Simon J. Allison Oliver Armitstead Surinder Arora Javier Arús

21 Pages·2015·1.1 MB·English

Speakers as of
24 September 2015

Simon J. Allison
HOFTEL

Simon is the founding chairman of HOFTEL, the leading global association for hotel real estate
investors who pay management or franchise fees to, or get rents from, the brands, with members’
portfolios now well above US$ 80 billion. Members include significant investors worldwide such as
Host Hotels & Resorts, LaSalle Investment Management, Blackstone, Credit Suisse, Algonquin,
Canyon Equity, CapMan, CTF Development, Acron, Swire Properties, Sun Hung Kai Properties and
Harilela Hotels. We also have domestic players like Tonstate and 4C Hotels in the UK, HR Group and
LFPI in Germany, Amburaya in Thailand, Indochina Capital in Vietnam; and Ashford, Hersha,

Sunstone, LaSalle and RLJ in the USA. HOFTEL holds meetings for its members annually in Europe
and Asia (and from 2015, in the USA) as well as publishing a quarterly Hotel Owners Journal.
Simon has widespread hotel industry experience, having been Chief Development Officer at Onyx
Hospitality in Thailand from 2009 – 2013 and, prior to that, Chief Financial Officer of both luxury
operator Six Senses and of hotel ownership company Hospitality Europe. Before that he worked for
ten years in the corporate finance division of JP Morgan in London, coming to head up their EMEA
hotel practice.
Simon has a First Class degree in Modern History from Christ Church, Oxford.

Oliver Armitstead
Savills

Oliver has over seven years' experience in the hotel development, operations and consultancy
arenas and he has completed assignments in numerous countries across EMEA, Asia, North America
and South America.
Oliver joined Savills in 2015 from Belmond UK Ltd, formerly Orient-Express, where he spent four
years working in the Development team responsible for global growth and repositioning of their hotel
and leisure businesses. Within Savills Oliver focuses on UK managed and franchised hotels,
European investments and provides strategic investment and development advice.

Recent projects, Strategic Advice, Amex Stadium hotel development, Brighton, Sale of Inn at Perry
Cabin, USA. Circa $45m, Operator Search for the Cadogan Hotel, London. Ongoing investment
advice in the growing serviced apartment, apart hotel and hostel sector.
Oliver graduated from the University of Warwick with an MSc in Management. Prior to this he
completed a BSc in Computer and Management Sciences at the University of Warwick.

Surinder Arora
Arora Group

Surinder, 56, is the Founder and Chief Executive of The Arora Group, which manages seven luxury
hotels with over 2,750 bedrooms, across Heathrow and Gatwick airports, Englefield Green near
Windsor and Manchester city centre. The Group will open the 18 storey luxury hotel, InterContinental
London - The O2 and 100 luxury apartments towards the end of 2015. Facilities will include one of
Europe’s largest pillar free ballrooms. The company is also preferred partner for a new hotel
development at Heathrow’s Terminal 4.
Surinder started the business in 1999 after running a bed and breakfast service near Heathrow for

airline staff. In 2012, he purchased the 649 bedroom Renaissance London Heathrow hotel where he
had worked as a waiter in the 1970s.
Over the years, the group has expanded significantly. The Development division designs and
builds hotel projects directly for Arora and indirectly for other Groups. The team manages
refurbishment programmes and played lead role in the design and construction of four new budget
hotels, the first of which opened in February 2012.
The Property arm is involved in commercial real estate to optimise the potential of its extensive
portfolio of landmark office buildings and development sites. The team also fulfils a Managing Agent
role at Charters, one of the UK’s most exclusive residential developments.www.arorahotels.com

Javier Arús
Azora

Mr. Arús is partner in Azora and responsible of the Hotel platform. Prior to joining the Azora Group
in 2010, he worked for 15 years at Banco Santander, where he held different positions in Investment
Banking, Asset Management and Private Banking within the Group. In 2004, Mr. Arús was appointed
chief executive officer of Banco Santander Suisse and in 2007 chief executive officer of the Santander
Private Banking International Division.
Mr. Arús obtained a Business and a Law Degree from Universidad Pontificia de Comillas (ICADE)
and an MBA from the Wharton School of Business at the University of Pennsylvania.

