The Pleasure Instinct: Why We Crave Adventure, Chocolate, Pheromones, and Music

258 Pages·2008·1.07 MB·English

by  Gene Wallenstein

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The
Pleasure
Instinct
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The
Pleasure
Instinct
Why We Crave Adventure, Chocolate,
Pheromones, and Music
Gene Wallenstein, Ph.D.
John Wiley & Sons, Inc.
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Copyright © 2009 by Gene V. Wallenstein. All rights reserved
Published by John Wiley & Sons, Inc., Hoboken, New Jersey
Published simultaneously in Canada
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Library of Congress Cataloging-in-Publication Data:
Wallenstein, Gene, date.
The pleasure instinct : why we crave adventure, chocolate, pheromones, and music /
Gene Wallenstein.
p. cm.
Includes bibliographical references and index.
ISBN 978-0-471-61915-4 (cloth)
1. Pleasure. I. Title.
BF515.W29 2008
152.4'2—dc22
2008041537
Printed in the United States of America
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For Kai, Ren, and Finn, of course
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Contents
Acknowledgments ix
PART ONE
The Pleasure Instinct and Brain Development
1 Foibles and Follies 3
2 How to Win Friends and Infl uence People 11
3 What Makes Sammy Dance? 25
PART TWO
The Pleasures of the Sensory World
4 The Pleasure of Touch 49
5 In Praise of Odors 63
6 For the Love of Chocolate 79
7 The Evolution of the Lullaby 95
8 In Search of Pretty Things 111
PART THREE
The Pleasure Instinct and the Modern Experience
9 Pleasure from Proportion and Symmetry 133
10 Pleasure from Repetition and Rhythm 169
11 Homo Addictus 181
12 Parsing Pleasure 207
Notes 215
Index 235
vii
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