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S p o rt, Bu ISSN 2042-678X s Volume 4 Number 3 2014 in Volume 4 Number 3 2014 e s s a n d M a n a g Sport, Business and Management e m Sport, Business and e n An International Journal t: A n Number 3 Intern Management Reinventing the economics of sport atio Guest Editor: Associate Professor Angel Barajas n a 193 Editorial advisory board l J An International Journal o u 194 Guest editorial rn a 196 Productivity in professional Spanish basketball l Marta Brosed Lázaro, Manuel Espitia-Escuer and Lucía I. García-Cebrián Reinventing the economics of 212 Using a brief questionnaire to assess the overall perceptions of basketball spectators Ferran Calabuig Moreno, Josep Crespo Hervás, Vicente J. Prado-Gascó and Juan M. Núñez-Pomar sport 223 Is human capital protection effective? The case of the Basque Country in Spanish football Jonatan Calero and Julio del Corral Guest Editor: 237 Economic crisis, sport success and willingness to pay: the case of a football club Pablo Castellanos Garcia, Jaume García Villar and José Manuel Sánchez Santos Associate Professor Angel Barajas 250 Top European football clubs and social networks: a true 2.0 relationship? Noelia Araújo, Pablo de Carlos and Jose Antonio Fraiz V o lu m e 4 N u m b e r 3 2 0 1 4 w w w .e m e ra ld in s ig Access this journal online h t.co www.emeraldinsight.com/sbm.htm ISBN 978-1-78441-280-7 www.emeraldinsight.com m EDITORIALADVISORYBOARD Editorial DrAndyAdcroft DrDuncanMurray advisory board UniversityofSurrey,UK UniversityofSouthAustralia,Australia DrAngelBarajas ProfessorNikolayPeshin UniversidadedeVigo,Spain RussianInternationalOlympicUniversity,Russia ProfessorZivCarmon DrScottRosner INSEAD,Singapore WhartonSchooloftheUniversityofPennsylvania, 193 USA ProfessorDavidCarter UniversityofSouthernCalifornia,USA ProfessorKenShropshire WhartonSchooloftheUniversityofPennsylvania, ProfessorDaeRyunChang YonseiUniversity,SouthKorea USA ProfessorLucioColantuoni DiederikSlob UniversityofMilan,Italy NyenrodeBusinessSchool,TheNetherlands ProfessorCaryL.CooperCBE ProfessorStenSoderman LancasterUniversityManagementSchool,UK StockholmUniversity,Sweden ProfessorAntonioDavila ProfessorLeighSparks IESEBusinessSchool,Spain UniversityofStirling,UK DrMarkDibben ProfessorStefanSzymanski MonashUniversity,Australia CassBusinessSchool,UK ProfessorMikkelDraebye DrTroelsTroelsen SDABocconiSchoolofManagement,Italy CopenhagenBusinessSchool,Denmark ProfessorEduardoFernandez-Cantelli ProfessorDarinW.White IEBusinessSchool,Spain SamfordUniversity,USA ProfessorMarkJenkins DrMathieuWinand CranfieldUniversity,UK UniversityofStirling,UK DrRogerLevermore ProfessorMohammedYamin UniversityofLiverpool,UK ManchesterBusinessSchool,UK DrClaireMoxham UniversityofLiverpoolManagementSchool,UK Sport,BusinessandManagement: AnInternationalJournal Vol.4No.3,2014 p.193 rEmeraldGroupPublishingLimited 2042-678X SBM Guest editorial 4,3 Reinventing the economics of sport 194 Itisapleasuretointroducethisspecialissue,collectingaselectionofpaperspresented at the IV Congreso Iberoamericano de Econom´ıa del Deporte (IV Iberoamerican Conference on Sport Economics) in Madrid in 2013 under the title “Reinventing the economics of sport”. During the conference, researchers from Spain, Portugal and severalLatinAmericancountriespresented54scientificpapersinfieldsrelatedtothe economy of sports and its management. The conference included the following research areas: economic impact of sports; financial balance in sports organizations; economic planning in sports; financial health of public and private sports entities; competitivebalanceinsportsleagues;efficiencyandsportbetting;andmarketingand newsportingmodels.AllthesetopicsareincludedinthescopeofSport,Businessand Management: An International Journal. The papers selected for this special issue, even though they analyze football and basketball,coverawiderangeoftopicssuchasproductivity,efficiency,perceivedquality, perceivedvalue,satisfaction,humancapital,contingentvaluationandsocialnetworks. The first paper, by Brosed-La`zaro, Espitia-Escuer and Garc´ıa-Cebria`n, aims to determine whether basketball teams perform at their potential limit or whether they