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Strategic Planning in Public Relations (Thorogood Professional Insights series) PDF

74 Pages·2003·0.224 MB·English
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Preview Strategic Planning in Public Relations (Thorogood Professional Insights series)

Description:
Strategic planning is a fresh approach to PR. An approach that is fact-based and scientific, clearly presenting the arguments for a campaign proposal backed with evidence.This essential Report provides an introduction to the 'new' topic of strategic planning in public relations. The aim is to provide you with valuable tips and techniques to improve your PR and campaign planning.
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Most books are stored in the elastic cloud where traffic is expensive. For this reason, we have a limit on daily download.