Page 1 of 21
Speakers as of
24 September 2015

Philip Bacon
Horwath HTL

In addition to consulting and valuation services to the mainstream hotel sector, Philip specializes
in mixed use hospitality developments models including business models such as Golf, Marina, Spa
& Wellness, Sports, Retail, Offices, Branded Residences, Vacation Ownership, Fractional Ownership
Residence Clubs and Condo Hotels.
Philip is a member of the Institute of Chartered Accountants in England & Wales and has over 30
years’ experience in professional business advisory services and general management. He has lived
and worked in Spain for 17 of the last 25 years.

Following ten years with Price Waterhouse in London and Barcelona, Philip has had
comprehensive experience over more than 20 years of all aspects of hotel and mixed use development
and operation. In addition to having worked as Finance Director for hospitality real estate development
companies in Spain, he has conducted consulting, valuation and strategic advisory assignments for
hotel and mixed use development owners, developers, lenders and operators in the UK, Continental
Europe, India, Africa, the Caribbean and the Middle East involving many of the world’s leading branded
hotel operators.

Karl J. Badstuber
AXA Real Estate

Karl J. Badstuber joined AXA Real Estate in June 2013 as the pan-European Senior Hotel
Specialist focusing on Transactions and Asset Management.
Before taking up his current role, Karl worked at Morgan Stanley Real Estate for 5 years as Vice
President – Hotels Europe. His previous post was as Managing Director of Hotel Operations at Grand
City Hotels & Resorts, which at the time managed and operated over 40 hotels.
Prior to that he worked for a number of international hotel companies including InterContinental
and Starwood in various senior hotel management positions in Germany, Luxembourg, England and

Australia.
Karl successfully completed a 2-year management trainee programme with Sheraton Hotel
Incorporation and gained his initial hotel operational experience in selected privately owned 5-star
hotels in Switzerland (Davos, Lausanne, Ascona), after graduating from the Hotel & Catering College
in Merano (Italy). www.axa-realestate.com

Trish Barrigan
Benson Elliot Capital Management

With over 20 years of industry experience, Trish brings a wealth of knowledge in European and US
real estate investing. Trish co-founded Benson Elliot with Marc and currently co-heads all investment
and asset management activity with Joseph De Leo.
Prior to Benson Elliot, Trish spent two years within the Dubai Holding Group as Chief Strategy
Officer and Head of Global Real Estate Investments for Dubai Investment Group, with responsibility
for defining and implementing the Group’s global real estate strategy. Under Trish's tenure, the
Group’s portfolio of direct investments increased from $500m to $3.0bn. Previously, she spent ten

years at Goldman Sachs, primarily in real estate principal investing and portfolio management for the
Whitehall Funds in New York, Paris and London.
Trish earned a Bachelor of Arts degree, summa cum laude, from Boston College. She is a member
of the Urban Land Institute and a Founder of Women in Real Estate (London) and is a fluent French
speaker.

Page 2 of 21
Speakers as of
24 September 2015

Louisa Bojesen
CNBC

Louisa Bojesen is the anchor of European Closing Bell. In addition, Bojesen reports for CNBC in
the U.S. and Asia, NBC and MSNBC. She has been with CNBC since 2000 and has hosted all of the
morning shows for a decade.
Apart from interviewing CEOs and industry experts in the studio, Bojesen is equally active on the
global business scene. She has a keen interest in the Middle East and has covered the Middle East
World Economic Forum for the past eight years. She hosted CNBC's televised Middle East Debates
and moderated panels on the Middle East for the World Economic Forum. She regularly travels to

interview top business, political and government leaders out of the region.
Bojesen is a very active speaker and moderator. Her list includes: moderating at The Abu Dhabi
Investment Forum; working with GoldenTree (one of the world's largest independent managers of
fixed income credit funds); interviewing politicians and central bankers at live events; moderating and
hosting global oil and gas events; chairing panels and being Master of Ceremonies at The World
Money Show; moderating for The City of London on Prospects for the Indian Financial sector; hosting
numerous Pan European Investor Relations Awards; moderating at the WTTC in Beijing, and she
regularly speaks at a wide range of engagements ranging from the London Stock Exchange to
financial institutions. She also writes for several publications including London's broadly distributed
City AM and was a regular columnist in the Danish mainstream magazine 'Money and Your Private
Economy'.

