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The McKinsey mind PDF

240 Pages·2001·0.68 MB·English
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Y L F M A E T Team-Fly® 00 (i-xviii) front matter 1/29/02 4:48 PM Page i THE M KINSEY C M I N D This page intentionally left blank. 00 (i-xviii) front matter 1/29/02 4:48 PM Page iii T H E M KINSEY C M I N D Understanding and Implementing the Problem- Solving Tools and Management Techniques of the World’s Top Strategic Consulting Firm ETHAN M. RASIEL AUTHOR OF THE MCKINSEY WAY AND PAUL N. FRIGA New York Chicago San Francisco Lisbon London Madrid MexicoCity Milan New Delhi San Juan Seoul Singapore Sydney Toronto Copyright ©2002 by The McGraw-Hill Companies, Inc. All rights reserved. Manufactured in the United States of America. Except as permitted under the United States Copyright Act of 1976, no part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without the prior written permission of the publisher. 0-07-140554-2 The material in this eBook also appears in the print version of this title: 0-07-137429-9. All trademarks are trademarks of their respective owners. Rather than put a trademark symbol after every occurrence of a trade- marked name, we use names in an editorial fashion only, and to the benefit of the trademark owner, with no intention of infringement of the trademark. Where such designations appear in this book, they have been printed with initial caps. McGraw-Hill eBooks are available at special quantity discounts to use as premiums and sales promotions, or for use in corpo- rate training programs. For more information, please contact George Hoare, Special Sales, at [email protected] or (212) 904-4069. TERMSOFUSE This is a copyrighted work and The McGraw-Hill Companies, Inc. (“McGraw-Hill”) and its licensors reserve all rights in and to the work. Use of this work is subject to these terms. Except as permitted under the Copyright Act of 1976 and the right to store and retrieve one copy of the work, you may not decompile, disassemble, reverse engineer, reproduce, modify, create deriv- ative works based upon, transmit, distribute, disseminate, sell, publish or sublicense the work or any part of it without McGraw- Hill’s prior consent. You may use the work for your own noncommercial and personal use; any other use of the work is strictly prohibited. Your right to use the work may be terminated if you fail to comply with these terms. THE WORK IS PROVIDED “AS IS”. McGRAW-HILLAND ITS LICENSORS MAKE NO GUARANTEES OR WAR- RANTIES AS TO THE ACCURACY, ADEQUACYOR COMPLETENESS OF OR RESULTS TO BE OBTAINED FROM USING THE WORK, INCLUDING ANYINFORMATION THAT CAN BE ACCESSED THROUGH THE WORK VIA HYPERLINK OR OTHERWISE, AND EXPRESSLYDISCLAIM ANYWARRANTY, EXPRESS OR IMPLIED, INCLUD- ING BUTNOTLIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITYOR FITNESS FOR APARTICULAR PURPOSE. McGraw-Hill and its licensors do not warrant or guarantee that the functions contained in the work will meet your requirements or that its operation will be uninterrupted or error free. Neither McGraw-Hill nor its licensors shall be liable to you or anyone else for any inaccuracy, error or omission, regardless of cause, in the work or for any damages resulting therefrom. McGraw-Hill has no responsibility for the content of any information accessed through the work. Under no circumstances shall McGraw-Hill and/or its licensors be liable for any indirect, incidental, special, punitive, consequential or similar damages that result from the use of or inability to use the work, even if any of them has been advised of the possibility of such damages. This limitation of liability shall apply to any claim or cause whatsoever whether such claim or cause arises in contract, tort or other- wise. DOI: 10.1036/0071405542 00 (i-xviii) front matter 1/29/02 4:48 PM Page v For Emma, Jessica, and Talia—EMR For Meredith (motivation), Mom (direction), Dad (curiosity), and Lido (energy)—PNF This page intentionally left blank. 00 (i-xviii) front matter 1/29/02 4:48 PM Page vii CONTENTS Acknowledgments ix Introduction xi 1. Framing the Problem 1 2. Designing the Analysis 31 3. Gathering the Data 49 4. Interpreting the Results 83 5. Presenting Your Ideas 103 6. Managing Your Team 127 7. Managing Your Client 159 8. Managing Yourself 173 Appendix A: Data-Gathering Resources 187 Appendix B: Lessons from The McKinsey Way 205 Appendix C: Implementation Lessons 209 Index 213 vii Copyright 2002 The McGraw-Hill Companies, Inc. Click Here for Terms of Use. This page intentionally left blank. 00 (i-xviii) front matter 1/29/02 4:48 PM Page ix ACKNOWLEDGMENTS First and foremost, I would like to thank my coauthor, Paul Friga. This book discusses the virtues of teamwork at length, and I can think of no better example of successful teamwork than our collaboration. This book is much stronger for it. He has pushed my thinking in new and productive directions; I trust he can say the same of me. —Ethan M. Rasiel (cid:2) (cid:2) (cid:2) Without question, the first acknowledgment goes to my coau- thor, Ethan Rasiel. First, he graciously brought me into the process after already achieving great success with his solo effort on his first book, The McKinsey Way. Second, he offered incredible insight, enthusiasm, and direction. And third, he taught me lessons in per- sistence, storytelling, and unselfishness. —Paul N. Friga (cid:2) (cid:2) (cid:2) The authors owe thanks to many without whom this book would not be in your hands. First, their agent, Daniel Greenberg at James Levine Communications, Inc.; their editor, Mary Glenn; Katherine Hinkebein; and the entire team at McGraw-Hill who made this book a reality. Joe Burton, Simon Carne, Jerry Friga, Ed ix Copyright 2002 The McGraw-Hill Companies, Inc. Click Here for Terms of Use.

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The groundbreaking follow-up to the international bestseller­­a hands-on guide to putting McKinsey techniques to work in your organization McKinsey & Company is the most respected and most secretive consulting firm in the world, and business readers just can't seem to get enough of all things McKi
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