shouldwinmorematchesandthenwhicharetheaspectsofthegamethatdeservethe attentionofthemanagerstoorganizethestaffinanefficientway.Thestudymeasures the efficiency of the Spanish basketball teams (ACB League) and develops their productiveactivityfortheachievementofwinsaswellastheevolutionoftotalfactor productivity between the seasons 2008/2009 and 2011/2012. This issue is relevant giventhatperformingonthefield efficiently isthebestwayto generatesavings and thisminimizescosts.MostofthepapersonbasketballfocusonNBAsothepaperby Brosed-L(cid:2)azaroetal.contributebyapplyingDEAtoEuropeanbasket.Moreover,they haveincludedtheplayoffsintheiranalysis.Thisfactisrelevantbecausethechampion is the winner in that stage. The second paper, by Calabuig, Crespo, Prado-Gasc(cid:2)o and Nu´n˜ez-Pomar, provides evidenceofthevalidityandreliabilityofabriefandholisticquestionnairethatallows managersofsportingeventstoobtainglobalinformationabouttheperformanceofthe servicedelivered.Furthermore,themodelconfirmsperceivedvalueandsatisfactionas predictors of future intentions of basketball spectators. The authors highlight the existing relation between service quality, perceived value, satisfaction and future intentions.Hispapercomestocorroboratethattheperceivedvalueisaprecedentfor futureintentions. The third paper, by Corral and Calero, focusses on the human capital policy and analyseswhetherthe protectionofferedbysomefootballteamstolocalplayershasa positive effect on the quality of the players from these regions. They conclude that the effect of protection on the productive factors in a competitive environment, like football,createsapositiveinfluenceonthedevelopmentandgrowthofthisproductive Sport,BusinessandManagement: AnInternationalJournal factor. This is consequent to the fact that protection offers more chances to promote Vol.4No.3,2014 and improve productivecapacity. pp.194-195 rEmeraldGroupPublishingLimited The work by Corral and Calero address a topic that is going to require more 2042-678X DOI10.1108/SBM-05-2014-0027 attentioninthecomingyears.Thehumancapitalpolicyiscloselylinkedtothe“quota systems” where the governing bodies of different sports try to limit the number of Guest editorial foreign players or to impose a number of national players. For example, the Spanish basketballauthoritieshaveimposedthesystemknownas“quotaofSpanishformation players”thatforceseveryclubtohireeveryseasonfiveorsixplayersformedinSpain. Thiskindofquotascouldmaybe,asCorralandCaleroassert,improvethecapacitybut thenext question to ask willbe: whichis the cost of that kind of measures? ThepaperbyCastellanos,GarciaandSanchezquantifiesthevalueoftheintangible 195 benefits associated with the existence of a professional football club in A Corun˜a (Spain).Itisinterestingtopointoutthattwocontingentvaluationsurveyswereusedto estimateandcomparethewillingnesstopayinordertoavoidaloss(teamrelegation) in two different contexts: economic prosperity (2003) and crisis (2012). The comparisons between the results from both surveys give rise to the conclusion that factors such as general economic conditions and the plausibility of the hypothetical disappearance of a football team influence the consumption of the public goods generated by the team and the value that city residents assign to them. Finally,thepaperbyArau´jo,deCarlosandFraizstudiestheusemadeofthesocial network,Facebook,bythemainEuropeanfootballclubs,theresponseoftheusersand theinteraction betweenclubs and fans. Theyassert that the European football clubs are using their official sites in Facebook as a bidirectional communication tool thatmakestheinteractionwiththefanseasier.Previousstudieshavefocussedonthe presence of football in the web 2.0 in general but they do not pay much attention to the kind of contents offered in a particular social network and how users have respondedto them. Summarizing, this special issue reflects the varietyof possible researchesin sport management. Here there are five different topics analyzed from five different perspectives.Moreover,somequestionshavebeenansweredbutalsosomeothershave arisen and open new lines of research as: how to measure productivity in sports in ordertoimprovetheefficiencyanalysis?Howtoincreasetheperceivedqualityinorder