Advance Responses to The CyberUnion Handbook: Transforming Labor Through Computer Technology* “An interesting, insightful, and very important collection of essays providing the how- to that will bring labor unions into the information age. This unique work is must reading for unionists and for managers, academicians, and others who are concerned about how technological change will affect organized labor.” —James T. Bennett, Editor, Journal of Labor Research “This book . . . is a road map for workers, providing resistance and organizing strate- gies for workers in the burgeoning yet largely unorganized new industries. The book documents creative methods of building and expanding workplace power.” —Immanuel Ness, Brooklyn College, City University of New York “A practical, as well as visionary, survey of how unions can employ new technologies to accomplish their ongoing mission of social justice and worker empowerment. Con- tributors address not only the potential, but also the pitfalls of the introduction and uses of new communications and other digital technologies, and real world solutions to problems unions are likely to encounter when doing so. . . . Every local, central and state labor body, and national union should run right out (or log on) to obtain a copy.” —Michael Eisenscher, Director of Organizational Development, University Council at the University of California, American Federation of Teachers, AFL-CIO “This handbook will be a valuable aid to others in the Labor Movement who want to seize the opportunities that the Internet offers.” —James H. Rankin, International President, Glass, Molders, Pottery, Plastics, and Allied Workers International Union, AFL-CIO “Those of us who attempt to redesign our unions, in the interest of our members, have a need for the expertise contained in this book. . . . This work can become the launch- ing pad for the efforts of concerned members to regain control of their organizations.” —Tom Crofton, Wisconsin Carpenters for a Democratic Union UBC LU 314 “Upbeat, powerful, and practical. . . . This handbook provides helpful tips and tricks for labor on e-mail, computers, computing, the Web and the Internet.” —Dan Cornfield, Editor, Work and Occupations, and Vanderbilt University “The CyberUnion Handbook is rich with no-nonsense, concise, easy-to-process guidance for those union activists among us who are ready to ‘ride the third wave’ into the future.” —Sharon R. Pinnock, Labor Futurist and Director of Membership and Organization, American Federation of Government Employees, AFGE, AFL-CIO *No necessary endorsement is implied by any of the organizations mentioned. They are cited for identification purposes only. 2 • PART TITLE “Just as unionism is more than simply sending someone a union card, cyberunionism requires thought, effort, and heart to accommodate the tech world and the human world. [The CyberUnion Handbook] makes the journey less scary by providing a much-needed road map.” —Randy Perreira, Deputy Executive Director, and Randy Kusaka, Public Information Officer, Hawaii Government Employees Association, AFSCME Local 152, AFL-CIO “The labor movement is positioned to play a critical role in assuring that the ‘infor- mation superhighway’ does not deepen the existing social inequality by creating a rich and a poor side of the highway. To play this role, we need to understand the power of the emerging new technology and determine how to make its power avail- able to workers. This book opens the door to that understanding in a significant way.” —Gene Bruskin, Secretary Treasurer, Food and Allied Service Trades, AFL-CIO “Shostak goes way beyond talking about the future of labor unions—to give specific tools and strategies for achieving labor’s aims. This is a cyber-guidebook interwoven with compelling personal essays by people on the front lines. The book is useful [and] needed.” —Ross Koppel, University of Pennsylvania and The Social Research Corporation “While the opportunities for labor organization are great, the political economy that has historically disenfranchised workers and opposed unions remains unchanged. . . . The challenge remains to move analysis and response to communication and Internet technology beyond The Who’s adage of ‘Meet the new boss, same as the old boss,’ to a truly empowering use of technology for the poor, people of color, and the working