Cody Bradshaw
Starwood Capital

Cody Bradshaw is a Senior Vice President at Starwood Capital Group and Head of European
Hotels. In this role, he oversees the firm’s hospitality acquisition and asset management activities
across Europe. Starwood Capital’s current European hotel portfolio consists of more than 20,000
rooms and $4B in asset value.
Prior to joining Starwood Capital, Cody was one of the first employees at Pebblebrook Hotel Trust
(NYSE: PEB) where he served as Vice President of Acquisitions during the twelve-month period in
which the newly-formed “blind pool” REIT deployed over $1 billion of capital through the acquisition of

over 20 major lodging assets. Prior to Pebblebrook, he was the first employee of the Chartres Lodging
Group where he played an integral role in growing the firm over a seven year period into what at the
time was comprised of five offices across the U.S. and Japan and a 20,000-room, $6 billion portfolio
of lodging assets. He began his career at Hyatt Development Corporation after graduating from
Cornell University.
Cody co-created the Certified Hotel Asset Manager ("CHAM") professional designation program
which launched in 2012. He co-founded the European chapter of the Hospitality Asset Managers
Association ("HAMA") and is a member of the International Hotel Investment Council (“IHIC”).

James E. Burba
BHN

Jim Burba is the co-founder and president of Burba Hotel Network LLC (BHN), the worldwide leader
in developing and producing conferences for the hotel and tourism investment community. BHN hosts
ten events each year around the world including: ALIS, ALIS Law, ALIS Summer Update, AOCAP,
HICAP, HICAP UPDATE, HIFI, CHRIS, HOLA, and Hot.E. In 2008, BHN and Google teamed up to
host Digital Discovery Day (D3) and in 2011, Burba was retained by the ITC, a joint agency of the UN
and WTO to help organize WEDF which focused on tourism development in the least developed
countries of the world.

Actively involved in the hotel investment arena for 30 years, Burba was formerly: a principal at
Pannell Kerr Forster, Senior Managing Director with Insignia/Hotel Partners, VP/Worldwide Director
of Advisory Services at WATG, and President at Horwath HTL (US). A member of the International
Society of Hospitality Consultants (ISHC) and the Industry Real Estate Finance Advisory Council
(IREFAC), Burba has received numerous honors including the Educational Institute Lamp of
Knowledge Award, IREFAC’s first Crystal Ball Award, and the ISHC Pioneer Award.
In 2007, California Governor, Arnold Schwarzenegger, re-appointed Burba to his second term on
the California Travel & Tourism Commission and he recently served on its Executive Committee.

Page 3 of 21
Speakers as of
24 September 2015

Nick Chadwick
Starwood Capital

Nick Chadwick has more than ten years of real estate and hospitality experience. Currently Nick
is based in Starwood Capital’s London office where he is asset managing a number of Starwood’s
European investments in the hotel and leisure sector. Previously he worked in Starwood’s European
acquisition team where he worked on over $1bn of hotel acquisitions. Prior to joining Starwood, Nick
worked at Ernst & Young in the real estate audit department where he qualified as a Chartered
Accountant.
Nick holds a Bsc in Economics from the University of York and is a Chartered Accountant.

Puneet Chhatwal
Steigenberger Hotels and Resorts

      Puneet Chhatwal is the Chief Executive Officer of Steigenberger Hotel Group, one of Europe’s
leading hotel companies.
The group comprises 112 Hotels in operation or under development in 11 countries amongst
Europe, Middle East and Asia. The umbrella organization Steigenberger Hotel Group comprises three
brands Steigenberger Hotels and Resorts, Jaz in the City and InterCityHotel as well as 3 Cruise Ships
operating on the Nile and Nasser Sea.
Puneet joined Steigenberger from The Rezidor Hotel Group in November 2012 where he served

as the Executive Vice President, Chief Development.
Puneet started his career as a Management Trainee with the India Tourism Development
Corporation. After several operational positions in India, he studied at ESSEC, France and earned a
Master’s Degree in International Hospitality Management to complement his previous bachelor’s
degree from the University of Delhi and his 3 years diploma in Hotel Management from IHM Delhi.
In 2012, Puneet Chhatwal also completed the AMP (Advanced Management Program) as well as
the AMP Capstone at INSEAD (Paris & Singapore respectively).
In August 2012, Puneet got the prestigious Carlson Fellowship award and in 2014, he was inducted
as the first Alumini in the ESSEC Hall of Honor. Furthermore, Puneet was named as one of the 'Top
20 Extraordinary minds within Sales, Marketing and Technology' by Hospitality Sales & Marketing
Association International (HSMAI), Europe in 2015. Puneet is also a Fellow of the Institute of
Hospitality (FIH).