to increase the future consumption? Do the protective measures for talent have also positive effects or will they increase the salaries? Which would be the real financial supportthatclubscouldexpectfromtheirfans?Or,howcantheclubsmanagebetter their socialnetworkto increase their value?Herethere aresomequestions but,ifthe special is attractive, sure that each paper will stimulate the readers to try to answer them or find otherlines of research. AngelBarajas Departmentof AccountancyandFinance,University of Vigo,Ourense,Spain AbouttheGuestEditor Angel Barajas is an Associate Professor at the Department of Accountancy and Finance, UniversityofVigo,Spain.HeisaVisitingLecturerattheUniversitiesinGermany,Russiaand UK. He is currently the Director of the MBA in Sport at the University of Vigo and is a Researcher for the Spanish Economic Observatory of Sport. His research interests include investmentvaluation,intellectualcapitalandfinanceofsports. Thecurrentissueandfulltextarchiveofthisjournalisavailableat www.emeraldinsight.com/2042-678X.htm SBM Productivity in professional 4,3 Spanish basketball Marta Brosed L(cid:2)azaro Department of Applied Economics, Universidad Aut(cid:2)onoma de Barcelona, 196 Barcelona, Spain, and Manuel Espitia-Escuer and Luc´ıa I. Garc´ıa-Cebri(cid:2)an Department of Economics and Business Administration, University of Zaragoza, Zaragoza, Spain Abstract Purpose – The purpose of this paper is twofold: first, to evaluate the performance of Spanish first-division basketball teams, in terms of efficiency, by defining previously a productive function andobtainingalsotheirpotentialoutput.Second,toexaminethetotalfactorproductivityevolution havinginformationfromseveralyears,whichallowsustodrawconclusionsaboutthechangesinthe efficientfrontier. Design/methodology/approach–Inordertoassesstheefficiencylevelandthepotentialoutputof eachteamintheACBcompetition,betweentheseason2008/2009and2011/2012,aninput-oriented version with constant returns of data envelopment analysis is used. The total factor productivity evolutionisstudiedbyemployingthevaluesoftheMalmquistindex. Findings–ThemainconclusionisthatthefinalpositionoftheSpanishbasketballteamsdependson theefficiencyandanytechnologicalprogressisneededtomaintainthemselvesontopofrank. Practicalimplications–Performingonthefieldefficientlyisthebestwaytoincreasetheprofitsby generatingsavings,whichminimizecosts.Thisanalysisallowsustomakeaseriesofobservations, comments and conclusions with regard to the management of the budgets and the relationship betweenefficiencyandsportsperformance. Originality/value–Theinnovationsprovidedbythispaperaretheuseofadifferentmethodology andadifferentanalysisunitfromthepreviousstudies.Moreover,itfocusesonEuropeanbasketball, specifically the Spanish league, which is considered the most powerful league after NBA and whose connection with academic studies is quite limited to date. Finally it tries to incorporate theplay-offstage,whichiscomplicatedbutreallyinterestingbecauseofthecontestdesignofthese competitions. Keywords Dataenvelopmentanalysis,Efficiency,Malmquistindex,Basketball,Potencialoutput, Spanishbasketballteams Papertype Researchpaper Introduction Mostfrequentlysportsfirmsmisleadthetwomajorobjectivesthattheyhavetofulfil, since they need financial health and at the same time sporting success, maximizing the utilityof the firm (Neale, 1964). In manyoccasions this duality incites a decision makingwithoutaclearaimandmotivation,nottomentionthespecialwayoflooking attheprofessionalsportsfirmsinacompetitivemarket.Theseinefficienciescouldbe solvedby using thetoolsthateconomic theoryputsat businessworld disposal. Consideringtheframeworkofthesportsfirms,itwouldbejustifiedtoprovidethem Sport,BusinessandManagement: withaneconomicanalysistodeterminetheirproductiveaspects.However,termssuch AnInternationalJournal Vol.4No.3,2014 pp.196-211 rEmeraldGroupPublishingLimited JELClassifications—L83,L20 2042-678X DOI10.1108/SBM-07-2013-0024 ThisresearchhasbeenfinancedbyResearchProjectECO2009-09623. asproduction,productionfrontierorefficiencyhaveanambiguousmeaningrelativeto Professional sports management, since there is no agreement about the final objectives and the