Table Of Content

1994 RURAL TELECOMMUNICATIONS INDEX OF ARTICLES Bloomfield, Shirley. “NTCA Grass- __. “John Selmon: Poised for the roots Lobbyists Gain Momentum on Future.” INDUSTRY INNOVATOR. Capitol Hill.” FEDERAL FORUM. (November/December, pg. 38). A (May/June, pg. 58). Adams, Jeff and Lee Smith. “Eye on ___ and J. Chris Lehner. “Launching the EXPO.” Making the Switch to Bolton, David. “William L. Weiss: DBS: Working Out the Kinks.” DBS SS7—Exhibitor Focus on Tekelec. The Power Behind a Radical Pro- SPECIAL REPORT. (January/Feb- posal.” INDUSTRY INNOVATOR. ruary, pg. 29). (May/June, pg. 43). (ianuary/February, pg. 36). Anderson, Carl. “Strengthening Pal- Brunner, Michael E. “NTCA Contin- mettoNet.” TECH TALK. (Septem- __. “Mick Jensen: Champion for ues to Expand Mission with Interna- ber/October, pg. 43). the Local Community.” INDUSTRY tional Programs.” EXECUTIVE INNOVATOR. (May/June, pg. 16). VIEWPOINT. (January/February, pg. 62). __. “NTCA Reaffirms Its Commit- ment to Rural America.” EXECU- B TIVE VIEWPOINT. (March/April, Blackburn, Claire E. “How Telcos pg 58). Can Help Control Mother Nature.” RISKY BUSINESS. (March/April, __. “The State of the Association,” pg. 46). from the 1994 NTCA Annual Meet- ing & EXPO in Dallas. (May/June, Blackburn, Steven C. “Risk Manage- pg. 31). ment Deserves Your Attention.” RISKY BUSINESS. (January/Febru- __.. “A Bumpy Road to the Informa- ary, pg. 42). tion Superhighway.” EXECUTIVE VIEWPOINT. (July/August, pg. 58). __. “Is Safety King in Your Com- pany?” RISKY BUSINESS. (Novem- __. “A Proud History Continues.” ber/December, pg. 58). EXECUTIVE VIEWPOINT. (Sep- tember/October, pg. 62). __. “Bob Lucky: Engineering the Evolution.” INDUSTRY INNOVA- __.. “Universal Service: The Chal- TOR. (September/October, pg. 34). lenge of the Future.” NTCA’s executive vice president reflects on one of the industry's biggest tests for tomorrow. (November/December, pg. 24). __. “The Aftermath of Communica- tions Confrontation.” EXECUTIVE VIEWPOINT. (November/Decem- ber, pg. 62). 66 RURAL TELECOMMUMIC¢A JATN/IFEOB N1S88 6 1994 RURAL TELECOMMUNICATIONS INDEX OF ARTICLES Bloomfield, Shirley. “NTCA Grass- __. “John Selmon: Poised for the roots Lobbyists Gain Momentum on Future.” INDUSTRY INNOVATOR. Capitol Hill.” FEDERAL FORUM. (November/December, pg. 38). A (May/June, pg. 58). Adams, Jeff and Lee Smith. “Eye on ___ and J. Chris Lehner. “Launching the EXPO.” Making the Switch to Bolton, David. “William L. Weiss: DBS: Working Out the Kinks.” DBS SS7—Exhibitor Focus on Tekelec. The Power Behind a Radical Pro- SPECIAL REPORT. (January/Feb- posal.” INDUSTRY INNOVATOR. ruary, pg. 29). (May/June, pg. 43). (ianuary/February, pg. 36). Anderson, Carl. “Strengthening Pal- Brunner, Michael E. “NTCA Contin- mettoNet.” TECH TALK. (Septem- __. “Mick Jensen: Champion for ues to Expand Mission with Interna- ber/October, pg. 43). the Local Community.” INDUSTRY tional Programs.” EXECUTIVE INNOVATOR. (May/June, pg. 16). VIEWPOINT. (January/February, pg. 62). __. “NTCA Reaffirms Its Commit- ment to Rural America.” EXECU- B TIVE VIEWPOINT. (March/April, Blackburn, Claire E. “How Telcos pg 58). Can Help Control Mother Nature.” RISKY BUSINESS. (March/April, __. “The State of the Association,” pg. 46). from the 1994 NTCA Annual Meet- ing & EXPO in Dallas. (May/June, Blackburn, Steven C. “Risk Manage- pg. 31). ment Deserves Your Attention.” RISKY BUSINESS. (January/Febru- __.. “A Bumpy Road to the Informa- ary, pg. 42). tion Superhighway.” EXECUTIVE VIEWPOINT. (July/August, pg. 58). __. “Is Safety King in Your Com- pany?” RISKY BUSINESS. (Novem- __. “A Proud History Continues.” ber/December, pg. 58). EXECUTIVE VIEWPOINT. (Sep- tember/October, pg. 62). __. “Bob Lucky: Engineering the Evolution.” INDUSTRY INNOVA- __.. “Universal Service: The Chal- TOR. (September/October, pg. 34). lenge of the Future.” NTCA’s executive vice president reflects on one of the industry's biggest tests for tomorrow. (November/December, pg. 24). __. “The Aftermath of Communica- tions Confrontation.” EXECUTIVE VIEWPOINT. (November/Decem- ber, pg. 62). 