Choe Peng Sum
Frasers Hospitality Group Pte Ltd

Mr Choe Peng Sum, 54, brings with him over 30 years of experience in the hospitality industry. As
Chief Executive Officer of Frasers Hospitality Group Pte Ltd since its inception in 1996, he has overall
charge of the business performance and global expansion of a chain of serviced, hotel residences
and boutique hotels worldwide. Today, Frasers Hospitality Group Pte Ltd is one of a leading and
globally-awarded hospitality organisation with over 129 properties across 77 key gateway cities
worldwide.
Mr Choe started his career in the hospitality industry with Westin and subsequently Shangri-La

International in 1981, where he was awarded the Shangri-La overseas scholarship. He graduated
from Cornell University (Ithaca, New York) with a Bachelor of Science with Distinction. He was
awarded the National Dean’s List (USA) as well as the Phi Kappa Phi for academic excellence.
Outside work, Mr Choe is also actively involved as a Governing Council member of the Singapore
Quality Awards, Spring Singapore, Singapore’s business representative to ASEAN in the East Asia
Business Council, Chairman of the Board of Directors for Crest Secondary School.
Mr Choe is married with two daughters, and he enjoys reading and working out at the gym.

Page 4 of 21
Speakers as of
24 September 2015

Jean-Philippe Chomette
Algonquin

Jean-Philippe Chomette, 50, is Chairman and Chief Executive Officer of the Algonquin Group
which he founded in 1998. Algonquin is an investor and operator of hotel properties through
subsidiaries, investment funds and joint ventures that it creates with institutional investors, private
equity funds, family offices and HNWI across Europe.
Algonquin’s portfolio of owned properties currently comprises 37 hotels in four European countries,
totalling more than 4,500 rooms in the up-scale and mid-scale segments, including 23 directly
operated hotels (2,000 rooms).

Prior to founding Algonquin, Mr. Chomette worked in Investment and Finance at Banque Paribas
and Everest Capital Limited in North America. He studied at ESSEC Business School of which he
graduated in 1986 and lives in London.

Philip Coggan
The Economist

Philip Coggan is the Capital Markets Editor of The Economist, where he writes the Buttonwood
column. He was awarded the title of Senior Financial Journalist in the Harold Wincott awards, and
won the category for best personal finance story at the Business Journalist of the Year Awards.
Philip was previously Investment Editor of The Financial Times, and wrote the Long View and the
Last Word columns. In previous positions at the FT he has been market editor, economics
correspondent, personal finance editor and the Lex columnist.
He is the author of The Money Machine: How the City works, Easy Money, and the Economist

Guide to Hedge Funds.

Alfonso Colomina Fajardo
Banco Santander

Alfonso joined Global Banking and Markets division at Banco Santander in 2006. Previously he
started his professional carrier in the Merger & Acquisition advisory business for Deloitte (Madrid) and
Deutsche Bank (London), after achieving his degree in Business Administration, major in Finance, at
Universidad Ponticífica de Comillas (Madrid). Since June 2014 he is responsible for Hotels and Retail
sectors clients as Senior Banker. Previously he has also been Head of Global Infrastructure Financing
(2009-12) and Head of Real State and LBOs Financing for Iberia (2013-14).

Chip Conley
Airbnb

The founder and former CEO of Joie de Vivre Hospitality, Chip Conley began reinventing hotels at
age 26, taking an inner city motel and turning it into the 2nd largest boutique hotel brand in the world.
The author of four books, including PEAK and The New York Times bestseller, EMOTIONAL
EQUATIONS, he shares his theories on transformation and meaning with audiences around the world.
In 2013, Chip launched Fest300 -- where his passion for travel, culture, and the world’s best festivals
is an invitation to reconnect with humanity -- and joined Airbnb as Head of Global Hospitality &
Strategy, where he's teaching his methods to hundreds of thousands of hosts in nearly 200 countries.

Chip received his BA and MBA from Stanford University, and holds an honorary doctorate in
psychology from Saybrook University. He serves on the boards of Esalen Institute and the Burning
Man Project. www.chipconley.com

Oliver Corlette
Porto Montenegro

Oliver Corlette is Managing Director of Adriatic Marinas and Porto Montenegro, where he has
overseen all aspects of the development from the project’s inception in 2006. He joined Adriatic
Marinas from Onex Corporation, a New York-based private equity group where he was involved in the
investment in numerous real estate and entertainment companies. Prior to this he was in the
Investment Banking Division of Goldman Sachs & Co in their New York office.
Oliver graduated from the University of Technology, Sydney with a Bachelor of Business
(Honours) and from the Harvard Business School with a Masters in Business Administration. He was

also the winner of the ULI Gerald D. Hines Urban Design Competition in 2006.