class. The CyberUnion Handbook begins that process. The question is whether orga- nized labor can move the process from here.” —Art Jipson, University of Dayton “Provides the opportunity for the trade union activist to become empowered through the ability to network with brothers and sisters literally around the globe. . . . In short, here is an opportunity to take advantage of computer power for the advancement of working people.” —Alice Hoffman, Pennsylvania State University and Past President of the Pennsylvania Labor History Society “The question is how can we make the technology, which we will all come to use, as much like face-to-face contact as possible? . . . This book provides some practical answers that are specifically addressed to the needs of the labor community.” —Michael F. Miller, Information Systems Manager, Hawaii Government Employees Association THE CYBERUNION HANDBOOK ISSUES IN WORK AND HUMAN RESOURCES Daniel J.B. Mitchell, Series Editor BEYOND UNIONS AND COLLECTIVE BARGAINING Leo Troy CYBERUNION Empowering Labor Through Computer Technology Arthur B. Shostak WORKING IN THE TWENTY-FIRST CENTURY Policies for Economic Growth Through Training, Opportunity, and Education David L. Levine INCOME INEQUALITY IN AMERICA An Analysis of Trends Paul Ryscavage HARD LABOR Poor Women and Work in the Post-Welfare Era Joel F. Handler and Lucie White NONUNION EMPLOYEE REPRESENTATION History, Contemporary Practice, and Policy Bruce E. Kaufman and Daphne Gottlieb Taras, editors LABOR REGULATION IN A GLOBAL ECONOMY George Tsogas FAMILY LEAVE POLICY The Political Economy of Work and Family in America Steven K. Wisensale COLLECTIVE BARGAINING IN THE PUBLIC SECTOR The Experience of Eight States Joyce M. Najita and James L. Stern, editors PAYING FOR PERFORMANCE An International Comparison Michelle Brown, editor THE FUTURE OF PRIVATE SECTOR UNIONISM IN THE UNITED STATES James T. Bennett and Bruce E. Kaufman, editors THE CYBERUNION HANDBOOK Transforming Labor Through Computer Technology Arthur B. Shostak, editor THE CYBERUNION HANDBOOK TRANSFORMING LABOR THROUGH COMPUTER TECHNOLOGY Edited by Arthur B. Shostak M.E.Sharpe Armonk, New York London, England Copyright © 2002 by M.E. Sharpe, Inc. All rights reserved. No part of this book may be reproduced in any form without written permission from the publisher, M.E. Sharpe, Inc., 80 Business Park Drive, Armonk, New York 10504. The following permissions are acknowledged: Chapter 4: “Cyber Drives: Organizing, Bargaining, and Mobilizing—Downloading ‘E-Strategies’ for 21st-century Union Action,” Laureen Lazarovici. © 2001 by AFL-CIO. Reprinted with permission from the AFL-CIO leadership magazine, Dedicated to the memory of two labor educator friends—Russ Allen and Hy Kornbluh—and other recently departed brothers and sisters who sought all their lives to help achieve the superior quality of trade unionism our country so urgently needs. What does labor want? We want more schoolhouses and less jails; more books and less arsenals; more learning and less vice; more leisure and less greed; more justice and less revenge; in fact, more of the opportunities to cultivate our better natures, to make manhood more noble, womanhood more beautiful, and childhood more happy and bright. —Samuel Gompers: 1850–1924; AFL president (1886–1924) Dedicated as well to the contributors to this handbook, union activists who have picked up the torch and demonstrated 24/7 their intention to use com- puter power to move labor closer to the goals that inspired Samuel Gompers, Russ Allen, Hy Kornbluh, and all the other unionists we miss and honor. This page intentionally left blank Contents Notes on URLs Series Editor’s Foreword • Daniel J.B. Mitchell xiv Preface xvii Acknowledgments xxiii INTRODUCTION 3 1. Cyber Birth: The Struggles of a Local Going Online • Steven J. Lelinski 10 2. On the Border of CyberUnionism: Lessons from Local 1613 • Joseph N. Dassaro 13 3. Technology Evens the Playing Field • Lawrence R. Smoot, Jr. 23 I. SURVEYING THE FIELD 27 4. Cyber Drives: Organizing, Bargaining, and Mobilizing— Downloading “E-Strategies” for 21st-century Union Action • Laureen Lazarovici 29 5. Info Zap! PDAs in the Hands of a Union Activist • Karin Hart 35 6. Corporate Surveillance: Monitoring Your Monitor • Nancy Bupp 39 7. What Unions Can Learn from Nonprofits About Using the Internet • Mark Friedman 42 ix