Description:A stimulating introduction to the key debates and dimensions in media studies, this is a valuable resource for undergraduate students. Posing questions about the nature of culture in modern society, it looks at the historical development of the various media, their relationship with modernity, and the critical commentaries that have evolved as a result of their public and private presence. The readings encompass a wide range of media forms, from television, radio, film, magazines, newspapers, and advertising to emergent and changing media forms focusing on media production, media texts, and media reception.