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The Hand of Science Academic Writing and Its Rewards Blaise Cronin THE SCARECROW PRESS, INC. Lanham, Maryland • Toronto • Oxford 2005 11111>11,lll'd 111 Iii<' l l11ill·d Slall'S or America hy Srn11·now l'rl'ss. l11c. 1\ wholly owned subsidiary or 'l'hl' Row111a11 & Lilllcl'ield Publishing Group, Inc. ,1)0 I hlrhes Boulevard, Suite 200, Lanham, Maryland 20706 www.scarecrowpress.com PO Box 317 Oxford OX29RU,UK Copyright© 2005 by Blaise Cronin All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without the prior permission of the publisher. British Library Cataloguing in Publication Information Available Library of Congress Cataloging-in-Publication Data Cronin, Blaise. The hand of science : academic writing and its rewards/ Blaise Cronin. p.cm. Includes bibliographical references and index. ISBN 0-8108-5282-9 (pbk.: alk. paper) I. Communication in science. 2. Learning and scholarship. I. Title. Q223.C76 2005 808' .0665-dc22 2004024303 QTM 'Cl The paper used in this publicat;ion meets the minimum requirements or American National Standard for Information Sciences-Permanence or Paper for Printed Library Materials, ANSI/NIS O Z39 .48-1992 For Carmen and Rafael What information consumes is rather obvious: it consumes the at tention of its recipients. Hence, a wealth of information creates a poverty of attention and a need to allocate that attention efficiently among the overabundance of information sources that might con sume it. - Herbert Simon (1971) Attention is a mode of payment, as well as the main input to scien tific production .... Reputation is the asset into which the attention received from colleagues crystallizes. -Georg Franck (I 999) Too often, the layman envisages scientific research as a locus of Olympian accord, an Arcadia of fairness. Teamwork in the sciences, in a patron's laboratory, can be fraught with jealousies, with fiercely competing egoism. Whose name will figure when the results are published? This invidia has become more acute as the economics of success become greater and the funding more precarious. -George Steiner (2003) Contents Acknowledgments vii 1 Scholars and Scripts 2 Epistemic Cultures 11 3 Hyperauthorship 41 4 Information Space 71 5 Intellectual Collaboration 95 6 The Reward System 117 7 Symbolic Capitalism 139 8 The Attention Economy 167 9 Scientometric Spectroscopy 193 Index 199 About the Author 213 V Acknowledgments Much, though by no means all, of the raw material for The Hand of Sci ence derives from papers I have published or presentations I have given on scholarly communication and related topics in recent years. In some cases, the textual correspondence between the original and present ver sions is fairly easy to detect; in others, as a result of kneading, blending, and refreshing, the inheritance is no longer immediately obvious. For the record, I have listed the primary published sources below. A leitmo tif of this book is the collaborative character of science and scholarship, whether the collaboration is formal or informal in nature. Truth be told, we rarely work as isolates; rather, we are embedded in a variety of so cial networks-invisible colleges, to use the time-honored term-and it is these webs of peer-to-peer connections that provide us with much of the stimulation and support essential for the development of our ideas and, ultimately, for the furtherance of our academic careers. This is a periphrastic way of saying that there is a platoon of coau thors, trusted assessors, and backgrounded others, whose "beneficial collegiality," to use Laband and Tollison's (2000, 633) felicitous phrase, warrants acknowledgment. These good souls-pace Graham Harman (2002, vii) who feels that a long list of names at the front of a book is "like some Praetorian guard [that] often serves to intimidate readers, to make them feel outclassed by a competent network of college profes sors, research institutions, and fellowship foundations" -are, in alpha betical order, Helen Atkins, Katy Bomer, Holly Crawford, Ron Day, Elisabeth Davenport, Martin Dillon, Rob Kling, Elin Jacob, Kathryn La vii 1111 :\, A11,111'1,·dg1111·111.1· 1111111·. I h•1ill11'Y Md,1111, Stacy Nienhouse, Alice Robbin, Yvonne U11v1·1~. I l11w111d l<11,l'11h:111111. Debora Shaw, Lisa Spector, and Reyes \'1111 lii-ld11 Mv 1•.1:ilil11tk lo !hem all, in appropriate measure. In addi- 111111. I ,h111ild l1kL· lo acknowledge the feedback I received from name "'"' rnllL·:i!,'.lll's following conference and seminar presentations at the Al<L (t\ssocialion of Research Libraries) in Washington, D.C.; Duke l l11ivcrsi1y; Indiana University, Bloomington; Manchester Metropolitan llnivcrsity; Napier University, Edinburgh; the University of New South Wales; OCLC (Online Computer Library Center), Columbus, Ohio; and the University of Toronto. Nothing ex nihilo. REFERENCES Harman, G. (2001). Tool-Being: Heidegger and the Metaphysics of Objects. Chicago: Open Court. Laband, D. N. and Tollison, R. D. (2000). Intellectual collaboration. Journal of Political Economy, 108(3), 632-662. ORIGINAL SOURCES Cronin, B. (1992). Acknowledged but ignored: Credit where credit's due. Bul letin of the American Society for Information Science, 18(3), 25. Cronin, B. (1996). Rates of return to citation. Journal of Documentation, 52(2), 188-197. Cronin, B. (1998). Metatheorizing citation. Scientometrics, 43(1 ), 45-55. Cronin, B. (1999). The Warholian moment and other proto-indicators of schol arly salience. Journal of the American Society for Information Science, 50(10), 953-955. Cronin, B. (2000). Semiotics and evaluative bibliometrics. Journal of Docu mentation, 56(3), 440-453. Cronin, B. (2001). Bibliometrics and beyond: some thoughts on web-based ci tation analysis. Journal of Information Science, 27(1 ), 1-7. Cronin, B. (2002). Hyperauthorship: a postmodern perversion or evidence of a structural shift in