Page 5 of 21
Speakers as of
24 September 2015

Chris Day
Christie + Co

Chris Day joined Christie + Co in 1985 and, having worked in the Manchester, Birmingham and
London Offices, was appointed Managing Director in 1993. He has overall responsibility for all Christie
+ Co's specialist transactional and advisory activities. Chris has overseen the successful expansion
of Christie + Co into a truly global firm, which currently has 29 offices throughout Europe.
Based in the London office, Chris has particular responsibility for our UK operations and travels
regularly across Europe. He specialises in the sale and valuation of hotels, public houses and
restaurants and has led teams handling numerous disposal and valuation assignments for many high

profile clients.
Chris is a Fellow of the Royal Institution of Chartered Surveyors (RICS) and member of the
International Society of Hospitality Consultants (ISHC). He commenced his career in the property
profession in 1975, qualifying as a Chartered Surveyor in 1980. In recent years he has chaired the
Central London Branch of the RICS, and is currently Chairman of the London Regional Board of the
RICS.

Andrea De Simone
Morgan Stanley Real Estate Investing

Andrea is responsible for the financing activity of MSREI investments in Europe, including sourcing,
structuring and negotiation of loans across various jurisdictions, with particular focus on United
Kingdom, France and Italy. In his role Andrea is also responsible for maintaining and developing
lenders relationships for MSREI.
Since joining Morgan Stanley in 2003, Andrea worked across different divisions of the Firm,
including Investment Banking and Fixed Income, always in the real estate space. He worked for the
MSREI acquisition team, the Real Estate banking team and the Securitised Product Group, acquiring

an understanding of the European real estate market both from an equity and debt perspective.
Andrea holds a degree in Economics from the Bocconi University in Milan, Italy.

Florence Defradas
Baker & McKenzie

Florence Defradas joined the Real Estate Practice Group of Baker & McKenzie SCP in 2006. She
assists private companies and financial institutions on corporate transactions and mergers and
acquisitions, as well as the legal structuring of investment funds. She regularly advises on real estate
operations, including the sale or acquisition of real estate companies, as well as the sale and lease
back of real estate assets. Florence is also a member of our Hotels, Resorts and Tourism Group and
has particular experience in negotiating hotel management agreements.
Awards and rankings; Décideurs 2014-2015; Florence Defradas is ranked "Excellent" in real estate

operations: investment. The real estate group wins won the Golden Trophy in the category of Real
Estate Transactions category at the 10th Trophées du Droit for in 2011.
Education; LL.M. (Tulane Law School,1998); DESS International Taxation (University of Paris II -
HEC 1997); Diploma of the Business Law Institute, 1997.

Paul Dittmann
M&G Investments

Paul Dittmann is the head of the senior commercial mortgage finance group with M&G Real Estate
Financing Group. Paul joined M&G Investments from Barclays Capital where he was a member of
the European Real Estate Financing Group. Paul focused on building BarCap's continental European
platform. Paul moved to BarCap from Goldman Sachs where he established Goldman's European
Commercial Property Finance Department in 2002 after establishing the European Real Estate
Mortgage Securitisation group at Citigroup/SSSB in 1996. Paul has been active in real estate finance
since 1994.

Paul received his M.B.A. in Finance and Investments from University of Wisconsin and a Master of
Science degree specialising in Commercial Real Estate Finance and Development from University of
Wisconsin.

Page 6 of 21
Speakers as of
24 September 2015

Steffen Doyle
Jefferies International

16 years of experience in investment banking; 13 years at Bank of America Merrill Lynch, most
recently as the Head of Gaming and Lodging Investment Banking for Europe, the Middle East and
Africa.
Recognised as a leading investment banker in the Lodging, Gaming and Leisure industry. Industry
knowledge and transaction experience cover all sub-sectors, public and private, in the lodging, gaming
and leisure sectors, as well as industry specialized financial sponsors and fund managers.
Acted as an adviser on many prominent transactions for a diverse range of clients in Europe and

the US involving M&A, debt and equity capital raising.
BSc degree with Honors from University of Notre Dame.

