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SKUMMER 20E04 YNOTER JOURNAL OF THE AMERICAN POLITICAL ITEMS COLLECTORS BUViSS^ BONDS! The Time of Their Lives The First Reagan Victory by Tom Brokaw Barry Goldwater Kerry Locals William Randolph Hearst for President you're in someone's Iff and you offffice, ffind yourselff wondering, Where the hell did he get that?"— came probably ffrom it a MastrolMet Auction. MastroNet,Inc. Sports & Americana Premier Catalog Auction Closing Dates December 8-10, Bidding Starts November 22nd. Featuringover2,200offeringsofthefinestmemorabilia andcollectiblesfromseveral areas, including: Sports, Historical,Coins, Comics, ComicArt, IllustrationArt,andAutographs.And ourentireauction isalso presented on ourwebsite,whereyou can bid in real-timeon every Mastro 6it3e0m-,42742-h1o2ur0s0,aodrayv.isTiotursegoisntetrhetowbeibdaatndwwrwec.emiavestyrouornefutl.l-ccoolmoraanudctciloicnkcoantaRloEgG,IcSaTllERus.at AUCTIONSOFDISTINCTION TheKeynoter •Summer2004 Dear APIC members. This issue ofThe Keynoter marks our secondjournal in an expanded and full colorfornnat. The positive responses to our last issue were enthusiastic and overwhelming,and it is obvious that our readership appreciates the improvements we have made . All members ofthe US Senate and Congress are now complementary members ofAPIC and receive copies ofthe Keynoterfor their review and enjoyment.We welcome our national elected officials as members,and invite them to participate in our hobby's activities to the extent their schedules allow. We also acknowledge and appreciate APIC member Frank Cherry's sharing of rare and seldom seen Reagan gubernatorial buttons forthis issue. As many ofour members are aware,Frank has been recognized as having one ofthe top Reagan collections in our hobby. Lastly,APIC extends a thankyou toTom Brokaw, whose essay on "the greatest generation" is part of his award-winning research into theWorld War II generation. We are delighted to include his work in these pages and his support ofourefforts to make The Keynoter a flagship publication. With Best Regards, Brian E.Krapf President ^ ^ Political Memorabilia Mail Bid Auctions Each auction includes an average of ,500 items with a generous assortment of 1 presidential and political items from the 1800's-1980's: buttons, badges, ribbons, ^ m posters, third parties, hopefuls, cause, suffrage, paper items, and 3D VOTES KENNEDY FOR WOMEN. ELECTION NIGHT PRESS KENNEDY RATIGAN Pictured on this page is a sampling of Items appearing In Auction #19, closing October 27, 2004, and featuring Part 2 of the Bonnie Gardner collection of John and Robert Kennedy, Reagan, and early Nixon / \ / \ He has served ALL Massachusetts Send $24 to receive with Distinction! Tom French the next three P.O. Box 1755 auction catalogs, Capitola, CA 95010 all fully illustrated and Ph (831)462-3711 ™ sent by email: first class mail U.S.SENATOR tomfrench77(a).aol.com E V . KEYNOTER Volume2004 Number2 Features EDITOR'S MESSAGE 10 The Time of Their Lives Productiongrowingpainsare stillwithusaswepresentoursec- 15 William Randolph Hearst ondfullcolorKeynoterbutweare gainingstrengtheveryday The leadarticlebyHBCNewsanchor 21 A Woodrow Wilson Specialist TomBrokawlaysouttheenviron- mentinAmericaasWorldWarIIapproached Itisafine 24 The First Reagan Victory evocationofoneofthemostimportanterasinourhistory Asignificant-andunpredictable-change in 29 The Vision Thing Americanpoliticsistelevision'sbeingsupplantedbythe Internetasthevehicleforthesocialconversationthatisa 31 The lYHYKHR Button politicalcampaign. Yettelevisionitselfoncesupplanted newspapersinthatrole. 