Sports Management and Administration PDF
Preview Sports Management and Administration
Sports management and administration Sports management and administration David C.Watt E & FN SPON An Imprint of Routledge London and New York First published 1998 by E & FN Spon An imprint of Routledge 11 New Fetter Lane, London EC4P 4EE This edition published in the Taylor & Francis e-Library, 2003. Simultaneously published in the USA and Canada by Routledge 29 West 35th Street, New York, NY 10001 © 1998 David C.Watt All rights reserved. No part of this book may be reprinted or reproduced or utilised in any form or by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying and recording, or in any information storage or retrieval system, without permission in writing from the publishers. British Library Cataloguing in Publication Data A catalogue record for this book is available from the British Library Library of Congress Cataloging in Publication Data A catalogue record for this book has been requested ISBN 0-203-47529-1 Master e-book ISBN ISBN 0-203-78353-0 (Adobe eReader Format) ISBN 0-419-19640-4 (Print Edition) Contents List of figures ix Acknowledgements x About the author xi Introduction 1 It is not everybody’s cup of tea 5 Sport and politics 6 1 Sport—what it’s all about 9 Parameters and definitions 9 The history of sport 11 Trends in sports participation 13 Pricing of sports participation 15 The economic impact of sport 16 Sports clubs 17 Sports clubs’ effectiveness 19 Issues facing sport 21 Trends affecting sport 22 2 The sporting context 23 Sport 24 The role and importance of sport in our society 26 The benefits of sport 28 The aims and objectives of sport 30 Current issues 32 Sport and society 36 Sport and health 39 The European dimension 40 Where we practise our sport 43 3 The voluntary sector 47 Voluntary organizations 47 Sport is a voluntary concept 49 Voluntary ethos 50 v vi Contents Voluntary sports organizations 51 Management of voluntary organizations 52 The nature of voluntary organizations 55 Organizational structures and personalities 56 Governing bodies 58 Volunteerism and change 60 Voluntary commitment—paid staff dynamic 61 How to retain volunteers 63 4 Sports development 64 The many roles of the sports development officer 68 5 Leadership 72 Transactional or transformational 73 Leadership qualities in the sports situation 75 6 Working together 78 Partnerships and liaisons 78 Agencies involved in sport in the UK 80 7 People 92 Performance appraisal 92 Managing people 93 What makes a manager? 95 Staff appraisal 96 Staff motivation 97 Delegation 100 Communication 101 Getting the right people 102 Team building 104 Team development 108 Personnel management 109 8 Organizational management 112 The role of the sports manager 112 General management approaches 113 Quality management 113 Strategic management 121 Measuring performance 127 The complexity of sports management 127 Planning 128 Objectives 129 Control 129 Organizational change 130 The management of change 130 Decision making 134 Contents vii 9 Management in practice 135 Management processes 135 Financial management 136 Legislation 140 Management of safety 145 Health and safety at work 146 Managing support services 149 Administration 149 The management of sport as a public service 150 10 Management challenges 152 Citizen’s charter 152 Competition 152 Financial control 153 National standards 153 Pressure for change 155 Voluntary implications 155 Philosophical challenges 156 Investors in people 156 11 Marketing 158 Marketing ethics 164 Marketing participation 165 Implementing the marketing process 166 Marketing activities 166 Public relations 167 Fundraising 168 Sports sponsorship 172 12 Event management 173 Events feasibility 173 Event planning 181 Event requirements 182 Event evaluation 190 13 Education and training 193 Coaching awards 194 Education versus training 195 Sports management education 198 Running sport 202 14 Personal skills 208 Time management 208 Time management action plan 209 Where time is being made 209 viii Contents Managing meetings 210 Meetings in practice 213 Personal management 216 15 Into the future 221 Conclusion 223 Appendix 226 Useful sports contacts and addresses 226 Relevant media addresses 239 Independent regional television 242 Newspapers 244 Press agencies 245 Sports photographic agencies 246 Bibliography 247 Index 254 Figures 3.1 ‘Social club’ organizational model 57 4.1 The sports development process 68 7.1 Maslow’s hierarchy of needs 94 8.1 The strategy process 122 9.1 Financial management—a structure for policy and control 140 10.1 The financial management cycle—organization 153 12.1 A fun run checklist 184 12.2 A simple chart 185 12.3 A simple checklist 186 12.4 Alternative event structures 187 ix
Description:The list of books you might like
