Social Entrepreneurship: Managing the Creation of Social Value PDF
Preview Social Entrepreneurship: Managing the Creation of Social Value
Social Entrepreneurship Social entrepreneurship differs from traditional forms of entrepreneurship in that the primary goal of the social venture is to address social problems and needs that are as yet unmet. The driving force of such ventures is social value creation. This new textbook aims to provide a comprehensive, cutting-edge resource for students, introducing them to the unique concerns and challenges that face social ventures through a comparison with the principles of traditional entrepreneurship. The book consists of fourteen chapters covering all aspects of venture creation and management—from writing a business plan, to financing, people management, marketing, and social impact measurement. Social Entrepreneurship uses real-life examples and sources to expose students to contemporary developments in the field, encouraging them to think critically about the issues faced by social ventures across the globe, and experiential exercises and assignments are included to provide students with hands-on experience in creating and managing their own social ventures. Also containing review and application questions, illustrative cases, definitions of key terms, and a comprehesive companion website, Social Entrepreneurship is the essential guide to this rapidly emerging field. Visit the companion website at www.routledge.com/cw/beugre to find: For Instructors • PowerPoint slides • Instructor’s manual • Multiple-choice questions For Students • Extra illustrative cases • Web links • Links to video Constant Beugré is Professor of Management at Delaware State University, USA, where he teaches classes in organizational behavior, leadership, and entrepreneurship. He has published five books and more than 70 refereed journal articles, book chapters, and conference proceedings. Finally a true textbook for my social entrepreneurship class! This text provides comprehensive coverage of this emerging discipline along with supplements needed to provide students with the knowledge and skills needed to become social entrepreneurs. In addition to a comprehensive text covering needed content, other valued aspects of the text are the international focus of the book, the cases, and the thought questions provided. Charles A. Rarick, Purdue University Northwest, USA This book is a much welcome entry into the family of social enterprise books. It addresses critical gaps in the provision of social enterprise teaching and will be a valuable tool in the hands of an ever increasing number of students of social entrepreneurship. The book and the accompanying website are innovative in nature and broaden the scope for increased social entrepreneurial activity. Its structure is unique; blending the philosophy of deep and constructive learning by taking the student on a captivating journey that informs, questions and provokes critical reflection. Students will find this book to be a relevant resource in the creation of social value. Charles Oham, Senior Lecturer, University of Greenwich, UK An excellent introduction to key concepts, illuminated by relevant and inspiring real world examples, Social Entrepreneurship is an invaluable resource for experienced and aspiring social entrepreneurs alike. This book will support anyone interested in studying or addressing societal challenges through the means of a social venture, and the perils of losing sight of the complexities and pitfalls involved in attempting to do so. Michael Roy, Glasgow Caledonian University, UK Social Entrepreneurship Managing the Creation of Social Value Constant Beugré First published 2017 by Routledge 711 Third Avenue, New York, NY 10017 and by Routledge 2 Park Square, Milton Park, Abingdon, Oxon OX14 4RN Routledge is an imprint of the Taylor & Francis Group, an informa business © 2017 Constant Beugré The right of Constant Beugré to be identified as author of this work has been asserted by him in accordance with sections 77 and 78 of the Copyright, Designs and Patents Act 1988. All rights reserved. No part of this book may be reprinted or reproduced or utilized in any form or by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying and recording, or in any information storage or retrieval system, without permission in writing from the publishers. Trademark notice: Product or corporate names may be trademarks or registered trademarks, and are used only for identification and explanation without intent to infringe. Library of Congress Cataloging-in-Publication Data Names: Beugrâe, Constant D., author. Title: Social entrepreneurship: managing the creation of social value / by Constant Beugre. Description: Abingdon, Oxon; New York, NY: Routledge, 2017. Identifiers: LCCN 2016006272 | ISBN 9780415817370 (pbk.) | ISBN 9780415817363 (hardback) | ISBN 9780203442609 (ebk) Subjects: LCSH: Social entrepreneurship. Classification: LCC HD60 .B478 2017 | DDC 658.4/08—dc23 LC record available at http://lccn.loc.gov/2016006272 ISBN: 978-0-415-81736-3 (hbk) ISBN: 978-0-415-81737-0 (pbk) ISBN: 978-0-203-44260-9 (ebk) Typeset in Sabon by codeMantra This book is dedicated to my lovely twins, Jane-Victoria and Constant Jr. They very much make my life meaningful. Contents Preface Acknowledgments About the Author 1 The Nature of Social Entrepreneurship 2 Social Entrepreneurs: Mindset, Characteristics, and Competencies 3 Social Entrepreneurial Motivations 4 The External Environment of Social Ventures 5 Discovering Opportunities for Social Ventures 6 Developing a Social Venture Sustainability Model 7 Feasibility Analysis for Social Ventures 8 Planning for Social Ventures 9 Marketing Challenges for Social Ventures 10 Managing the Financial Side of Social Ventures 11 Organization and Management of Social Ventures 12 Social Venture Effectiveness 13 Scaling Social Ventures 14 Measuring the Impact of Social Ventures Glossary Index
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