33 Collecting History: Button Sets IntheearlydaysoftheRepublic,voterswouldexpecta presidentialcandidatetoremainsilentduringthecam- 35 John Kerry Locals paign. Itwouldhavebeenthoughtinappropriatefora potentialpresidenttomakeaspeechonhisownbehalf In 38 Events in the Hobby theAmericaof2004,theroleofpoliticianaseffectivecom- municatorisalmostparamount Wehaveelectedfilmstars tothehighestofficeswhilecriticizingknowledgeable,expe- riencedcandidatesfortheirlackofcommunicationskills. — Oneoftheforerunnersofthepoliticianasacommuni- ILLUSTRATIONS Theeditorwishestothanksthefollowingforproviding catorwasWilliamRandolphHearst TheHearstnameis illustrationsforthisissue:AnthonyAtkiss,Germaine Broussard,FrankCherry, stillknowntodayasamajorforceinpublishingbuttoday's Michael Dunham,Robert Fratkin,Brian Krapfand JordanWright. formidableHearstcorporateempiredoesn'tcomecloseto themediadominanceoncewieldedbyWilliamRandolph — Hearstathispeak. NEXTISSUE Nowhere in America (with the possible exception ofNYC) AsIwritethis,wearepastLaborDay2004andthe is politics as colorful and personal as in the South. Our Fall issue will focus Bush/Kerrycampaignisplungingaheadatfullblast Note on the Politicsofthe South. thearticleshowingJohnKerrylocalsfromMassachusetts. TheDukakis/Kerrybuttonsfromhis 1982raceforlieu- — tenantgovernorastherunningmateof(1988Democratic SUBMISSIONS Thisisyourpublication. Pleasefeelfreetoshareyour presidentialnominee)MichaelDukakisarecertaintobe ideas,suggestions,illustrationsandstories. TheKeynoterisdelightedto especiallydesiredcollectiblesnomatterwhetherKerrywins sharepicturesofinterestingpoliticalAmericanawithitsreaders. When inNovemberornot. IfKerrywins.Democratswilllovethem submitting an illustration, send it as an .eps, .jpg or .pdffile to mkel- andifheloses.Republicanswilldisplaythemwithglee. [email protected]. Illustrations should be in color and submitted in digital formatwithatleast300dpiresolution (preferablyhigher).Filesmustbe created at 100% ofactual size or larger (smaller risks loosing clarity). Digitalelectronic images should be saved to a minimum of300dpias Michael Kelly TIF,GIFJPEGorEPSfiles,preferablyinAdobePhotoshop Ifyoudon'thaveaccess toascannerorhigh-resolutiondigitalcam- Editor era,youcan takeyouritemstographicservicebureaus,suchasKinko's, andhavethemscannedin thespecificationmentionedabove.Youcan thensendthefilebye-mail,onaCDoronazipdisk. Anderson Auction Political AND Historical Auctions Since 1972 Friendly and Personal Service Best Consignment Rates Four Auctions Per Year Featuring Items for Collectors from Beginners TO THE Most Advanced Anderson Auction PO Box 644 Troy, Ohio 45373 Phone: 937-339-0850 Website: www.anderson-auction.com Email: [email protected] Al Anderson David Lindeman TheKeynoter •Summer2004 All correspondence about content should be addressed to: Editor ^^^H Michael Kelly LEHERS TO THE EDITOR 1901 Montclair Avenue Flint, Ml 48503 [Email: [email protected]] lup icii V.UIIIIIICIU3 Huuui iiic New ivcynuici. ry^nuniinyrinutiiuiilunitiiuninij^nuiniitihipz 7/11 M//11J/ yHiftpUnlt/i3zj^Ii/icp. TIIhIiIcj tti//pntonUlf All correspondence aboutadvertising y) runiuSIIC. niifiunuliiutyywWiillllufiuniminiuripz ltun should be addressed to: Publisiier 8) Deeeeeeeelighted. IffyUliiilZf:Qui uOuOyinufi Jordan Wright 7) Outstanding. unyininycisc, inunKSSO 468 West Broadway (#4G) New York NY 10012 6) Is this aprofessionalclub or what? muchforallyourefforts [Email: [email protected]] 5) Did1mention...deeeeeeeeeeeeeeeeeeelighted? andalsoforthenicearti- 4) Sensational. cleonmyfavorite Art Director Bulent Bingol 3) Professional. President. 