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Indian Est 1992: The Region’s Oldest, Authoritative Magazine of Gulf Indian Society & History 2011 • ISSUE 6 • VOL. 18.6 Jewellery www.theinternationalindian.com Nov 16, 2011 - Dec 31, 2011 TThhee NNeeeemmrraannaa FFoorrtt PPaallaaccee SSttoorryy SSiinnggaappoorree BBlleennddss:: SSkkyy--ssccrraappiinngg LLuuxxuurryy && AAffffoorrddaabbiilliittyy MMeeiirraa CChhaanndd:: Aman Nath, Chairman & Francis Wacziarg, co-Chairman, SSiinnggaappoorree’’ss WWrriitteerr IInn RReessiiddeennccee Neemrana Hotels SSGG NNaaiirr:: PPrrooffeessssiioonnaall SSuucccceessss TThhee IImmppoorrttaannccee OOff FFiinnaanncciiaall PPllaannnniinngg BBhhaannggrraa BBeeaattss IInn BBrriittaaiinn 1 The International Indian • BAHRAIN BD 2.00 • KUWAIT KD 2.00 • OMAN RO 2.00 • KSA SR 20.00 • UAE AED 20.00 • CANADA C$ 8.00 • UK £4.00 • USA $ 6.00 • INTERNATIONAL MEDICAL AND HEALTH TOURISM HAS A NEW DESTINATION www.gmchospital.com Serving 154 Nationalities • More than 500 Doctors • Having 28 specialities Laboratory Smart Room Radiology State of the Art Operating Theatre WE SPECIALISE IN: Total Knee Joint Replacement • Total Hip Replacement Surgery • Spine Surgery Body Sculpting Liposuction • Face Lift Rhinoplasty (Reshaping the Nose) Abdominoplasty (Tummy Tuck) • Breast Lifts (Mastopexy) • Executive Health Check-Up ALL TRAVEL ARRANGEMENTS INCLUDED FOR BOOKING INFORMATION CONTACT OUR PATIENT DEPARTMENT TEL:+97167119193, +97167119151, +971507830304, +971507762415, Fax+97167466657 “Healing through knowledge and wisdom” FOLLOW US ON www.facebook.com/gmchospital www.youtube.com/thumbaytv P. O. Box 4184, Ajman, UAE • Tel: +97167463333 • Fax: +97167464444 • Email: [email protected] Editorial That Used To Be Us; Development Bank report, India Gandhi agitated on Dalal from behind the scenes as it has approximately 26 million Street near the Bombay Stock probably is, the Indian people Can India Say It Differently? affluent people, those who can Exchange. According to news won’t get much out of it. spend more than $20 a day – reports, India has become The fact is the average lower these will include folks like most the 83rd country and Mumbai or upper middle class Indian of us who care little about the the 1,501st city to stage the simply does not think through poor. The ADB report notes that protests, which started in New issues like the average middle by using spending between $2 York against greedy capitalism class American. and $13 a day as the gauge, the and corporate self indulgence. My son-in-law Erik Hadden The Left mocks the Right. The Right knows it’s right. Two ugly traits. World Bank’s Martin Ravallion The point I’m making is offers an interesting example How far should we go to try to understand each other’s point of puts India’s middle class at 264 that ‘Occupy Wall Street’ is of how American voters think view? Maybe the distance grace covered on the cross is a clue. million. more likely a genuine people’s through issues in his Facebook – BONO, lead singer of U2. Compared to China, India movement rather than Hazare’s; post, ‘Why a Pro-Life Christian has more of its middle class and if it gathers momentum like Voted for Obama.’ (Wednesday, Religion in America, takes no direct part in the government of precariously perched just above it steadily seems to be doing, December 10, 2008) society, but it must be regarded as the first of their political the poor, a spot from where it we could see real change in He admits: “I voted institutions…I do not know whether all Americans have a sincere is very easy to tumble back America. It’s unlikely much will Republican in 1992, 1996 and faith in their religion – for who can search the human heart? But into poverty. Economist Nancy happen in the subcontinent as 2000 (yikes!) mainly because I am certain that they hold it to be indispensable to the maintenance Birdsall suggests India would long its people remain spiritually of the abortion issue. Partly, have no middle class at