The Entrepreneur Roller Coaster: Why Now Is the Time to #JoinTheRide

411 Pages·2015·2.53 MB·English

by  Darren Hardy

If y ou purchase this book without a cov er, y ou should be aware that this
book may hav e been stolen property and reported as “unsold and destroy ed”
to the publisher. In such case, neither the author nor the publisher has
receiv ed any pay ment f or this “stripped book.”

This publication is designed to prov ide general inf ormation regarding the
subject matter cov ered. Howev er, laws and practices of ten v ary f rom state
to state and are subject to change. Because each f actual situation is
dif f erent, specif ic adv ice should be tailored to the particular circumstances.
For this reason, the reader is adv ised to consult with his or her own adv isor
regarding their specif ic situation.

The author and publisher hav e taken reasonable precautions in the
preparation of this book and believ e the f acts presented in the book are
accurate as of the date it was written. Howev er, neither the author nor the
publisher assumes any responsibility f or any errors or omissions. The author
and publisher specif ically disclaim any liability resulting f rom the use or
application of the inf ormation contained in this book, and the inf ormation is
not intended to serv e as legal, f inancial or other prof essional adv ice related
to indiv idual situations.

Published by SUCCESS
Lake Dallas, TX 75065
www.SUCCESS.com

Copy right ©2015 by Darren Hardy

All rights reserv ed.

No part of this book may be reproduced, stored in a retriev al sy stem, or
transmitted by any means, electronic, mechanical, photocopy ing, recording,
or otherwise, without written permission f rom the copy right holder.

Distributed by Greenleaf Book Group or Emerald Book Company

For ordering inf ormation or special discounts f or bulk purchases, please
contact SUCCESS at 200 Swisher Road, Lake Dallas, TX 75065,
940.497.9700.

Design and composition by Greg Luther
Cov er design by Greg Luther

Cataloging-in-Publication data

ISBN: 978-0-9907986-3-7

Printed in the United States of America on acid-f ree paper

15 14 15 16 17 18 19 10 9 8 7 6 5 4 3 2 1

First Edition

ALSO BY DARREN HARDY:

THE COMPOUND EFFECT:

Jumpstart Your Income, Your Life, Your Success

LIVING YOUR BEST YEAR EVER:

A Proven System for Achieving BIG Goals

PRAISE FOR THE ENTREPRENEUR

ROLLER COASTER —WHY NOW IS THE

TIME TO #JOINTHERIDE

“Darren Hardy does it AGAIN! The Entrepreneur Roller

Coaster is going to be the must-read book of the year for
anyone who runs their own business or wants to. I really
wish I had this book twenty years ago when I started my
entrepreneur journey; it would have saved me a ton of pain,
and shortened my learning curve. Now is your time, join the
ride!”

—David Bach, nine-time New York Times best-selling

author of Start Late Finish Rich and The Automatic
Millionaire, Founder of FinishRich.com

“Darren Hardy is the real deal! The Entrepreneur Roller

Coaster is chock full of smart nuggets you will put to use
right away!”

—Barbara Corcoran, star of ABC’s Shark Tank and

author of Shark Tales

“To win in business you need to be tough, think big and

become skilled. To become the best you have to train with
the best. Darren Hardy lives and breathes success! If you
are serious about success this book will help you get to the
top. You’re going to love the view.”

—Donald Trump, Chairman & President, The Trump

Organization

“There has never been a better time than NOW to

become a bold entrepreneur. Darren Hardy hits all the
essentials to be a successful entrepreneur that nobody
teaches in school—courage, passion, purpose,
persistence, bold thinking and so much more. This book is
a must-read before joining the ride of entrepreneurship.”

—Peter H. Diamandis, CEO, XPRIZE, exec chairman,

Singularity University, author of the New York Times
best-seller, Abundance: The Future is Better Than You
Think

“Darren Hardy has studied the greats of our time. He’s

interviewed them, learned from them, and distilled it all into
one book. Honestly, how else are you going to get access
to the wisdom of some of the greatest business minds in
history?”

—Dave Liniger, founder and chairman of RE/MAX LLC

“This book is an incredible resource! Not only does it

provide the perfect combination of the necessary mindset
and skill sets you need to develop to become a successful
entrepreneur, but it is written in such a straightforward yet
entertaining way that you can’t put it down. Darren’s
transparency, humor, and no-holds-barred style of writing
had me turning page after page to see what was next. Even
after 45 years of starting and running several successful

businesses, I kept learning something new. Highly
recommended.”

—Jack Canfield, international best-selling author of the

Chicken Soup for the Soul series and Success
Principles

“Darren Hardy is a man on a mission. He’s seen a way

for you to move forward, and he’s generous enough to
share it. Listen up!”

—Seth Godin, author of The Icarus Deception

“Life is a roller coaster, and as Darren says, so is

success. He and I both agree that each of us has our own
measure of what it means to be successful, and figuring
out what it means to you is the work of a lifetime. This book
will help you define success on your own terms.”

—Maria Shriver, six-time New York Times best-selling

author, Peabody and Emmy award-winning journalist,
NBC News Special Anchor and former first lady of
California

“The future belongs to entrepreneurs—and Darren’s new

book is a handbook that would-be entrepreneurs need for
starting, growing and sustaining a successful business in
the wild, roller-coaster-ride world of entrepreneurship.”

