Also by Gerd Gigerenzer Gut Feelings VIKING Published by the Penguin Group Penguin Group (USA) LLC 375 Hudson Street New York, New York 10014 USA | Canada | UK | Ireland | Australia | New Zealand | India | South Africa | China penguin.com A Penguin Random House Company First published by Viking Penguin, a member of Penguin Group (USA) LLC, 2014 Copyright © 2014 by Gerd Gigerenzer Penguin supports copyright. Copyright fuels creativity, encourages diverse voices, promotes free speech, and creates a vibrant culture. Thank you for buying an authorized edition of this book and for complying with copyright laws by not reproducing, scanning, or distributing any part of it in any form without permission. You are supporting writers and allowing Penguin to continue to publish books for every reader. Illustration credits appear here. LIBRARY OF CONGRESS CATALOGING-IN-PUBLICATION DATA Risk savvy : how to make good decisions / Gerd Gigerenzer. pages cm Includes bibliographical references and index. ISBN 978-0-698-15143-7 1. Decision making. 2. Risk-taking (Psychology) 3. Statistics. I. Title. BF448.G485 2014 153.8'3—dc23 2013036980 Version_1 For Raine and Thalia CONTENTS ALSO BY GERD GIGERENZER TITLE PAGE COPYRIGHT DEDICATION Part I The Psychology of Risk 1 Are People Stupid? 2 Certainty Is an Illusion 3 Defensive Decision Making 4 Why Do We Fear What’s Unlikely to Kill Us? Part II Getting Risk Savvy 5 Mind Your Money 6 Leadership and Intuition 7 Fun and Games 8 Getting to the Heart of Romance 9 What Doctors Need to Know 10 Health Care: No Decision About Me Without Me 11 Banks, Cows, and Other Dangerous Things Part III Start Early 12 Revolutionize School ACKNOWLEDGMENTS GLOSSARY NOTES REFERENCES INDEX ILLUSTRATION CREDITS
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