all if bankrupt – our crooked also, because I disagree with of republican institutions. This opinion is not peculiar to a class of you restrict the definition of politicians are only a symptom the over-arching ethos that says citizens or to a party, but it belongs to the whole nation and to every middle class to the number of of a far deeper spiritual malaise that any movement away from rank of society. people who can spend $10 a that grips countries like India. “traditional” values is “progress” – Alexis de Tocqueville on the role of religion in America day and yet are not in the top And that issue remains or movement “forward.” But, if 5% of the population by income invisible in India’s national I am honest, I could not bring Those who would renegotiate the boundaries between church and distribution. dialogue, because every religion myself to vote for someone who state must therefore answer a difficult question: Why would we trade Not surprisingly, India’s in our country is corrupt. is okay with what I believe is no a system that has served us so well for one that has served others so dog-eat-dog society is in a Not so in America, where less than murder. poorly? non-stop rat race to survive political candidates are routinely “Further, I began to – U.S. Supreme Court Justice Sandra Day O’Connor and when it comes to politics, dumped for being adulterous or believe that the Iraq war was it is a routine practice to fake crooked, unlike our Narasimha unnecessary. And that starting support and ‘rent a crowd.’ If Rao’s, Yedurappas, Mayawatis, an unnecessary war is equivalent the rumors are to be believed, Jayalalitas, etc., one could go to murder, no better or worse Anna Hazare is either a naïve on and on ad nauseam. than abortion for convenience. old man being used by power India’s middle class and “I began to believe that the hungry colleagues, or a puppet political morality is like its Republican party waves the Middle East, November 11, Anna Hazare succeeded in arm of middle classes all over the on a string for sinister political official soft porn policy for “pro-life” flag just to garnish 2011 – Watching Thomas twisting the Indian government, world,” may have overlooked the forces that have cleverly backed Bollywood, which can basically votes. They preach that the Friedman’s interview on in America the protests have not fact that middle class profiles a movement that may well work be described as: – ‘Show them government should be pro-life New Delhi Television (NDTV) yet fully mobilized the country and values are vastly different to their advantage in the next everything without showing but that it also should do very recently got me thinking; or received serious government in some countries. Transparency elections if they can keep the them anything.’ little to help the poor and single Friedman suggests that the attention. International awards Indians the pot boiling. Unquenched thirst keeps mothers who often consider ‘Occupy Wall Street’ movement That may indeed be true, but dubious distinction of being The ‘Occupy Wall Street’ people lusting for more but abortion as their only real in the U.S, has not been as Friedman who says the “flat” in among the most corrupt, with movement has reached they end up with nothing. solution. successful as the Jan Lokpal his book, Hot, Flat, and Crowded, India at 87th in world rankings. India, and activists including If the Jan Lokpal Bill “I began to believe that “pro- Bill agitation because while is his, “shorthand for the rise According to an Asian Gandhiji’s grandson Tushar movement is being manipulated life” and “pro-choice” are terms 2 3 The International Indian The International Indian Editorial that create a false dichotomy country. That is all part of our is such it could possibly help that keeps Americans opposed past. That used to be us and can turn the country around. to each other, instead of working be again—if we will it.” Indians may have separated together to lower the number