scholarly communication practices? Journal of the Ameri can Society for Information Science and Technology, 52(7), 558-569. Cronin, B. (2003). Scholarly communication and epistemic cultures. New Re view ofA cademic Librarianship, 9, 1-24. Acknowledgments ix Cronin, B. (2004). Bowling alone together: Academic writing as distributed cognition. Journal of the American Society for Information Science and Technology, 55(6), 557-560. Cronin, B. (2004). Normative shaping of scientific practice: The magic of Mer ton. Scientometrics, 60(1), 41-46. Cronin, B. and La Barre, K. (2004). Mickey Mouse and Milton: Book publish ing in the humanities. Learned Publishing, 17(2), 85-98. Cronin, B. and Shaw, D. (2002). Banking (on) different forms of symbolic cap ital. Journal of the American Society for Information Science and Technol ogy, 53(13), 1267-1270. Cronin, B. Shaw, D., and La Barre, K. (2003). A cast of thousands. Co-authorship and sub-authorship collaboration in the twentieth century as manifested in the scholarly literature of psychology and philosophy. Journal oft he American So ciety for Information Science and Technology, 54(9), 855-871. Cronin, B., Shaw, D., and La Barre, K. (2004). Visible, less visible, and invis ible work: Patterns of collaboration in twentieth century chemistry. Journal of the American Society for Information Science and Technology, 52(2), 160-168. Chapter One Scholars and Seri pts If I may paraphrase Monsieur Jourdain in Moliere's Le Bourgeois Gen tilhomme, for almost twenty-five years I have been engaged in a process of situated rhetorical action without really knowing it. This is what we do when we write, according to C. N. Candlin, general series editor of Applied Linguistics and Language Study, in his introduction to Ken Hy land's analysis of academic writing as "collective social practices" (Hy land 2000, 1). Just as in conversation, so it is with academic writing. Writing is a form of social interaction with our peers, and literary gen res give shape and structure to those negotiated interactions. We don't usually insult colleagues to their face; nor do we usually seek to alien ate them in our professional writings. Genre conventions, which are not immutable and can be subtly manipulated, are the disciplinarily sanc tioned means whereby authors endeavor to convey their messages to readers. Academic writing is replete with genres and rhetorical tropes: this is a scholarly monograph (not easily confused with an abstract or a research article) and, as such, it should (and probably will) conform to the dominant structural, syntactic, and stylistic features of that genre, or at least one of its identifiable subgenres. Hyland's corpus-based analysis of the various communicative cate gories, or moves, associated with different literary genres is instructive. Take the case of abstracts, where authors walk a fine line between pro viding the reader with an accurate representation of the larger text (of ten impersonal and seemingly agentless) and hooking the reader's interest using a certain degree of promotional legerdemain. In an ( 'l,11,,,,.,. ( )11,· ,·,,111,1111v 111 11111'11111111. 11111st· Si111011'.s (1971) now very fashionable pl 1111',1·, t Ill' 11h~11 :11'1 has lwl'rnllt' an l'Ven more important instrument for •,,·1111111 11111",1'11 :1p1111 I 111111 thl' 111ass or published work competing for the 11·,1d,·1 ·,, 11ttl'llt11111 h111ally interesting is Hyland's analysis of a relative 111·w, 111111·1 111 till· .slahk or academic writing genres, the scientific letter t,· v . /'hl'.11, ., l.1•tt1•r.1· II). Unlike the traditional, peer-reviewed article, whll'h t'Vl'11l11ally appears in the discipline's journal of record, the sci- 1·111 II II' lcttn ( a rl'lurn to the Ur-form of communication, as we shall see 111 d1apll'r .l) is a fast track for channeling breaking news to the scien tilil' t·o11111111nity. Here, boldness and tentativeness coexist. The author's dai111s 111ust be sufficiently compelling to hold the reader's attention, yet not so brash as to constitute a breach of scientific reporting conven t ions. Hyland's (2000, 87) microlevel lexical analysis of this genre il lustrates the role played by hedges and boosters ("communicative strategies for increasing or reducing the force of statements") in main taining stability between these at times conflicting objectives. For ex ample, scientific letters make much greater use of boosters (e.g., evi dently, clearly, obviously) than do conventional research articles, but hedges (e.g., may, seem, possibly) are used more frequently in letters than boosters. Citation analysis, especially evaluative bibliometrics, is one of the staples of information science research. Linguists, however, are typi cally more interested in the language forms associated with citations than with their potential as tokens for use in research evaluation or sci ence mapping exercises. Hyland provides a cross-disciplinary analysis of the reporting verbs associated with integral and nonintegral citations. He systematically analyzes how authors embed their arguments in net works of references (as I shall sedulously demonstrate in the pages that follow) and how those referencing acts are linguistically framed in the text. One is struck, however, by the differences between Hyland's ap proach and the approaches traditionally favored by information scien tists. It is as if the two research communities are at times unaware of each other's existence, an observation made originally by Swales (1986). For example, and without any implied criticism, Hyland doesn't mention Small's (1978) work on citations as concept markers/symbols or White's (e.g., 2001) studies of citation image and identity (antici pated, as it happens, in Hyland's [2000, 37] notion of a "professional persona"). Such omissions merely serve to underscore the desirability

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