Spanish available means of production. basketball Inordertoclarifytheoperatingsystemofthesportsbodies,thispaperfollowsthe portrayalmodelofthefirmsuggestedbyFandel(1991)andadaptedbyEspitia-Escuer and Garc´ıa-Cebri(cid:2)an (2004) for the case offootball, inwhich the market supplies with severalinputsandresourcestothefirm,inshapeofphysicalandhumancapital.The 197 physicalcapitalisfoundinfacilitiesandtechnicalprogress,throughthedevelopment of training techniques and the improvement of the physical qualities. However, thebiggestexpendituresareassignedtohiringplayersandcoaches.Theseresources are converted into sports results thanks to the productive process carried out during weeklyworkoutsandgames.Themoreefficientateamis,thelessresourcesareused to obtain satisfactory results. Sportive results coming from the productive activity are useful to obtain revenues shaped in sales of sports entertainment. According to Guzm(cid:2)an(2006),bycorrectlyorganizingresourcesandadaptingthefinancialstructure, sports clubs achievegoodlevelsof efficiencyandasustainablegrowth. This study tries to give an answer to questions such as teams perform in their potential limit or otherwise they should obtain a bigger number of wins; there is technologicalprogressinbasketball;whataspectsofthegamedeservetheattentionof themangers to organizethe staff in an efficientmanner. Themotivationbehindthissportingdisciplineisfirst,theavailabilityofdata,since statistics playanimportantroleinsportingandmanagementdecisions.Andsecond, thetroublingfinancialsituationintheSpanishindustry.Theexistingempiricalstudies make reference to NBA basketball mainly, so there is a gap in the application to European basketball, whichworks in averydifferentmanner in manyaspects. Thispaperisorganizedasfollow.Thenextsectioncoversareviewofthereference literature about efficiency in sports and the theoretical framework in which is developedthiswork.Thethirdsectionisrelatedtomethodologicalaspects,thatis,the specification of a production function, measurements of efficiency and a brief presentation of the Malmquist index. The fourth and fifth sections describe the database and obtained results, respectively. Finally, the last section emphasizes themost important conclusions. Theoretical framework Sports economy is a relatively recent yet growing discipline and during the last 60 yearshasgeneratedanimportantflowofarticles,sparkinginterestamongacademics. Theprofessionalteams,evensatisfyingtherequiredfeaturestobetriedasanyother entity, present a number of peculiarities, which motivate an especial literature. This isconsideredinseveralarticlessuchasNeale(1964),ElHodiriandQuirk(1971),Cairns etal. (1986). AfterRottemberg,severalstudieshave estimatedtheimpactofthe playfactorsin thefinaloutcomeofthegameandtheefficiencyforawiderangeofsports;Carmichael et al. (2001) and Carmichael and Thomas (1995) formulate a production function and obtain the production frontier of soccer and rugby, respectively; Mazur (1994) and Ruggieroet al. (1996) evaluate technical efficiency in baseball; Hadley et al. (2000) analyse the performance of American football teams with regard to their potential.; Schofield (1988) estimates a production function of cricket; Dawson et al. (2000a,b), Espitia-EscuerandGarc´ıa-Cebri(cid:2)an(2004),Bosc(cid:2)aetal.(2006)andHaas(2003)inrelation to soccer. SBM There are also many works that deal with the efficiency of basketball teams, 4,3 normallyfocusedonNBAteam’sperformancesandtheimpactsofthegamefeaturesin American league. It presents a wide disparity of approaches depending on the time interval (during either one season or several of them), the technical unit analysed (teams or players) or the selected output (wins, per cent of wins, probability of winning). The pioneering article in the NBA production frontier was written by Zak 198 etal.