I can’t help but speculate temple, mosque, church and of abortions for convenience whether the book’s title That state, but not the volatile mix of (which most people no matter Used To Be Us can convey religion and politics. their political party, I think, another meaning in the case of And we may be too addicted would agree is a good thing). India. to our corrupt ways. “I began to believe that America is looking back at foreign policy, the budget, its history wistfully about the the economy, education and way things used to be. abortion are ALL moral issues. I Can India too look back began to believe that all these one day and say ‘we were Frank Raj issues are interconnected in once corrupt, rapacious and Founder Editor & Publisher such a way that you cannot look politically cynical, but now we [email protected] at them independently. are not’? “Also, I am not afraid or the America better than most The International Indian word “socialism” and I haven’t countries, has separated church @frankraj08 had anyone explain to me why and state; its spiritual heritage Frank Raj a socialist democracy would be so bad.” America has a huge problem COUNTER CULTURAL INSIGHTS? according to Friedman co- A Book You Don’t Want To Miss! author of another book with Michael Mandelbaum, titled, That Used To Be Us. It analyzes OUT OF INDIA FOR GOOD, how America fell behind in OR WILL YOU RETURN? the wo Orutl Odf InDdiitEa SF oI riO GnRo ovPdA, eORrD nWEiStllI Ye:oud Re turan?nd how it can TrcDeiterusehordn Ao?u fW rmli vDhieniarges pvieneorr Ia yn bowduiial la ortaeur gfine ace ttl ihyneogk uw hroo hr.mled ae,rs itifcs tkyr oiIanubgd raso.r ae d oe af nIndnd loianntg ionrigig ftion y ing Dae 3sh8 0A puar gDei basopookra; ais fgitanohnl ouedb r c(DnTwobhE Forleua wrllissdreitahtaewd cael tnstAslr.nhi giht douheaiilsnccnyrnpeh a i yi idsDiarano:epe t rzfttiE sedf ae,ut xris ashntlpCnntoneeoaooyamodnrutitia me iAdwgmpot lmoredihhrr tmhnseadopite asansw v u ep ftplmisgoriaenrpeanrn mimcvotcoimetdaatettavpoaykiter,ielo, nipa ney .vy’knI le D neoaeodIhbins.j s nncuaefeiytocovugn ao r hlooFm e srat t,peeintrxritoattadca)lii fyaorc.ntenriir,t ntho,n k to fFoaosne r r,nifoRRs ot cin eDd vacmaaadileh njcsnheni,r a ids nso Ihsfhftler rnmogIlme eaon Audxnsa,me hdpnni u glarcsiaedr Jae paThn coi inDintaosdbraea ngie ni itdtta ndiuhdeIDios tffindaap hnn elcttioitn os secthradco,ruspa neenritMr le fimi cothhaym aD hitaa ncenafiotrisoiondhn r arniruid raf seat apeapss st cmgt ueli ionmc noeefbIor.u,eneln a losaRvli,h dt srlr i ihemaviltnIayU daieeonss nabritifpdny n glw ooaemerbihgolfa onele tgna oTc sIadgohst nsImna.aeleiiId mndzlgc,fiBduui iadnaanirutdlnls ee eeaa tesosn.aor se.c ,ft , , riigsogt—ysny,, prcoipcthvorsao olnllvkleeeocianntcriggaloyet nei vatd owenift do fotu hrhdsioaoieoulpcsngae f dh orietnof m conswaoouivsnwt“ee sDWIwatoDna dhuFaeA bl‘( h Neausdeurhtjtrhwettaysehatateoh nchtceieAbpr psotilok2h m miAeiulom:b,crea v /oRruuoia/Rinirt c pn-ttrsaoDaeo yatl l aaljtBumly,euDi teii ginuiavurt mstouioifhesp dnsaoaoptnn iatoucenhdsnemro rtnpkdn e tereh Yhoola ao rsirefirstetesfg nonw sai eastdaaAu e‘ mak xedThores2zsniencit.edria nwnsedlndlFdore gfdglgeaeeia i aaen,lrvUaai nssmyiz,moshignsgt d i enefehei ndk npw sd’anismG e d evno ii’mgm csetesyustd io trpoonesapa1hlrs —en dfrunakd u0a-oeag ot l eIysbt0i aprnnpw B ml l‘ aoedid icraimo sfdrfe otdichros tpvsheaeteqtmooie.kuiahnffc eesdun ostbidob eOec n i hamsliserhoriiotilnsenfeen,smacp / n ,h nThneifliv tsiaeses c.horeoeeust rriei efyecue ngca t o indaeheCoS gaaf ntstnb lncspn i.o‘,crhTho ab sAadmiocprelosp h rnqstomhmetseIiouu clnioabIiuoseearettnndutdnep iimno aitacns/li’traecnnta.tsgyrneeniel,ocdo n e sds-sia ’si ai2ml a nnnoiatab-nivednvcepsktroro i eee deoyntTht ls idh i1aapnDogsdier9l eiegimf r.ok e9I GiWsnntde2cih,ud-nuoea. dyca Aibltus eHaftlhsha.us n n -irtetr’nt2Hoe,oo ra g D-iaiy tistftasdhs saootin ulebaiwn ic .tc slsso ohtoippcoThrtlel)eocduhadvi srkamepm sadssni,eat ne n et,d se