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Self-Promotion for Introverts: The Quiet Guide to Getting Ahead PDF

238 Pages·2009·2.48 MB·English
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® Self-Promotion for Introverts ® Self-Promotion for Introverts The Quiet Guide to Getting Ahead NANCY ANCOWITZ Copyright © 2010 by Nancy Ancowitz. All rights reserved. Except as permitted under the United States Copyright Act of 1976, no part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without the prior written permission of the publisher. ISBN: 978-0-07-174407-2 MHID: 0-07-174407-X The material in this eBook also appears in the print version of this title: ISBN: 978-0-07-159129-4, MHID: 0-07-159129-X. All trademarks are trademarks of their respective owners. Rather than put a trademark symbol after every occurrence of a trademarked name, we use names in an editorial fashion only, and to the benefit of the trademark owner, with no intention of infringement of the trademark. Where such designations appear in this book, they have been printed with initial caps. McGraw-Hill eBooks are available at special quantity discounts to use as premiums and sales promotions, or for use in corporate training programs. To contact a representative please e-mail us at ADEQUACY OR COMPLETENESS OF OR RESULTS TO BE OBTAINED FROM USING THE WORK, INCLUDING ANY INFORMATION THAT CAN BE ACCESSED THROUGH THE WORK VIA HYPERLINK OR OTHERWISE, AND EXPRESSLY DISCLAIM ANY WARRANTY, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY OR FITNESS FOR A PARTICULAR PURPOSE. McGraw-Hill and its licensors do not warrant or guarantee that the functions contained in the work will meet your requirements or that its operation will be uninterrupted or error free. Neither McGraw-Hill nor its licensors shall be liable to you or anyone else for any inaccuracy, error or omission, regardless of cause, in the work or for any damages resulting therefrom. McGraw-Hill has no responsibility for the content of any information accessed through the work. Under no circumstances shall McGraw-Hill and/or its licensors be liable for any indirect, incidental, special, punitive, consequential or similar damages that result from the use of or inability to use the work, even if any of them has been advised of the possibility of such damages. This limitation of liability shall apply to any claim or cause whatsoever whether such claim or cause arises in contract, tort or otherwise. DEDICATED TO you who go mum at meetings, get passed up for promotions, and would rather read about the Powers That Be than rub elbows with them. You’re the brains behind the operation, the creative virtuosa, and the walking wiki. You want to make more of a difference in your life and the lives of others— but first, they need to know who you are. Contents Acknowledgments People Who Have Shared Their Wisdom in This Book Introduction one Your Negative Self-Talk Tuning Out U-SUCK Radio two Your Strengths Tuning In U-ROCK Radio three Your Game Plan Creating a Winning Marketing Mix four Your Target Audiences Going Inward and Reaching Outward five Your Network Expanding Your Sphere of Influence six Your Chalk Talk Public Speaking for Private People seven Your Job Search Interviewing for Introverts eight Your Opposite The World According to Jo(e) Extrovert Conclusion Endnotes Index Acknowledgments This book wouldn’t exist without the following people. You may find the number of them surprising, given that I’m an introvert and prefer the company of just one. I deeply value the network of friends and colleagues I’ve built throughout my career, and I appreciate that so many of them were there for me while I wrote this book. The concept for this book started in 2003 as a class I created at Makor, which was at the time the West Side Center of the 92nd Street Y in New York City. I’ve continued to develop the class at the 92nd Street Y and the New York University (NYU) School of Continuing and Professional Studies. Special thanks go to the Makor educational director at the time, Elliott Rabin, Ph.D., for championing this idea. I’d also like to thank Howard Greenstein, Diann Witt, Dianne Mohammed, Amy Bush, and Emily Westerman who made a home for this concept at NYU. Janet Rosen, my agent at Sheree Bykofsky Associates, Inc., came to