(1979),whereinputsareratiosmeasuringperformanceofoneteam,dependenton theirrival’s,overfinaloutcome.Teamsareefficientwhentheyachievetheirmaximum potentialtakingintoaccounttherival’spotential.ThedocumentsofHoflerandPayne (1997)takeastepbyincreasingthesampleuntil29teams,generatingapaneldatafor sevenseasons,thereforeinputsandoutputsareabsolutevalue,withnoratios,thisway avoiding multi-colineality problems. This work not only manages to estimate the impactofthefeaturesofthegameinthefinalresult,butalsoadjuststotheimpactof the coaches and player quality, which supposed an innovation to that moment. Berri (1999)introducesfixedeffectsinatwostepsmodel,whichlinksplayer’sstatisticstototal wins,andsubsequentlymeasurethemarginalproductoftheplayersinsteadofmarginal productoftheinputsasZaketal.(1979)andHoflerandPayne(1997)hadalreadymade. Theinnovationsprovidedbythispaperaretheuseofadifferentmethodologyand adifferentanalysisunit.ItusesEuropeanbasketball,specificallytheSpanishleague, which is considered the most powerful league after NBA and whose connectionwith academicstudiesisquitelimitedtodate.Ithastobenotedthat,despitebeingthesame sport,thereareconsiderabledifferencesbetweenAmericanandEuropeanbasketball, asmuchinrulesasinthewaythespectacleisconceived.Finallyittriestoincorporate the play-off stage, which is complicated but really interesting because of the contest design of these competitions. Spanish professional basketball is going through a worrisome situation from a financialpointofview.Manyteamsareinvolvedinfinancialproblems,withanadded danger of insolvency. During past economic growth, the development of the market and the power of the teams with bigger economic capacity, pushed modest teams to assumeinvestmentswhose incomeswerenot ableto bear.Hence,during the seasons 2008/2009,2009/2010and2010/2011 FC.BarcelonaandReal Madrid concentrated33, 35 and 37 per cent of the expenses in sports staff, respectively. If the sample is expanded with Baskonia and Unicaja, the four teams accumulate 52, 54 and 55 percent.Consideringtheassumptionthattheincomeofabasketballclubdependson obtained results, the best way to improve the financial situation is through a better utilization of resources detected by the calculation of efficiency. Specifying the production function The featuresand statistic richness of basketball allow it to be analysed as anyother productiveactivity,forwhichaproductionfunctionisrequired.Rottenberg(1956)was pioneer on shaping the production function of a sports activity. After that, the first empiricalestimationscamefromthehandofScully(1974),Medoff(1976),Zech(1981) and specifically with Zak et al. (1979) what was the first attempt to consider the production function in professional basketball. A basketball team is a technical unit that produces output from a combination of inputs.Let the productive processin basketballbe specified as: Y ¼fðXÞ; i¼1;2;...;n ð1Þ i i Where Y is the team i output (generally per cent of wins, probability of win or, Professional i asinthiscase,numberoftotalwins)andXiisourvectorofinputs.Theseinputsare Spanish responsible for measuring the activities produced by the players and coaching staff basketball during the competition. AccordingtoFØrsundetal.(1980)andEsteban-Garc´ıaandColl-Serrano(2003),the estimation methods implemented to build a production frontier vary between two types,dependingonthefunctionalform,thusrequiringthelinkofinputsandoutputs; 199 parametricornon-parametricmethods.Theformerprovideinformationontherelative importanceofeachoneoftheinputsinobtainingoutputanditisneededtoestablish how the error term distributes itself. This work assumes that every team have access to homogeneous technology and that all the professionals of the industry know it. This technology refers to strategies,technicalresources,physicaltraining,sportsplanning,etc.Forthisreason, theuseofnon-parametrictechniquesofoptimization–specificallythemodelknownas dataenvelopmentanalysis(DEA)–suitsthestudymoreeffectively.Thisisduetoits largerflexibilityandtheabsenceofspecificationerrors,sincetheadoptionofaspecific functional form in the relation between outputs and inputs not necessary, nor is a distribution of the efficiency. Another advantage presented by this methodology is the possibility to manage multi-output or multi-inputsituations and evenexpressing them in differentunits. Deterministic frontiers assess the efficiency with regard to the best observations of the sample, which corresponds to optimization process. Those organizations situatedonthefrontierareconsideredefficient,whiledistancesbetweenobservations