dhelsloerst, tpahTFneahtrrdateas copnsIknpnekltoia eerRlpsri,ta nlssuejaeo aatulcilfuo in raidnmtolhaa,a lcpip dnIiooonbksludliieontisdaiclgcnyk al. ysl formula that made us successful keep or acquire, often as a Tc.oTDIeuLsLhn PAUutBr rLDIyiSaHs pINoirGan every previous T. creating impediments historical turn. What we need TILL to success, objectivity, R3M D o- oGr SDEeRluIxEeS R3M D o- oGr SDEeRluIxEeS R3M D o- oGr SDEeRluIxEeS 3R DMo o- rE S StaEnRdIEaSrd 3R DMo o- rE S StaEnRdIEaSrd 3R DMo o- rE S StaEnRdIEaSrd R2 SD -o oGr SDEeRluIExSe R2 SD -o oGr SDEeRluIExSe R2 SD -o oGr SDEeRluIExSe 2R DSo -o rE S StaEnRdIEaSrd 2R DSo -o rE S StaEnRdIEaSrd 2R DSo -o rE S StaEnRdIEaSrd $ 19.95 U.S. is not novel or foreign, but understanding and values, priorities, and practices 9/12/2011 12:01:57 PM real freedom. ecBumook Clovtebr.inudde 1rde,d aepdp liine do tuirm eh isatnodr ya gaanidn SOMrdSe:r + y9o7u1r5 c0o 7p3y5 n8o1w17! $19.95 (AED 75/-) [email protected] (Plus AED 15/- courier) to propel us forward as a Authorized Distributors: Eros Electricals (Electronics and Appliances Business Group), Sales Office, P.O. Box 1184, REGIONAL PARTNERS Dubai, U.A.E. 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Meira Chand’s multi-cultural Indian-Swiss 76Business Women In Britain Making Their Mark Ending The Bath Time Battle Without A Fight heritage is reflected in her novels, which By: Rudy Otter By: Cynthia Lim 91 • explore the issues of identity and cultural Do Indian women have a flair for business that is more Whether you are in Chiba, Japan, Lagos, Nigeria or Giving Kids A Chance dislocation. evident among ladies in the diaspora? 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Tel: +44-208-770 9717; Fax: +44-208-770 9747; E-mail: [email protected] All material in The International and cakes or even better, chocolates. Indian is copyrighted. www.theinternationalindian.com 6 7 The International Indian The International Indian Letters to the Editor THE INTERNATIONAL Indian PICK EST: 1992 The Region’s Oldest, Authoritative Magazine of Gulf Indian Society & History Editor ' s Ram Rajya in Gujarat? USA Is Still On Top? PUBLISHERS The title of your editorial in I notice some of your Prof. Prabhu Guptara TII 18.5: Ram Rajya In Gujarat: readers occasionally get into Santosh Shetty Then Justice Is Certain drew India vs America debates. To FOUNDER EDITOR By: Frank Raj my attention and I crammed put things in perspective, the Frank Raj in the first few para’s into an U.S. is still the world’s leader CONTRIBUTING EDITORS Erik R. Hadden otherwise unbelievably busy and superpower. 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Other semi- making it a resort ideal for family, Country Club. precious stones like Lapis Lazuli romantic or business vacations. Email your letters to: Audited Circulation 26,865 copies Each of the hotel’s 518 and Malachite are also found in [email protected] Nov/Dec 2009 opulently appointed guest rooms, various areas and among the Frank Raj is the founder editor of TII www.bpaww.com 8 9 The International Indian The International Indian Cover Story Neemrana Hotels Neemrana Fort Palace, the flagship of An Indian & French Neemrana Hotels Passion for India’s Heritage Aman Nath shared a vision to restore India’s derelict forts and palaces with Frenchman Francis Wacziarg who became an Indian citizen to forge a partnership. Known as heritage tourism specialists, the duo transform old properties into heritage hotels and present them to the world, combining history and hospitality. TII takes a sneak-peek into the heritage tourism movement promoted by the twosome. By: Bandana Jain “When doors open in life, one must walk through them.” With this untiring philosophy Aman Nath shared a unique vision for a business with Francis Waziarg, a French diplomat and author, who became an Indian citizen in the 1990’s. Neither of them were architects or hoteliers, but together they worked towards the renovation and restoration of an old, crumbling fort