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The sustainability handbook : the complete management guide to achieving social, economic and environmental responsibility PDF

822 Pages·2007·7.84 MB·English
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THE SUSTAINABILITY HANDBOOK By William R. Blackburn London · Sterling, VA FirstpublishedbyEarthscanintheUKandUSAin2007 Copyright©2007EnvironmentalLawInstitute 2000LStreetNW,WashingtonDC20036 Allrightsreserved ISBN-13:978-1-84407-495-2 PrintedandboundintheUKbyCromwellPress,Trowbridge CoverdesignbyAndrewCorbett Forafulllistofpublicationspleasecontact: Earthscan 8–12CamdenHighStreet London,NW10JH,UK Tel: +44(0)2073878558 Fax: +44(0)2073878998 E-mail: [email protected] Web: www.earthscan.co.uk 22883QuicksilverDrive,Sterling,VA20166-2012,USA EarthscanpublishesinassociationwiththeInternationalInstitutefor EnvironmentandDevelopment AcataloguerecordforthisbookisavailablefromtheBritishLibrary LibraryofCongressCataloging-in-PublicationDatahasbeenapplied for The paper used for this book is FSC-certified and elemental chlorine-free.FSC(theForestStewardshipCouncil)isaninternational networktopromoteresponsiblemanagementoftheworld’sforests. Dedication To Sara Jean, whose love and support (and tolerance for towers of research materials stacked in my home office) made this book possible. The Sustainability Handbook: The Complete Management Guide to Achieving Social, Economic, and Environmental Responsibility Table of Contents Acknowledgments . . . . . . . . . . . . . . . . . . . . . . . ix AbouttheAuthor . . . . . . . . . . . . . . . . . . . . . . . xi IntroductionandExecutiveSummary . . . . . . . . . . . xiii Chapter1 AddressingtheConfusionAboutSustainability: TheTypicalExecutiveView . . . . . . . . . . . . . . . . . 1 Chapter2 DeterminingScope:AnOperationalDefinitionof Sustainability . . . . . . . . . . . . . . . . . . . . . . . . 17 Chapter3 TheValueofSustainability:WhyBother? . . . . . . . . . 33 Chapter4 BuildinganSOS:TheKeyElementsandBasic Structure . . . . . . . . . . . . . . . . . . . . . . . . . . 123 Chapter5 SOSStandards:TheRoadmapforChange . . . . . . . . 163 Chapter6 StrategicPlanni ngforFocusedSustainability Improvement. . . . . . . . . . . . . . . . . . . . . . . . 189 Chapter7 SelectingGoalsandIndicators. . . . . . . . . . . . . . . 225 Chapter8 BringingSustainabilitytotheFrontLine:Deployment, Integration,andAlignment . . . . . . . . . . . . . . . . 257 Chapter9 DataSystems,Auditing,andOtherMonitoringand AccountabilityMechanisms . . . . . . . . . . . . . . . . 281 v vi THESUSTAINABILITYHANDBOOK Chapter10 TransparentSustainabilityReporting . . . . . . . . . . . 309 Chapter11 StakeholderEngagement;TheRoleofNGOs. . . . . . . 373 Chapter12 ApproachtoSustainabilityforSmallandStruggling Companies . . . . . . . . . . . . . . . . . . . . . . . . . 419 Chapter13 ApproachtoSustainabilityforNGOs . . . . . . . . . . . 431 Chapter14 ApproachtoSustainabilityforGovernmental Organizations . . . . . . . . . . . . . . . . . . . . . . . 441 Chapter15 ApproachtoSustainabilityforCollegesand Universities. . . . . . . . . . . . . . . . . . . . . . . . . 477 Chapter16 KeepingtheInitiativeAlive:MakingtheSOS Sustainable. . . . . . . . . . . . . . . . . . . . . . . . . 543 Appendices Appendix1 SummaryofSustainabilityTrends. . . . . . . . . . . . . 551 Appendix2 Sustainability-RelatedCodesofOrganizational Behavior . . . . . . . . . . . . . . . . . . . . . . . . . . 647 Appendix3 Sustainability-RelatedManagementSystemStandards . . 687 Appendix4 PlanningFormsforAssessingandPrioritizing SustainabilityRisksandOpportunities . . . . . . . . . . 703 Appendix5 MethodforCalculatingSavingsandCostAvoidancefor Baxter’sEnvironmentalFinancialStatement . . . . . . . 709 Appendix6 ExamplesofSustainabilityIssuesforVariousFunctional Groups . . . . . . . . . . . . . . . . . . . . . . . . . . . 713 vii Appendix7 ExamplesofSustainabilityMetrics . . . . . . . . . . . . 725 Appendix8 SustainabilityResourcesforUniversities . . . . . . . . . 751 Acronyms. . . . . . . . . . . . . . . . . . . . . . . . . . . 779 Index . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 789 Seewww.WBlackburnConsulting.comforamodelsyllabus foracollege-levelcourse. Acknowledgments My three-year effort of researching and writing this book has not been easy.LikethosewhoclimbMountEverest,Ifoundmyprogressstalled, redirected,orreversedfromtimetotimebyobstaclesthatweretoughto predictattheoutset.Andlikesuchclimbers,Ireliedonateamofskilled and knowledgeable experts to help me to the end. I thank them all for their belief in this project, for their generous contributions, and for the encouragement they provided me along the way. IoweaspecialdebtofgratitudetoCarolynFischer,DickMacLean, William D’Alessandro, and Donna Schmid who tenaciously read the drafts from front to back, pointing out the rough spots needing repair. Carolyn, my superb editor at the Environmental Law Institute (ELI), gave her all to the project. Dick, along with Frank Friedman and Gib Hedstrom,allrespected,seasonedveteransofthecorporateenvironmen- talarena,helpedkeepthetextgroundedintherealworld.Donnajoined another friend of our family, Andrew Fisher, in offering views from a quitedifferentperspective—theperspectiveoftwogiftedyoungwriters unfetteredbythebiasesofthepast.William,along-timereporteronen- vironmentalandsustainabilityissues,servedasagoodfoilforidentify- ing gaps in my information and arguments. Margery Moore, also from theenvironmentalpublishingbusiness,lentherexpertiseontheselection anduseofinformationtechnology.BobWillard,awell-knownauthoron sustainabilityinhisownright,alsosuggestedimportantimprovements.I witnessed first hand the benefits of paying all those expensive tuition billsformydaughterLaura’seducationinbusinessanddesignwhenshe producedmanyofthemoredifficultgraphicsforthebook,andguided mebythehandthroughafewepisodesofcomputerhell.Iwouldalsolike tothankLindaJohnson,BillStraub,andAprilKingatELI,whowerere- sponsible for making the book visually coherent. Various teammates from my days at Baxter International Inc. re- viewedsignificantportionsofthedraft,providingthesametypeofcan- did,usefulfeedback(basednodoubtintheirfirmbeliefofmyfallibility) that enabled the company to become so well regarded in the fields of sustainabilityandenvironment,health,andsafety.Thoseteammatesin- cludedBobSeguy(nowofEnviance),RonMeissen,PeterEtienne,Jenni Cawein,MikeCycyota,LisaKeltner,SueMiller,DennisShoji(nowof ix

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"The Sustainability Handbook covers all the challenges, complexities and benefits of sustainability for businesses, governments and other organizations. It provides a blueprint for how organizations can reach or exceed economic, social and environmental excellence. It offers a host of practical appr
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