and this isoquant are a measure of inefficiency of the corresponding firm. In both processes – regular phase and play off – the proposed linear programming problem is thefollowing: Minft(cid:2)yt;xt(cid:3) i i i s:t lXtpfxti i ¼1;...;m ð2Þ lYXyt t i lX0 wherextand ytrepresentthevectorofinputsusedandoutputsproduced,respectively, i i by the unit i whose efficiency is being measured, while X is the matrix of the n t productivefactorsusedbyalltheteamsinthesampleand Y isthematrixofproducts t obtained by them. The weights of the optimum combination are represented by the vectorofparametersl,andfinallyfistheefficiencylevelfortheteamunderanalysis inperiodttakingintoaccounttheoptimumweights,sothatwhenf¼1,theanalysed firm is on the isoquant and such is its efficiency that it results impossible to achieve a bigger quantity of output given the inputs. Or dually, it is impossible to obtain thesamevolumeofproductiondecreasingallresources.Inthesamewaywhenfo1 the firm is operating under inefficiency equal to (1(cid:2)f) since it could be possible to attain the same output quantity by reducing the consumption of all the resources in that proportion. TheDEAmodelproposedisconsideringconstantreturnstoscale,sincethewhole competitionisanalysedandnotgame-by-game,sothecompensationfactorexiststhat SBM eliminates punctual differences, in terms of required inputs, which appear in certain 4,3 games. For instance, when a team plays against another offensive-minded team, that style of play gives you considerably more time on attack and, as a result, more possibilities of scoring. However, the contrary occurs when a team meets a defensive-minded one. This model is characterized byan input orientation, in such a waythat,givenalevelofoutput,efficiencyfirmswillbethosethatareabletoobtain 200 the same output decreasing the level of input. The adoption of one orientation or anotherisirrelevantfromthepointofviewofidentifyinginefficienciesbutourchoice will determine the interpretation of theresults.Otherwise, theoutput orientationwill helpustoobtainthepotentialoutputgivensuchlevelofinputs,allowingustocompare therealresultswiththosethatshouldhavebeenachievedbyeachinefficientteamin order to clarify the results. WiththeaimofassessingtrendsintotalfactorproductivityofSpanishbasketball teams,wewillusetheMalmquistindexalsobasedonDEAresults,takingadvantage oftheavailabilityofinformationfromseveralyears.Thisstudywillallowustodraw conclusions about the existence of technical progress, or which is the same, the existence of increasing returns to scale and some movement of efficient frontier. Thereareseveralproductivityindexdecompositionsintheliterature,butamongallof theminthispaperwewillusetheproposalofGrosskopf(1993)andCoellietal.(1998). BothdefinetheMalmquistindexbyusingdistancefunctionsbetweentwodatapoints and two different periods (t and tþ1) that describe a multi-input and multi-output production technologywithoutthe needto specifyabehavioural objective: "ft(cid:2)ytþ1;xtþ1(cid:3) ftþ1(cid:2)ytþ1;xtþ1(cid:3)#1=2 M(cid:2)yt;xt;ytþ1;xtþ1(cid:3)¼ i i i (cid:3) i i i ð3Þ i i i i i ft(cid:2)yt;xt(cid:3) ftþ1(cid:2)yt;xt(cid:3) i i i i i i whereft(cid:2)ytþ1;xtþ1(cid:3)representsthedistanceortechnicalefficiencyfortheperiodtþ1 i i i withregardtotheperiodttechnology.Inotherwords,isthedistanceofanobservation (of input vector and output vector) in period tþ1 to the frontier in period t. Avalue ofM greaterthanonewillindicatepositiveTFPgrowthfromperiodttotþ1,while i avaluelessthanoneindicatesaTFPdecline.Notethat,similarlytoCoellietal.(1998), Malmquist indexes calculated by this way are in reality a geometric mean of two productivity measures,coming fromone of two periodsas abenchmark. Equation (3) could be rewritten as two components: technological change and technical efficiencychange: "ftþ1(cid:2)ytþ1;xtþ1(cid:3)#" ft(cid:2)ytþ1;xtþ1(cid:3) ft(cid:2)yt;xt(cid:3) #1=2 M(cid:2)yt;xt;ytþ1;xtþ1(cid:3)¼ i i i i i i (cid:3) i i i ð4Þ i i i i i ft(cid:2)yt;xt(cid:3) ftþ1(cid:2)ytþ1;xtþ1(cid:3) ftþ1(cid:2)yt;xt(cid:3) i i i i i i i i i wherethefirsttermreferstothetechnicalefficiencychangeandcomparestherelative change in technical efficiency between t and tþ1 with respect to the efficiency frontier of