Miroslav Dragicevic
Horwath HTL Croatia

Miroslav Dragicevic, after earning the PhD in Economics at the Department of Economics of the
University of Zagreb founded Horwath HTL hotel, tourism and leisure consultancy practice for South-
East of Europe which is today, with offices in Zagreb and Belgrade, the leading consultancy in the
Region. During the past 25 years, M.Dragicevic was carrying out numerous tourism and hotel
development projects in more than 30 countries with particular emphasis in emerging South-East
Europe and CIS countries.
By creating the relationships with international sources of know-how and applying the modern

asset and operational management concepts in hospitality in emerging countries , Dr. Dragicevic has
been actively promoting the development of tourism and hotel industry in countries in transition, like
Croatia, Slovenia, Montenegro, Serbia, Romania, Moldova, Georgia, Kazakhstanp, Bulgaria,
Macedonina and Bosnia and Hercegovina. He has been the project director of numerous tourism and
master plans on national and regional level and of the key asset management plans and development
projects in hotel and tourism industry. M. Dragicevic was and still is an active speaker at numerous
hotel and tourism business and professional conferences around the globe.
Dr. Dragicevic is a member of ISHC (International Society of Hospitality Consultants).

Sarah Duignan
STR Global Ltd

Sarah departed Irish shores in May 2005 having spent seven years in Hotel operations.
She joined the HotelBenchmark team at Deloitte in London as a Business Development Executive
and as the team re-structured came to manage a number of key international clients in the Account
Management team.
STR Global was formed in March 2008 following the merger of the HotelBenchmark team with The
Bench and Smith Travel Research. Sarah now heads up the Account Management team as Director
of Account Management, she regularly attends and presents at Hotel Group and Industry events.

She holds an Honours Degree in Translation (German & Spanish) from Dublin City University.

Cedric Durand
HotelInvest

Cedric Durand, 44, graduated from the European Business School (Paris), began his career in the
finance sector in 1994 for Generali Group.
He joined Accor Group in 1999. Within 15 years, he was in charge of finance for several regions.
He was appointed in 2004, CFO for Accor Services in France and developed new partnerships. In
2007, he joined the Africa & Middle East division and performed an IPO in Morocco, Debt Equity Swap
operations in Middle East and asset management plans in Africa. In 2010, he was appointed CFO for
Accor hotels in France in charge of asset management. Since 2014, he is COO HotelInvest France

especially in charge of asset disposals, restructuring and Portfolio Management.

Page 7 of 21
Speakers as of
24 September 2015

Peter Ebertz
Art-Invest Real Estate

Dr. Peter Ebertz is Managing Partner at Art-Invest Real Estate and heads the firm’s hotel
investment division. Art-Invest disposes of a range of investment vehicles; with its dedicated hotel
fund Peter acquired eleven hotels in the last two years with a total volume of EUR 300 Mio. including
the Sofitel Alter Wall Hamburg and the Le Méridien Parkhotel Frankfurt. With a total volume of roughly
EUR 500 Mio., the German Spezialfonds is expected to further grow its hotel real estate portfolio in
Germany and Western Europe.
Peter’s background includes hotel operational experience as well as investment banking and
strategy consulting. Before joining Art-Invest Peter was project manager with E&P Real Estate GmbH
& Co. KG where he oversaw project developments and transactions within a 1.5 billion hotel portfolio
comprising of approx. 50 hotels. Peter Ebertz studied economic sciences and holds a PHD and
Executive MBA from the University of Münster.

Frank Fiskers
Scandic Hotels

Frank Fiskers, 53 and a Danish national, is President & CEO of Scandic Hotels, one of Europe´s
largest hotel operators. The company currently has almost 230 hotels in operation and development
in seven countries and close to 12,000 employees.
Frank became CEO of Scandic in October 2013.
For two years Frank was President & CEO of Coop/KF, Sweden. Prior to that he was a partner at
Azure Property Group, London.
In April 2007 Frank became CEO of Scandic Hotels as part of a private equity buy-out, a position

he held until September 2010.
For six years Frank was with Hilton as Vice President based in Frankfurt, Stockholm, London and
Johannesburg.
He was also for a number of years with Rezidor in various senior operational positions - latest as
Vice President, Nordic Countries.
Frank received his formal education in Copenhagen and has attended various educational
programs at Cornell University, London Business School, and IMD.