2) 1saiddeeeeeeeeeeeeeeelighted, didn't1? PeggyDillard(APIC#7569) Production Director Jennifer Hintze 1) Top drawer. All correspondence about mailing Jay Meritt(APIC #13826) and copies should be addressed to: Member Services Rick Moses PO Box 5632 APIC OFFICERS & BOARD Derwood, MD 20855-0632 E-mail - [email protected] Ph: 301-926-7648 APIC OFFICERS - President: Brian Krapf; Vice Presidents: Region #1 - Mark Evans, Region #2 - Lynn Christy, Region #3 - Ronnie Lapinsky Sax, Region Associate Editor #4 - Thomas M. Kitchen, Region #5 - Larry Brokofsky, Region #6 - Gary Robert Fratkin Jung: Region #7 - Charlie Hertlein, Secretary: HarveyGoldberg, Treasurer:Ed Stahl; Board of Directors: Bruce DeMay, Ray Farina, Dan Schofield, Peter Editorial Board Economou, Greg Bannon, Harvey Goldberg, Roger Van Sickle, Jack Dixey, Robert Fratkin Mike McQuillen, Wendell Peterson, Morry Greener, Bill Gnefkow, Pat Harvey Goldberg Lennington, Trent LeDoux, Robert Banwart, Adam Gottlieb, David Wilson, Michael Kelly William D. Kirsner, Tom Peeling, David Quintin; National Chapter Brian Krapf Coordinator: Melyssa Fratkin; Historian: Al Salter: Editor, APIC Keynoter. Edmund Sullivan Michael Kelly: Past Presidents: Chris Hearn, Neal Machander, Norman John Gingerich Loewenstern, Robert Fratkin, Larry Krug, U.I. "Chick" Harris, Geary VIk Membership Informatioir. applications may be obtained by writing to the Contributing Editors Director of Member Services at: APIC, Rick Moses PO BOX 5632 Derwood, Steve Baxley MD 20855-0632 • Email: [email protected] • P-301-926-7648 Stephen Cresswell David Frent APIC NEWSLETTER AND CALENDAR OF EVENTS: Harvey Goldberg, Editor, P.O. Box 922, Clark, NJ 07066. Contributors Tom Brokaw APIC seeks to encourage and support the study and preservation of original Sidney Brown materials issuingfrom and relatingto political campaigns ofthe United States Richard Cochran of America and to bring its members fuller appreciation and deeper Robert Fratkin understanding of the candidates and issues that form our political heritage. Paul Rozycki ©2004 APIC Maryland 20855 • Printed in USA • By Cummings Printing Support Services Germaine Broussard HERITAGE HITS THE CAMPAIGN TRAIL! bFFERING MAJOR POLITICAL MEMORABILIA FEATURING Auction • November 12, 2004 • Dallas, Texas 1^ HORACECKEELEY. fQi President of the UDited States. Olidsia>ll,lbr«-"™ SJiiom.JiJjS"*. GABFEO B. UKATZ BROWN. ^^^^ Focused mainly on early 19th century mementoes, this diverse gathering of material, one of the most published and exhibited collections in the field, was assembled over a fifty- year period by collectorJoseph G. Brown. It handily illustrates the wide range of campaign giveaways used before the advent of the pinback celluloid button, which took the country by storm during the 1896 election and remained the dominant form of campaign giveaway for decades after. Dealer & Auctioneer of Historical & Popular Culture Americana \/ HERITAGE-SLATERS ^mericand HeritageGalleries.com • 1-800-872-6467, Ext. 160 — World's Largest Collectibles Auctioneer Over $250 Million Sold in 2003 3500 Maple Avenue • Dallas, Texas 75219-3941 • 1-800-872-6467, Ext. 160 • 317-257-3044 • FAX: 317-254-9167 TheKeynoter •Summer2004 secureand