—Robert Kiyosaki, educator, entrepreneur, investor and

author of Rich Dad Poor Dad

“Success leaves clues. Darren Hardy has not only

mastered the Entrepreneur Roller Coaster ride for himself,
but he has also interviewed, studied and spent time with
the greatest entrepreneurs alive today. I am calling this the
must-read book to be properly on-boarded into
entrepreneurship. This is your guidebook to unleashing
your potential and awakening the entrepreneurial giant,
ready and waiting, within you.”

—Anthony Robbins, chairman to seven privately held

companies, New York Times best-selling author and
peak performance coach

“Rar! My heart rate is racing as I tear through this riveting

book. Darren captures and spreads that entrepreneurial
spirit better than anyone I know. I’ve been a successful
entrepreneur for 25 years but The Entrepreneur Roller
Coaster just got me more excited and enlightened than I’ve
been in a long time. You must read and USE this
immediately!”

—Derek Sivers, founder of CD Baby and author of

Anything You Want

“The clarity and insight Darren Hardy delivers can help

transform a struggling entrepreneur into an incredibly
successful one. From prioritizing and delegating to
leadership, Hardy delivers some of the best insights out
there. Anyone wanting to achieve great success should put
The Entrepreneur Roller Coaster on their short list of must-

read books.”

—John Assaraf, serial entrepreneur, New York Times

best-selling author of Having It All and The Answer

“Darren Hardy’s new book The Entrepreneur Roller

Coaster is a blueprint for aspiring entrepreneurs. He takes
you on the ride in the front car, through the peaks and
valleys, and all at full speed. Darren’s concepts are proven,
and his strategies are gold. Buy it and enjoy YOUR
success ride.”

—Jeffrey Gitomer, author of The Little Red Book of

Selling

“If you’re going to get on the roller coaster of

entrepreneurship, make sure you’re in the front seat! You’re
in for the ride of your life with Darren Hardy’s new adventure
book for those who dream of having their own business.
Get your ticket.”

—Grant Cardone, New York Times best-selling author of

If You’re Not First, You’re Last, entrepreneur and
founder of Whatever It Takes Network

“This is it! It has taken me 20-plus years to learn what

Darren has condensed down into 200-plus pages. Read,
study and devour this book. It will cut down your learning
curve, accelerate your success and change the prosperity
of your future.”

—Daymond John, star of ABC’s Shark Tank and

founder/CEO of FUBU

“If you want to learn how to manage uncertainty in your

business and personal life, then you MUST read this book
twice. Read it once to gain the skills to survive the ride, and
read it a second time to apply the tools Darren gives you to
enjoy the thrill of the ride, as it’s less scary when you apply
your new skills!”

—Alex Mandossian, chief engagement officer,

MarketingOnline.com

“This book is fuel for your entrepreneurial fire. If you have

the desire, this book will provide you with the ideas and
motivation essential to striking out and succeeding. Don’t
wait any longer; read this book and go for your dream.”

—Mark Sanborn, best-selling author of The Fred Factor

and The Encore Effect

“Darren Hardy is one of the world’s preeminent experts

on how to get to be great as an entrepreneur. Read this
book. Mark it up. Act on it swiftly! And win.”

—Robin Sharma, best-selling author of The Leader Who

Had No Title

“This remarkable book is loaded with practical, proven

methods and techniques that you can use to save yourself
thousands of dollars and years of hard work.”

—Brian Tracy, author of The Way to Wealth

“Now is the best time to become an entrepreneur, and

with Darren’s new book The Entrepreneur Roller Coaster,
you’ll have a plan for succeeding. Not only are Darren’s
insights on prioritization, delegation, and leadership great,
but you’ll also learn what it REALLY takes to build a
successful business, overcome obstacles on the path to
success, and what the world’s top achievers know about
making their dreams come true.”

—Joe Polish, founder of Genius Network

“The clarity and insight Darren Hardy delivers can help

transform a struggling entrepreneur into an incredibly
successful one.”

—Chip Conley, Joie de Vivre Hospitality founder and New

York Times best-selling author of Emotional
Equations and PEAK

“The Entrepreneur Roller Coaster is a must-read for all

smart and ambitious business owners. Darren Hardy is a
master at explaining what it really takes to win in modern
business (and in life), and this book provides the road map
for starting and scaling your dream company successfully.
If you want to survive the emotional ride to wealth, then buy
this book now.”

—Brendon Burchard, New York Times best-selling

author of The Millionaire Messenger

“The Entrepreneur Roller Coaster can help anyone who

has always wanted to be an entrepreneur but never knew
where to begin or what to expect.”

—Tony Hsieh, CEO of Zappos.com and New York Times

best-selling author of Delivering Happiness

“Darren Hardy’s book is brilliant—a masterpiece! This is

exactly the right combination of cradling entrepreneurs
gently, and then kicking their asses into gear. Plus, the
‘insider’ stories Darren shares of his interviews with
superachievers such as Branson and Jobs kept me
riveted. This book is like having private access to some of
the greatest entrepreneurial minds of our time.”

—Marc A. Sparks, founder of Timber Creek Capital and

author of They Can’t Eat You

“If you truly want to build a successful business, and you

want to do it without killing yourself in the process, this is
the book for you.”

—Nido Qubein, president of High Point University and

chairman of Great Harvest Bread Company

“Every couple of centuries a revolutionary book comes

along and transforms the business world forever; The
Entrepreneur Roller Coaster is such a book. Darren Hardy
is the most brilliant mind in business today. I have never
read a book that is so compelling, clear, and concise and
that holds the key to changing your business and your