The Social Embeddedness of Media Use: Action Theoretical Contributions to the Study of TV Use in Everyday Life (Communications Monograph) PDF
131 Pages·2009·1.12 MB·English
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Preview The Social Embeddedness of Media Use: Action Theoretical Contributions to the Study of TV Use in Everyday Life (Communications Monograph)
Description:
From an integrative theoretical perspective, the book looks at how families watch television news in their everyday lives. In three empirical studies, the role of short-term situations and the influence of immediate social surroundings on practices of watching the news is analyzed. Discrete Time Event History Analysis is applied to household diary data. The findings reveal how family members influence each other in various ways. The book is of relevance to scholars, graduate-level students and practitioners in the field of communication research.
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