productive.Theseyoung menand women were eagerfortheassignment.Theyunderstoodwhatwasrequired ofthem,andtheywillinglyvolunteeredfortheirduty. The Time of Manyofthem had been bornjusttwentyyearsearlierthan I,in a timeofnational promise,optimism,and prosperity,when allthingsseemed possibleasthe United Stateswasswiftlytak- Their Lives ing its placeasthe mostpowerful nation intheworld.World War 1 wasover,America's industrial mightwascomingofage withthe riseoftheautoindustryandthe nascentcommunica- tions industry.Wall Streetwas booming,andthe popularcul- By Tom Brokaw turewas rich withthe likesofBabeRuth,EugeneO'Neill,D.W. Griffith,and a newauthoronthescene,F.ScottFitzgerald. Whatthose unsuspecting infantscould not haverealized,of TomBrokawhasbeenanchor ofNBC course,wasthattheseweretemporaryconditions,afalse NightlyNewswithTomBrokawsince 7983.Heistheauthorofthree springtoa lifethatwould bebuffeted bywindsofchange bestsellers:TheGreatestGeneration,The dangerousand unpredictable,sofiercethattheythreatened GreatestGenerationSpeaks,andAn notjustAmerica buttheveryfutureofthe planet. AlbumofMemories.TomBrokaw Nonetheless,1920wasan auspiciousyearforayoung per- graduated fromtheUniversityofSouth sontoentertheworld asan American citizen.The U.S.popula- Dakotawithadegreeinpoliticalscience. tion hadtopped 106 million people,and the landscapewas BrokawwastheWhiteHousecorrespon- changing rapidlyfrom agrarianto urban,eventhough one in dentforNBCNewsduringWatergate threeAmericansstill lived onafarm.Women weregaining the andhaswoneverymajorawardin righttovotewiththe ratification ofthe Nineteenth broadcastjournalism,includingtwo Amendment,and KDKA in Pittsburgh was broadcastingthe DuPonts,aPeabodyandseveralEmmys. firstradiosignalsacrossthe middleofAmerica.Prohibitionwas beginning,butsowastheroaring lifestylethatcamewiththe "Thisgeneration ofAmericanshasa flouting ofProhibitionandtheculturethatproduced it.Infar- rendezvouswithdestiny." offRussiathe Bolshevikrevolution wasa bloodyaffair,butits -FranklinDelanoRoosevelt Americanadmirerswere unabletostircomparable passions here. Theyearofmybirth, 1940,wasthefulcrum ofAmerica in Fiveyears laterthisAmerican child born in 1920still thetwentieth century,whenthe nation was balanced seemed to be poisedfora lifeofevergreater prosperity, precariouslybetweenthedarknessoftheGreat opportunity,and excitement.PresidentCalvin "SilentCal" Depression on onesideandthestormsofwarin Europeand Coolidgewasa benign presenceintheWhite House,content the Pacificon theother.Itwasa criticaltime inthe shaping of to letthebankers,industrialists,and speculators runthecoun- this nation and theworld,equaltothe revolution of1776and tryastheysawfit. theperilsoftheCivilWar.OnceagaintheAmerican people Asthetwenties roared along,the FourHorsemen ofNotre understoodthe magnitudeofthechal- Dameweregiving Saturdays new meaning withtheircollege lenge,the importanceofan unpar- football heroics.JackDempseyandGeneTunneywereraising alleled national commitment, thespectacleofheavyweight boxing matchestonewheights and mostofall,thecertainty offrenzy.Baseball wasa daytimegameandatrue national thatonlyone resolution was pastime,from thefabledYankeeStadiumtothesandlotsin [Welcome acceptable.The nationturned Home rural America. to itsyoung tocarrythe heavi- Victory TheNewYorkerwas launched,andthe placeofmagazines est burden,tofight inenemyter- occupied a higherorder.Flappersweredancingthe ritoryandto keepthehomefront Charleston;Fitzgerald was publishing TheGreatGatsby;the