outside Delhi. What emerged from that initiative was a heritage property of superlative status- the Neemrana Fort Palace which Neemrana Fort Palace-symbolic of sustainable heritage tourism eventually led to the birth of the Neemrana ‘non-hotel’ Hotels. ‘Neemranification’ movement to Pvt. Ltd. proudly manages as Aman Nath and Francis Wacziarg restore ruins to their original glory many as 25 magnificient heritage have not looked back ever since. and present them to the world on properties across 18 destinations Today, the duo seem a platter as heritage hotels and in India, with five of the properties to head a movement – the noble homes. Neemrana Hotels owned by them. 10 11 The International Indian The International Indian Cover Story Aman Nath Foundation, Wacziarg is striving blank canvas led solely by our Chairman, Neemrana Hotels to put India on the world map of passion and aptitude”. A historian by education, western classical music. Wacziarg Restricting the restoration copywriter by profession and a is also the founding member of the process to a bare minimum to keep passionate author, Nath’s book Indian National Trust for Art and the history alive is yet another ‘Jaipur –the last destination’ was Cultural Heritage (INTACH) and a way of social responsibility for the first Indian book chosen these conservationists. by Christie’s for worldwide “We try to keep as many distribution. Also an art traces of the past as enthusiast, Nath worked possible without making for seven years as the visible intrusions.” reveals curator of Art Today, the Nath. contemporary art gallery Terrific professional of India Today, after a stint chemistry between Nath looking after the arts pages and his co-chairman of the magazine. An avid Wacziarg is rather evident traveler, Nath has taken from the phenomenal to the path less travelled success of their by undertaking a trip to projects. Describing their Mount Kailash in Tibet; relationship as ‘complete to a hidden monastery and complementary’, Nath between Rohtang and Leh; and Wacziarg double up and to the sub-Antartic, on most matters and also in an ice breaker, just function individually. “As a after the film Titanic was team it is easier to function released! Today, more than when there is complete anything else, he is known Aman Nath and his daughter Aadya trust and even telepathy on for restoring ancient heritage trustee on the India Foundation working for you,” explains Nath. buildings and turning them into for the Arts (IFA). With over 200 files of heritage viable, commercial heritage properties waiting for a new lease properties. Neither architects nor hoteliers of life at the Neemrana office and “Neemrana was a dream and at least five requests pouring Francis Wacziarg we lived it with our eyes wide in every week for restoration co-Chairman, Neemrana Hotels open and made it happen,” of ancient buildings, the Nath- Born aboard a ship in Cuban reminisces Nath. Wacziarg duo have their hands waters while his parents were Tracing his journey with full. “It is a Herculean’ task, but we fleeing Nazi Europe, Francis Wacziarg, Nath recalls, “I met keep at it,” says Nath. Wacziarg arrived in India in 1969. Francis Wacziarg in 1975 and MAKE A He developed a deep passion began doing a film project almost Neemrana ‘non-hotel’ Hotels for India’s cultural heritage and immediately which ended up The Neemrana ‘non-hotel’ decided to settle here in 1990. becoming a book by 1982! This Hotel brand of hospitality hinges An MBA from France, he was the project on the wall paintings of on real, experiential hospitality Commercial Attache at the French Marwari havelis had just finished – not necessarily on ever- Consulate in Mumbai and headed when the prospect of Neemrana escalating standards. Neemrana the representative office of the came up. Both the wall paintings Hotels endeavour to package STATEMENT Banque Nationale de Paris (BNP) and architecture were crying out honest hospitality in the wrap of in New