlined in this profound and readable book, a whole community was empowered to become the space for a transformed future. This book isn’t about ideas and theories; it is about the rugged hard work of writing a different future for you, your community, your company or organization—a future that is inclusive, alive, possible, and sustainable. It’s the only future wehave. IacknowledgeSteveandDavefortheiruniqueandexcep- tional contribution and for showing us how to do this work. It couldn’tcome ata moremomentoustime.’’ TheReverend Chris Ahrends, former chaplain to ArchbishopDesmond Tutu,CEO,FourConsulting, SouthAfrica TheThreeLawsofPerformancegivesaccesstobeingaperson of integrity and an extraordinary leader. Using the ideas in thisbook,youwillseethattherearenolimitstowhatyoucan achieve.’’ Richard V. DeMulder, professor, Erasmus University, Rotterdam, Netherlands Zaffron fend1.tex V3-12/05/2008 10:06pm Pagevi ‘‘At the end of the day when you implement solutions identified in a Six Sigma and/or Lean project, your ability to execute the solution is not dependent on the set of technical tools. It is people embracing the solution and acting on it. This is a book that will help you understand and respect the importance of language and how it can be used to leverage communication into apowerfulbusiness improvement tool.’’ Mike Carnell, coauthor, LeaningIntoSixSigma, president and CEO,CS International, LP ‘‘The Three Laws of Performance is a fascinating book that will change your perspective on your organization, your people, and on yourself. Through a combination of a deep, practical, and often philosophical understanding of what it is to be human, a wide range of telling examples, and a set of exercises, this book has the rare capacity of delivering insights that ring home and will make a difference. Our personal experience is that this not only generates new and unprecedented opportunities but does so through passion and joyofplay.’’ Jaap Winter, partner, DeBrauwBlackstone Westbroek Kees Cools, executive director, TheBostonConsulting Groupin Amsterdam Principals, Wintercools corporate governance advisors ‘‘Great performance is about people. The Three Laws of Performance gets to the heart of how leaders learn about their employees, their organization, and themselves. You will have a clearer understanding of how you can unlock the power of peoplewhen youare donereading this book.’’ Garry Ridge, president and CEO,WD-40 Company Zaffron ffirs.tex V1-12/05/2008 10:02pm Pagevii The Three Laws of Performance
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