Peter Gowers
Travelodge

Peter Gowers is the Chief Executive of Travelodge. Travelodge is the UK’s largest independent
hotelier, with a portfolio of more than 500 hotels across the UK, Ireland and Spain. The company has
recently embarked on a significant change programme with the objective of becoming Britain’s
favourite hotel for value. The programme includes a £100m hotel modernisation programme and a
new £25m advertising campaign showcasing the new king size beds and upgraded rooms with the
strapline ‘That’s Travelogical’.
Before joining Travelodge, Peter was the Chief Executive of Safestore Holdings plc, (LSE:

SAFE.L), the UK’s largest self-storage operator. This followed almost ten years with IHG plc (LSE:
IHG.L), the world’s largest hotel company, where Peter served successively as Head of Strategy,
Chief Marketing Officer and Chief Executive, Asia-Pacific.
Peter spent his early career in strategic planning with Bass plc, the UK brewing, pubs & restaurants
and hotels conglomerate; and with a leading international management consultancy, specialising in
corporate finance and media and telecoms.

Page 8 of 21
Speakers as of
24 September 2015

Branimir Gvozdenović
Government of Montenegro

Branimir Gvozdenovic was born in Bar in 1961. He graduated from Faculty of Electrical Engineering
in Podgorica. Back in nineties he started his professional career in Development Secretariat of
Montenegro, where he coordinated a team of young experts that initiated the IT development in
Montenegro based on new ICT platforms. Following this he was appointed as the Assistant Secretary
in the Secretariat and in 1999 he was appointed as the Director of Post Office of Montenegro.
In 2001 he was appointed as the Deputy Prime Minister of Montenegro for Economic Policy and
Economic Development and he served total of three terms of office. During this period, he served as

the Mayor of Bar for 18 months. After the parliamentary elections in 2009 he entered the new
Government as the Minister of Spatial Development and Environmental Protection and he served in
the office until the end of 2010.
From February 2011 until December 2012, Mr. Gvozdenovic acted as the Political Director of
Democratic Party of Socialists of Montenegro.
In addition to this, during his professional career Mr. Gvozdenovic acted as the Chairperson of the
Board of Directors of the Electric Power Company of Montenegro and Board Member of Post Office
of Montenegro.
He was a Member of the Parliament of Montenegro in several terms.
He is the member of the Democratic Party of Socialist’s Presidency.
In addition, he is the member of several associations and theme societies.
His professional affinities are related to intensifying economic and democratic development of
Montenegro, and to assisting in the process of accelerating European and Euro-Atlantic integrations
of Montenegro.

Erlend Heiberg
Horwath HTL

Erlend Heiberg heads Horwath HTL's UK office in London. He is a member of the Royal Institution
of Chartered Surveyors and a Fellow of the British Association of Hotel Accountants.
With more than 20 years of international operational hotel and hotel real estate experience across
Europe, the Middle East and Africa, Erlend has worked with a number of the major consultancy firms
in the industry.
While with Horwath HTL, Erlend has provided strategic advice to a number of Middle Eastern
clients, conducted feasibility studies and valuations across the UK and continental Europe, and is

currently advising on a number of operator selections and management contract negotiations.
His expertise lies in the following areas, Strategic advice in connection with portfolio development,
hotel positioning & branding, hotel disposal & due diligence, Management contract, hotel lease & rent
review negotiations. Single asset & portfolio valuations, including cross-border assignments. Hotel
Market and Financial Feasibility studies frequently including mixed-use assignments. Asset
management, operational reviews & capex programmes.
He has advised and represented a significant number of clients including Qatar Holding, Cheval
Properties, Barclays Capital, Qatari Diar, Marmara Hotels & Residences, London & Regional, West
LB, Eurohypo, Nakheel, DEKA, Commerzbank, Fraser Hospitality, TDIC, ADIA, MSREF, Radisson
Edwardian and Shangri-la Hotels and Resorts.

Tim Helliwell
Barclays Bank plc

Tim Helliwell heads the Barclays Hotels Team, with responsibility for the Bank’s hotel clients within
the UK and Western Europe. The hotels team is an integral part of the Barclays Hospitality & Leisure
business with key relationships in the travel, restaurant, pub, gaming, health & fitness, leisure
operators and sports sectors.
As Head of Hotels for Barclays, Tim focuses his time on ensuring the Bank maintains a cohesive
approach to the market place both in terms of our funding strategies and our long term relationships
with our clients and advisors. The Barclays Hotels Team covers all aspects of senior debt funding;

equity & debt capital markets and wider banking needs.