66 RURAL TELECOMMUMIC¢A JATN/IFEOB N1S88 6 Farrell, Christopher and Michael J. Mandel. “What’s Good for Telecom- munications Will Be Even Better for Cosson, David. “Zen and the Art of Doggett, Eric.D “Ho w They Made the U.S. Economy.” Two economists Convergence.” The association’s own Their Networks Work.” They provide predict how the information super- Zen Master explains how the trans- service to rural subscribers in different highway and the resulting demand for porter-creator distinction is blurring, parts of the country—the far West, the telecom products and services will fuel and gives other tales from the advent south-central, and the southeastern the country’s economic growth. (March/April, pg. 24). of the information superhighway. United States. The progressive think- (November/December, pg. 43). ing of these three rural telcos is the Felter, Jim. “A Prophecy Fulfilled: Crawley, Melinda Selmon. “Telemar- same, however: to outfit their net- Building the Lakota Community.” keting—Is It for You?” With careful works to better meet the challenges of For the past several years, the planning, the support of top manage- a changing rural marketplace. (May/ Cheyenne River Sioux Tribe Tele- ment, and a focus on customer needs, June, pg. 20). phone Authority has dedicated itself to small telcos can make the most of tele- Douglas, Joe. “Telecommunications the area’s economic development. marketing and the opportunity it pre- Relay Services: What Customers Ex- Now the telco and its subscribers are sents to provide customer benefits. pect; What Telephone Companies seeing the fruits of labor. (Novem- (September/October, pg. 14). Must Do.” A NECA representative ex- ber/December, pg. 14). plains how telcos contribute to the ser- Cronin, William J. “Catching Up with vice that enables people with speech or CAPs.” “Outsiders” are not the only hearing impairments to enjoy full ac- ones that can become competitive access to the telephone network. (No- cess providers. Under appropriate vember/December, pg. 20). conditions, small telcos can join this growing side of the telecommunica- Duffy, Gerald J. “Ten Command- Griffin, Gabrielle. “Meeting Emer- tions business. (January/February, ments for Surviving CATV Rate Reg- gencies Head On.” RISKY BUSI- pg. 20). ulation.” By following these guide- NESS. (July/August, pg. 50). lines, small telcos that offer cable tele- vision service will improve their chances of working through the maze of revised federal regulation. (July/ August, pg. 35). Falcao, Glenn. “Bringing the Intelli- gent Network to Rural America.” Case studies show how three rural telcos are incorporating AIN capabili- ties into their systems—to meet customer demand and to thwart competition. (September/October, pg. 23). 