the analysed unit. A value 41 indicates proximity to the production frontier, whereas a value o1 implies divergence. The second term is a measure of technological change or production frontier variation between the two periods (t, tþ1), being a value 41 an indication of technological progress and a value o1 a sign of technological recession. This way, the technical change of the sector is reflected. Data Professional With the objective of evaluating the efficiency and productivity, it has been Spanish built a panel data for 18 teams[1] taking part in ACB during the seasons 2008/2009, basketball 2009/2010, 2010/2011 and 2011/2012. The reference database have been ACB data statistics services which is the official web site for experts, completing with others tools of European and American scouting[2]. The calculation of the frontier assumes that every team try to maximize their 201 production given the available inputs. The objective is to analyse the efficiency of theteamsintheirtaskofobtainingwins,thereforetheoutputwillbethetotalnumber of wins achieved according to Hofler and Payne (1997). Unlike the aforementioned authors which do not consider the play-off, we take notice of during this process not alltheteamsplaythesamenumberofgamesandthereareteamsthat,withoutvarying their human capital, have the possibility of achieving a larger number of wins. Duetotheneedtoanalysebothstagesasadifferentandcomplementaryoutput,itis explained the decision of using multi-output. However, the fact that one team plays play-off, which represents undoubtedly a sports success, does not entail necessary an increase in its output, at the same time that it uses inputs. This fact penalizes, from the point of view of the efficiency, teams that have achieved to complete a remarkableregular phasequalifyingbetweeneightfirsts.Intheinterestofproviding consistency to the study, it has been decided to increase in two the number of wins of the eight teams in play-off, which is exactly the minimum number of extra games they might play, avoiding this way the penalization in case of not achieving any win. This same procedure is applied in the following qualifying rounds until thefinals. The selection process of inputs turns out to be the most delicate stage and at the same time, it provides richness to the study, since they have to be consistent with the own nature of the game and simultaneously, as anyeconomic analysis based on production frontiers, they should help in finding reliable indicators of production flows.Thisselectionrequiresadeepdiscussionowingtothereisnoagreementabout quantitative and quality indicators of the basketball skills of the human capital. As most of the sports, basketball is made of endless aspects that have influence upon theoutcome,buttheymight notbereflectedstatistically.Butacommon aspectofall collective sports is that the only productive factor is a group of players organized under a style of game and other strategies introduced by a technical staff. Those players develop a series of activities needed to achieve wins. To determine those relevant activities it has been required theoretical foundations about the sports discipline,whichcontribute to specify the final production function. Apart from any proxy of the human capital (total number of player used throughout the season), which is a production resource present in all activity, weconsiderthatinputsinbasketballarethetotalpossessionsandthosefactorsthat allow the teams to increase them, that is, offensive and defensive rebounds. Fromastatisticalpointofview,whatcoachesunderstandbypossessionsistheaddition offieldthrows(scoredormissed),receivedfaultsandturnovers.Inproductiveterms, a possession is the opportunity used byeach team to make one basket, taking into account that the maximum time allowed bythe sportsrules is 24seconds. Some of these possessions finish into scored points, and those that are not, are considered defective product, which decreases the efficiency level since it consumes inputs. Otherwise, if two teams have achieved the same number of wins using a different amountofpossessionsmeansthattheteamwhichgathersmorepossessions,didnot

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