Page 9 of 21
Speakers as of
24 September 2015

Bobby Hiranandani
Royal Group of Companies

Bobby Hiranandani, son of property tycoon Asok Kumar Hiranandani, joined Royal Group in 2009
after he graduated in Building and Construction Management. Bobby brings the necessary skills in
building and developing hotels and offices which complements with the overall group's strategy and
philosophy.
Bobby, as Royal Group’s Co-Chairman, has embarked most ambitious projects which include
Sofitel So Singapore, The Singapore Resort and Spa Sentosa Managed by Accor, the InterContinental
Sydney Double Bay Hotel and the newly acquired DoubleTree by Hilton Kuala Lumpur. Also in 2011,

Bobby snapped two office towers located in Central Business District area and rows of shophouses in

the heart of the historical place of Chinatown in Singapore.
The group owns various real estate including residential, serviced apartments and commercial
properties in different prime locations of Singapore and has bought over many businesses through
the years. Its portfolio spanning through Asia and Australia, looking at the growth in more developed
markets and pushing out the rest of the world in certain areas of Europe and America.

Roc Peng Huang
HKCTS Metropark Hotels

Mr. Roc Huang, Director and Executive Deputy General Manager of Hong Kong China Travel
Service Hotels Co., Ltd (HK CTS), has more than twenty years’ working experience in hospitality
industry. Mr. Huang is an expert in hotel marketing, operation and other related sectors. He used to
work as General Managers of Shangri-La Hotels and Resorts, covering most of China’s fine markets,
including Beijing, Tsingtao, Xi’an, Wenzhou, Fuzhou, etc. In his current capacity, Mr. Huang is in
charge of development and operations of all hotels under the HKCTS Hotel Group. In August 2015,
together with his team, they have acquired UK based Kew Green Hotels that worth more than 400

million sterling pounds.
HK CTS is a wholly-owned subsidiary of China National Travel Service (H.K.) Group Corporation
(CTS Group), owning "Grand Metropark", "Metropark", "Traveler Inn". The company currently
operates nearly 80 hotels with total 20,000 rooms, in the form of wholly-owned (19 hotels), joint venture
and management contract. The hotels under operation are located in 30 cities, including Hong Kong,
Macau, Beijing, Shanghai, Chongqing, Hangzhou, Nanjing, with asset value of RMB 25.6 billion under
management. In 2013, HK CTS was ranked No.41 in Global Top 300 Hotel Group by the famous
magazine “HOTELS”.

Carmen Hui
Host Hotels Ltd

Carmen Hui, Senior Vice President of Acquisitions – Europe for Host Hotels Ltd, leads a team
responsible for acquisition and disposition transactions on behalf of Host and its joint venture partners
in Europe, GIC RE and APG. Since joining Host in 2004, Carmen has been involved with hotel real
estate transactions totaling over US$6 billion. She also played a key role in establishing Host’s
European joint venture in 2006 with €540 million of equity capital and a subsequent follow-on fund in
2011 with €450 million of equity capital, which is approximately 80% invested. Host’s European JV
portfolio currently comprises 19 hotels with approximately 6,500 rooms across 9 countries, with the

most recent investment being the Sheraton Berlin Grand Hotel Esplanade. Host acts as the general
managing partner and asset manager for the partnership.
Prior to joining Host, Carmen worked for Morgan Stanley’s Mergers & Acquisitions and Real Estate
teams in New York and Hong Kong. She graduated with honors from Yale University with a Bachelor
of Arts degree having double majored in Economics & Mathematics and International Studies.
Carmen was the recipient of the 2013 IHIF Young Leader Award.

Charles Human
HVS Hodges Ward Elliott

Charles is Managing Director of HVS London and of HVS Hodges Ward Elliott, the hotel brokerage
and investment banking division of HVS.
A qualified Chartered Surveyor, Charles has specialised in the hotel sector for over 20 years. He
has led HVS’s activities in the acquisition, sale and financing of hotels, portfolios and development
projects, and has a unique knowledge of global hotel markets and hotel concepts.
Charles is a frequent speaker on the international hotel industry, on topics relating specifically to
the valuation of, and investment in hotels, the transaction market and hotel financing.

Page 10 of 21