The Potential Principle: A Proven System for Closing the Gap Between How Good You Are and How Good You Could Be PDF
Preview The Potential Principle: A Proven System for Closing the Gap Between How Good You Are and How Good You Could Be
Praise for The Potential Principle “Potential was always a negative term. It meant what you could be but aren’t. Mark has created a blueprint to turn your potential into reality. Everyone who thinks they have more in them should read this book.” —Scott Stratten, president of UnMarketing Inc., bestselling author “The Potential Principle not only reminds you that you can always get better, it gives you the precise blueprint for doing just that. A must-read for high achievers!” —Jay Baer, president of Convince & Convert and author of Hug Your Haters “Our company founder had a belief that we should ‘re-earn our positions every day in every way.’ Mark has revealed the treasure map to get there—I am reenergized.” —Dina Dwyer-Owens, cochairman of the Dwyer Group and author of Values, Inc. “If you’ve ever wondered, Can I do better? this book is for you. If you’ve ever dreamed of going beyond your best, don’t miss Mark Sanborn’s The Potential Principle.” —Jeff Goins, bestselling author of The Art of Work and Real Artists Don’t Starve “Mark Sanborn’s sage advice to disrupt yourself is spot on. The Potential Principle will turbocharge your next level of success. The future belongs to those who keep getting better.” —Robert B. Tucker, author of Innovation Is Everybody’s Business “The Potential Principle is absolutely amazing. After being successful in several areas of my life I got a wake-up call from Mark Sanborn. Reading this and realizing ‘how good I can be’ shifted me into another gear. Master the Potential Matrix and witness The You you’ve always wanted to be.” —Rod Smith, two-times Super Bowl NFL Champion, author of The Rod Effect “In his latest book, The Potential Principle, Mark inspires others to unlock their true potential. He emphasizes that the only limitation we have is the limitation we place upon ourselves. This book provides a framework and insights as to how to be the best version of you! Thank you, Mark, for always encouraging continuous improvement. You inspire us to embrace the journey!” —Zoe Kane, senior director, Sun Pharmaceutical Industries, Inc. © 2017 Mark Sanborn All rights reserved. No portion of this book may be reproduced, stored in a retrieval system, or transmitted in any form or by any means—electronic, mechanical, photocopy, recording, scanning, or other—except for brief quotations in critical reviews or articles, without the prior written permission of the publisher. Published in Nashville, Tennessee, by Nelson Books, an imprint of Thomas Nelson. Nelson Books and Thomas Nelson are registered trademarks of HarperCollins Christian Publishing, Inc. Published in association with Yates & Yates, www.yates2.com. Thomas Nelson titles may be purchased in bulk for educational, business, fund- raising, or sales promotional use. For information, please e-mail [email protected]. Scripture quotations are taken from the Holy Bible, King James Version (public domain). Any Internet addresses, phone numbers, or company or product information printed in this book are offered as a resource and are not intended in any way to be or to imply an endorsement by Thomas Nelson, nor does Thomas Nelson vouch for the existence, content, or services of these sites, phone numbers, companies, or products beyond the life of this book. Library of Congress Cataloging-in-Publication Data Names: Sanborn, Mark, author. Title: The potential principle: a proven system for closing the gap between how good you are and how good you could be / Mark Sanborn. Description: Nashville: Thomas Nelson, 2017. Description: Nashville: Thomas Nelson, 2017. Epub Edition July 2017 ISBN 9780718093167 Identifiers: LCCN 2016044059| ISBN 9780718093143 (hardback) | ISBN 9780718093167 (eBook) Subjects: LCSH: Self-actualization (Psychology) Classification: LCC BF637.S4 S253 2017 | DDC 650.1--dc23 LC record available at https://lccn.loc.gov/2016044059 Printed in the United States of America 17 18 19 20 21 LSC 10 9 8 7 6 5 4 3 2 1 Information about External Hyperlinks in this ebook Please note that footnotes in this ebook may contain hyperlinks to external websites as part of bibliographic citations. These hyperlinks have not been activated by the publisher, who cannot verify the accuracy of these links beyond the date of publication. To everyone who is committed to continually getting better and making the world around them better too. Contents Table of Contents Cover Praise for the Potential Principle Title Page Copyright Frontmatter Dedication Contents Part 1: Why You Should Improve Chapter 1: The Potential Principle Beyond Experience Better Than Your Best Better at What? Unlocking the Potential Chapter 2: Why Get Better? Better Always Beats Best Three Reasons to Get Better Professionally 1. Customers 2. Competitors 3. Change Let’s Get Personal Purpose Potential People Just What Is Better? Only One Thing Can Prevent You From Getting Better Two Paths to Improvement What Do You Want? Part 2: The Path to Improvement Chapter 3: The Potential Matrix The Benefits of Using the Potential Matrix The Inner/outer Dilemma The Potential Matrix Performing Quadrant Learning Quadrant Thinking Quadrant Reflecting Quadrant Tips for the Improvement Journey Combat Comfort to Overcome Complacency Movement Equals Improvement The Long Route to Better Balance Isn’t the Point Chapter 4: Escalating Performance If You Don’t Think You Can Keep Getting Better, You Don’t Know Jack Why Keep Getting Better? 1. Getting Better Is Primarily How Others Evaluate You at Work and in Other Situations 2. Getting Better Creates the Results You Desire 3. Getting Better Is Observable and Easy to Track 4. Getting Better Is Proof of Improvement Why Satisfactory Stunts Improvement Three “secrets” to Improving Your Performance First, Performance Improves When You Enjoy It Second, Dedication and Discipline Are Twins Third, Remember That the Best Have Already Created a Path for You How to Boost Your Performance 1. Use Fit to Better Your Best Performance 2. Use Feedback 3. Codify Your Performance 4. Track Your Progress
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