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Service Management for Dummies (ISBN - 0470440589) PDF

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Judith Hurwitz Robin Bloor Marcia Kaufman Fern Halper Learn to: • Transform your capabilities and resources into business value • Manage your business assets as services • Respond more quickly to new opportunities • Reduce costs and optimize the customer experience Service Management Making Everything Easier!™ Open the book and find: • How the digital world has altered service • Service management assets and tools • Resources for best practices and standards information • Advice for defining, creating, and maintaining a service management plan • The six layers of service management • How to optimize a data center • Ideas for managing your business assets as services • The role of virtualization and cloud computing Judith Hurwitz (president and CEO), Robin Bloor (partner and senior consultant), Marcia Kaufman (partner and COO), and Fern Halper (partner and senior data management strategist) are executives at Hurwitz & Associates, strategy consultants specializing in information and service management, cloud computing, and service oriented architecture. The team works with industry leaders on strategy and planning. Enterprise Applications/General $29.99 US / $35.99 CN / £21.99 UK ISBN 978-0-470-44058-2 Go to dummies.com® for more! Manage your business from a services perspective What if technology was designed to serve the business — every time? That’s service management! Done properly, it can make everybody happy — the customer, the service provider, and the business owner. Understand the value of managing your physical environments and IT systems with an integrated approach. Learn how real companies improve business performance by streamlining business processes and applying service management standards and best practices. • Define service — identify what the customer wants, how the business can provide it, and which technological tools will make it happen • Who’s king? — whether you’re the IT manager or the business owner, see how to think like the customer • Standards are key — understand the standards and best practices that can improve quality and reduce costs • Strategically speaking — develop and implement a service management strategy • What’s it worth? — assess the costs and return associated with service management • Get down to business — discover how to manage data centers, support services, desktops and devices, IT security, and other business services • See it at work — explore case studies of service management in the manufacturing, retail, health care, hospitality, and other business sectors Service Management Hurwitz, et al. spine=.672” by Judith Hurwitz, Robin Bloor, Marcia Kaufman, and Fern Halper Service Management FOR DUMmIES ‰ 01 440582-ffirs.indd i 01 440582-ffirs.indd i 4/29/09 5:39:00 PM 4/29/09 5:39:00 PM Service Management For Dummies® Published by Wiley Publishing, Inc. 111 River Street Hoboken, NJ 07030-5774 www.wiley.com Copyright © 2009 by Wiley Publishing, Inc., Indianapolis, Indiana Published by Wiley Publishing, Inc., Indianapolis, Indiana Published simultaneously in Canada No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning or otherwise, except as permit- ted under Sections 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, 222 Rosewood Drive, Danvers, MA 01923, (978) 750-8400, fax (978) 646-8600. Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, (201) 748-6011, fax (201) 748-6008, or online at http:// www.wiley.com/go/permissions. Trademarks: Wiley, the Wiley Publishing logo, For Dummies, the Dummies Man logo, A Reference for the Rest of Us!, The Dummies Way, Dummies Daily, The Fun and Easy Way, Dummies.com, Making Everything Easier, and related trade dress are trademarks or registered trademarks of John Wiley & Sons, Inc. and/ or its affi liates in the United States and other countries, and may not be used without written permission. All other trademarks are the property of their respective owners. Wiley Publishing, Inc., is not associated with any product or vendor mentioned in this book. LIMIT OF LIABILITY/DISCLAIMER OF WARRANTY: THE PUBLISHER AND THE AUTHOR MAKE NO REPRESENTATIONS OR WARRANTIES WITH RESPECT TO THE ACCURACY OR COMPLETENESS OF THE CONTENTS OF THIS WORK AND SPECIFICALLY DISCLAIM ALL WARRANTIES, INCLUDING WITH- OUT LIMITATION WARRANTIES OF FITNESS FOR A PARTICULAR PURPOSE. NO WARRANTY MAY BE CREATED OR EXTENDED BY SALES OR PROMOTIONAL MATERIALS. THE ADVICE AND STRATEGIES CONTAINED HEREIN MAY NOT BE SUITABLE FOR EVERY SITUATION. THIS WORK IS SOLD WITH THE UNDERSTANDING THAT THE PUBLISHER IS NOT ENGAGED IN RENDERING LEGAL, ACCOUNTING, OR OTHER PROFESSIONAL SERVICES. IF PROFESSIONAL ASSISTANCE IS REQUIRED, THE SERVICES OF A COMPETENT PROFESSIONAL PERSON SHOULD BE SOUGHT. NEITHER THE PUBLISHER NOR THE AUTHOR SHALL BE LIABLE FOR DAMAGES ARISING HEREFROM. THE FACT THAT AN ORGANIZA- TION OR WEBSITE IS REFERRED TO IN THIS WORK AS A CITATION AND/OR A POTENTIAL SOURCE OF FURTHER INFORMATION DOES NOT MEAN THAT THE AUTHOR OR THE PUBLISHER ENDORSES THE INFORMATION THE ORGANIZATION OR WEBSITE MAY PROVIDE OR RECOMMENDATIONS IT MAY MAKE. FURTHER, READERS SHOULD BE AWARE THAT INTERNET WEBSITES LISTED IN THIS WORK MAY HAVE CHANGED OR DISAPPEARED BETWEEN WHEN THIS WORK WAS WRITTEN AND WHEN IT IS READ. FULFILLMENT OF EACH COUPON OFFER IS THE SOLE RESPONSIBILITY OF THE OFFEROR. For general information on our other products and services, please contact our Customer Care Department within the U.S. at 877-762-2974, outside the U.S. at 317-572-3993, or fax 317-572-4002. For technical support, please visit www.wiley.com/techsupport. Wiley also publishes its books in a variety of electronic formats. Some content that appears in print may not be available in electronic books. Library of Congress Control Number: 2009927340 ISBN: 978-0-470-44058-2 Manufactured in the United States of America 10 9 8 7 6 5 4 3 2 1 01 440582-ffirs.indd ii 01 440582-ffirs.indd ii 4/29/09 5:39:01 PM 4/29/09 5:39:01 PM About the Authors Judith Hurwitz is a technology strategist and thought leader, as well as president of Hurwitz & Associates, a business technology strategy fi rm that helps companies gain business benefi ts from their technology investments. In 1992 she founded the Hurwitz Group, a technology research group. She has worked in various corporations, including John Hancock, Apollo Computer, and Patricia Seybold Group, and she has written numerous white papers and publishes a regular blog. Judith holds BS and MS degrees from Boston University. She is a coauthor of Service Oriented Architecture For Dummies, 2nd Edition, and IBM Information on Demand For Dummies, Custom Edition (both from Wiley Publishing, Inc.). Judith provides strategic guidance to both vendors and customers of distributed technologies and is a frequent key- note speaker at industry events. She was named a distinguished alumnus of Boston University’s College of Arts & Sciences in 2005. She is also a recipient of the 2005 Massachusetts Technology Leadership Council Award. Robin Bloor, a partner in Hurwitz & Associates, has been an IT consultant and technology analyst for almost 20 years. He lived and worked in the United Kingdom until 2002, founding the IT analysis company Bloor Research, which published comparative technology reports that covered everything from computer hardware architecture to e-commerce. Robin is the author of the 2000 UK business best seller The Electronic

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