the class, helped me see the potential for this book, and shepherded it through. Thanks to Ron Idra for lending your luminous left brain for reality checks early on. Thank you to my first editor, Lauren Lynch, for your enthusiasm and support in getting the ball rolling, and to my current incredible editor, Morgan Ertel, for the pure delight of getting to work with you. Special thanks to Jane Palmieri for your contributions as a seasoned and highly skilled EDP manager. Thank you to other members of the McGraw-Hill team whom I counted on for your expertise: Maureen Harper (production), Marci Nugent (copy-editing), Staci Shands (publicity), and Heather Cooper (marketing). Special thanks to Mark Fortier at Fortier Public Relations for your fun and creative approach and PR mastery. I am ever grateful to all of my spectacular clients, who have chosen me as their confidante and thinking partner; many of them were kind enough to share their insights on these pages. Special thanks to Bob McPeek, Ph.D., at the Center for Applications of Psychological Type, Inc. (CAPT), for generously offering your comments on my manuscript and sharing your vast knowledge and resources. Shoya Zichy, thanks for the numerous conversations and the welcome introductions, as well as for being a sounding board every step of the way. For helping me move past the mud-on-the-wall stage with editorial and research support, thank you to Andrea Galyean, Dana Leventhal, Jennifer Puk, Victoria Schwarz, and John Wilwol. Gabriella Oldham, Ed.D., and Regina Smola, thank you for outstanding administrative support. Thanks to Carol Abrams for rooting for me the whole race and helping me realize when I had already passed the finish line, and to Steve Orr for offering grounding perspective and journalistic expertise. Jessica Seigel, thank you for your incisive insight and guidance, and thank you also to Marianna Lead, Ph.D., for illuminating the path of my journey with your brilliance. Heidi Rome, thank you for all your sharing, caring, and for speaking my language when it comes to marketing. Thanks to Dana Kaplan for listening and listening and listening to my war stories, laughing with me, egging me on, and helping me imagine this book. Elaine Ahlberg, Bryan Chandler, Anne Fizzard, Carol Schaechter, and Ying Shiau, thanks for your ongoing friendship and moral support, which sustained me throughout this process. Karen Abrams Gerber, Ed.D., thank you for being an extraordinary source of wisdom. Thanks to Senia Maymin for your endless support and passion for research, and to Vincent Suppa, Ph.D., for being a generous colleague with an expansive mind. Special thanks to three extraordinary artists who have been an inspiration over the years: Madeline Abel-Kerns, Michael Rees, and Michael Somoroff. For setting the gold standard for thoughtfulness, expertise, and networking savvy: Thank you to Cynthia Bemis Abrams, Analisa Balares, Michael Canterino, Ben Dattner, Ph.D., Roseanna DeMaria, Mitria Di Giacomo, John Doorley, Penny Doskow, Bob Eichinger, Janet Floyd, Bernadette Grey, Margaret A. Gomez, MCC, SPHR, Sharon Good, David Graff, Laurie Graff, Ellen Hoeppner, Annie Hoffman, Bryan Janeczko, Debra Keenan, Chris Lautenslager, PJ Lehrer, Mary Max, Caroline Adams Miller, Bob Noltenmeier, Michelle Novak, Simi Sanni Nwogugu, Gary Osland, Melissa Paller, Anthony Polanco, Dan Rubertone, Gerry Seidman, Pamela Skillings, Bobby Urband, David Vinjamuri, Troy Williams, Ruth Ann Woodley, FSA, MAAA, and Michele Wucker. For being my dream team by reviewing all or part of my manuscript: Thank you to Brian Leahy Doyle, Annabelle Favet, Jamie Johnson at CAPT, Jonathan Goffin, Rick Lavoie, and Dan Weber. Anne Houle, thanks for exploring every angle with me, being an outstanding sounding board, and never ceasing to make me laugh. Deep gratitude to Barbara Rubin for masterfully reading between the lines and bringing out my best and to Paul Rátz de Tagyos, another creative genius, for always going above and beyond as a friend and collaborator. Thank you to my mother for believing I can do anything, and to my father and Ina for your unlimited encouragement and support. MJ and Rich, thanks for being an impossibly caring and bighearted sister and brother to me—not to

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