Delhi. Subsequently, he for restoration, but their joint true Indian experiences, hence went on to co-author a book with ownership over generations the brand Neemrana ‘non-hotel’ Nath on the frescoes of Marwari precluded any solution. Rather Hotels. “These heritage buildings havelis in Shekhavati. Wacziarg’s than complaining, we simply were never originally made to variegated interest in art is obvious got into the act. Since we were be hotels. They have now been in several endeavours. As the neither schooled as architects, changed, thanks to our adaptive founder of The Neemrana Music nor as hoteliers – it was a big, re-use,” quips Aman Nath. “I think 12 13 The International Indian The International Indian Cover Story the USP of the chain is the real only emphasize Neemrana business. Wherever possible, they Indian experience that it offers. Hotels’ evergrowing connection hire local people and involve the between the past and local community so that their rural the present. pride resurges to win the battle to counter migration to urban Upcoming projects slums. In their Kunoor property Neemrana Hotels Neemrana has taken to growing its is launching the Tijara own brand of tea, which has come Fort-Palace in Alwar, to be known as Neemrana Tea and Rajasthan and Deo- are into manufacturing chutneys Bagh in Gwalior by the and jams from the fruit orchards end of 2011. in their Ramgarh property. In addition to the TII met Aman Nath, co- above two properties, Chairman, Neemrana Hotels Pvt. Neemrana has launched Ltd in New Delhi and interviewed a new concept called him to find out more. Neemrana Noble Homes. The first one – Ishavilas TII: What kind of challenges is in Siolim, Goa and the does one face when centuries- next one Ganga-Ho in old fortresses are converted into Rishikesh, Uttarakhand high-end hotels? will be opening its There are many challenges in doors towards the end setting up a remote restoration A view of the Neemrana Fort Palace of August. and reconstruction site without The ambience is not that of a Neemrana’s ‘Noble Homes’ proper access, water and regular hotel.” operates with the belief that one electricity. We are often strangers Talking about the constant need not necessarily own a home in the villages that surround accessorisation and upgradation each by a river, the sea, or in the the properties and sometimes of Neemrana properties, Nath mountains. Instead, one can just the villager’s Bollywood-fuelled explains, “Each project that get the keys to stylish, running imagination makes them believe we work on is always the most homes which you can step into that we are smugglers who have satisfying at the time. They and call your own. And it isn’t bought this mad ruin to conduct occupy our time and attention always easy to find quite concertedly. We dream, such amazing locations discuss and talk about them as where these Noble often. But when a property is Homes are located! ready we don’t forget about it Although individual either. In ten years we were able rooms can be booked, to add the same volume to the the essence of the ‘Noble Neemrana ruins as it took the Homes’ concept is that Chauhan rulers some 535 years you must feel as master to build what they did. So, where of the whole space that there’s a will – there can be many you see and inhabit. This walls too. No matter what height, is best experienced by their history demands that they renting the entire home should be raised!” so that all the public Several awards like the GMR spaces become private Express Travel World Award 2010- in usage. 