4 et Kedjidjian, CathKerine B. “Sober Facts Moffat, Dan. M“Eye on the EXPO.” About Drunk or Drugged Driving.” New NTCA Member Brings Calling- RISKY BUSINESS. (September/Oc- Card Convenience to Rural Cus- tober, pg. 49). tomers—Exhibitor Focus on AIS Keller, Larry P. “How Can Your Telecommunications. (May/June, pg. Telco Expand Its Franchise?” While 46). others lament the opening of the local __.. “PCS Success.” TECH TALK. exchange, this author points out how (July/August, pg. 45). independent companies should use the lessons taught by the local franchise to expand their horizons. (January/Feb- ruary, pg. 14). L Lasota, Linda C. “Let’s Go Crazy! It’s Fun, Profitable, and Promotes Team- work.” TAPPING YOUR MARKETS. (March/April, pg. 41). Lockwood, Kristin Francis. “Tele- commuting Brings the Office to Your Doorstep.” Urban workers from across the country have traded in their hectic schedules and long commutes for a simpler lifestyle and more efficient work environment, while staying con- nected to their same jobs via the phone lines. (March/April, pg. 10). __. “The Leading Edge: A Closeup of NTCA President Cheryl Borth.” NTCA’s new president tells Rural Telecommunications her views on the industry and explains what she hopes to accomplish during her tenure. (July/August, pg. 20). ____ and Jerry Miller. “The Urge to Weikle, Jerry L. “Who’s Routing the Merge.” Once the telco-cable cross- Information Superhighway?” THE ownership restriction is lifted, as LINE FROM LEGAL & INDUSTRY. seems inevitable, move and more tel- S (March/April, pg. 34). Stolzenbach, Fritz. “Countdown to cos and cable companies will experi- ment to see how the sum of their parts DBS: No Holds So Far.” DBS SPE- \W4+ger CIAL REPORT. (January/February, can make an unbeatable whole. pg. 26). (March/April, pg. 27). Strand, Michael C. and William A. GY “a Moorman, Thomas J. “The Regula- Squires. “Exchange Purchase in tory Environment for CAPs: Is Un- Montana: A Story of Cooperation.” certainty Creating Opportunity?” With intense attention to detail, Mon- Does the current regulatory environ- tana cooperatives worked diligently to ment favor independents becoming acquire US West exchanges to help competitive access providers as Bill spread advanced services throughout Cronin suggests? Here’s a legal look the state. (November/December, pg. at some of the possibilities and pit- falls. January/February, pg. 24). a Todd, Erin. “The Demise of Health Ohlhausen, PetOer E. “Taking It to the Care Reform: The Spark Caught Top.” Twelve women telephone com- Fire but the Legislation Went Down pany managers describe their paths to in Flames.” FEDERAL FORUM. the top and what it’s been like since (November/December, pg. 54). they got there. (July/August, pg. 14). ___. “New Codes on the Block.” With fax machines, modems, cellular and Orent, Robert W. “The Three Myths paging services, and competitive ac- of Universal Service.” A telco man- cess providers all clamoring for num- ager dispels some common arguments Watkins, StevWen. “.A Pl an Worth Pro- bers, the telephone numbering system against the preservation of universal tecting.” THE LINE FROM LEGAL is strained. Help is on the way, how- service. (July/August, pg. 29). & INDUSTRY. (January/February, ever, with a new system in place be- ginning next year. (September/Octo- ber, pg. 30). P Pecoraro, Anthony V. “Preparing for |I llustration credits: Laurie Hamil- New Technology Demands: How ton, Bellcore, Hal Mayforth, Jim Small Telcos Can Put a Cap on Exist- Paterson, Don Gates, Pat Morni- ing Switches and Not Lose Their son, and Marc Rosenthal. Shirts.” TECH TALK. (March/April, pg. 52). R Rosenberg, Bob. “Competition in the Local Loop: How Cooperation and Convergence Will Shape the Com- munications Future.” Studies by IN- SIGHT Research Corp. suggest that when it comes to expanding into new services, telcos and cable companies have decided that “if you can't beat ‘em, join ’em.” (March/April, pg. 18). 60 RURAL TELECOMMUNIC¢A JATN/IFEOB N1S98 5 binge $sa0 — Ce