11 for ‘Innovation in Customer Experience’ and UNESCO’s Social responsibility Inside Neemrana Fort Palace ‘Indian Travel Trade Industry’ All this while, the award, as well as national awards awesome twosome has not some underhand activity! Or that from the Government of India overlooked the social aspect of the we are just money bags who can 14 15 The International Indian The International Indian Cover Story be harrassed for a quick buck. ites. We also have travellers from a different holiday experience as Finding masons who worked overseas and French nationals opposed to the contemporary in lime and mortar to raise top that list, perhaps because style, design, and luxury. In India, such high stone walls from the of our French connection with we are fortunate to offer the best fifteenth century (specifically Francis Wacziarg. They enjoy the of both – being a living, creative for Neemrana Fort Palace) was idea of their ‘French Maharaja’ as and vibrant culture. particularly hard. Even getting the press fondly calls him. We Since Neemrana Hotels such high scaffolding was not have also become a favourite comprise anything from 6 to 60 easy. But it is a huge tribute to venue for hosting conferences rooms, the revenues are in line our masons and labourers that with the size of our hotels but they have found innovative ways at a lower level than mainstream to achieve what otherwise would hotels in India that range in size have cost a fortune. from 50 to 200 rooms. No construction company could have given us twelve rooms TII: How would you describe the to start the place with just 30 lakh attitude of people towards herit- rupees! Since then, it has been age hotels? twenty years of continuous re- The heritage hotel segment investing and close involvement is one of India’s best performing in construction, design, and sectors in the hospitality interiors to get Neemrana non- industry. People travel to see the hotels to where they are today. ‘difference’ and get an authentic We have worked in ten states experience– not a repeat of what in India and must say that a much they get at home. Of course, we higher degree of government can serve Japanese and French understanding is required if this food – and even succeed. But Neemranification movement we believe in giving the best of has to become a huge revenue Kerala, Rajasthan, Maharashtra and employment source for our and Punjab in these states rather economy. than importing ingredients and Also, there is little support serving deep frozen foods. Fresh from politicians and bureaucrats – turmeric yogurt in Uttarakhand they almost think that we will run and tamarind fish curry in Cochin away with the restored property! – will definitely be memorable Perhaps such people still need Neemrana Fort Palace-an epitome of historical both for Indian and foreign guests. and architectural grandeur some exterior reassurance that Indian culture and heritage are and weddings from both India TII: What type of guests do a cut above the rest. Surely, we and overseas. Our “Friends Neemrana properties attract? don’t need foreign prodding or of Neemrana” plan their next The profile of our guests varies certificates to know our strengths. vacation according to where our a great deal - we have businessmen, properties are located. government officials, expatriates, TII: Do Indians appreciate the honeymooners, Bollywood & contribution to heritage being TII: How are Neemrana ho- Hollywood stars, , artists, authors, made by the Neemrana Hotels? tels different from mainstream retired travellers and back- That seventy percent of our hotels- in terms of clientele and packers that visit our heritage Neemrana guests are Indian, is revenue? palace hotels. Our foreign clientele itself quite re-assuring. Indian The domestic Indian traveller includes the French, British, heritage should first be for Indians has evolved as a growing client Americans, Belgians, the Irish and to enjoy before it is packaged for for heritage hotels. Neemrana Australians. the rest of the world. Neemrana Hotels typically have a 70:30 Fort-Palace being Rajasthan’s ratio of Indians to foreigners. TII: What is Neemrana’s USP? closest palace to Delhi, remains Fortunately, there are millions Though Neemrana has perhaps the weekend favourite of Delhi- of travellers out there who seek not raised the bar of Indian 16 The International Indian
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