(cid:2) TrimSize:7inx10in Feldman ffirs.tex V1-12/28/2017 6:22pm Pagei REGULATION A+ AND OTHER ALTERNATIVES TO A TRADITIONAL IPO (cid:2) (cid:2) (cid:2) (cid:2) TrimSize:7inx10in Feldman ffirs.tex V1-12/28/2017 6:22pm Pageii Since 1996, Bloomberg Press has published books for financial professionals on investing, economics,andpolicyaffectinginvestors.Titlesarewrittenbyleadingpractitionersandauthor- ities,andhavebeentranslatedintomorethan20languages. The Bloomberg Financial Series provides both core reference knowledge and actionable informationforfinancialprofessionals.Thebooksarewrittenbyexpertsfamiliarwiththework flows, challenges, and demands of investment professionals who trade the markets, manage money, and analyze investments in their capacity of growing and protecting wealth, hedging risk,andgeneratingrevenue. Foralistofavailabletitles,pleasevisitourwebsiteatwww.wiley.com/go/bloombergpress. (cid:2) (cid:2) (cid:2) (cid:2) TrimSize:7inx10in Feldman ffirs.tex V1-12/28/2017 6:22pm Pageiii REGULATION A+ AND OTHER ALTERNATIVES TO A TRADITIONAL IPO Financing Your Growth Business Following the JOBS Act (cid:2) (cid:2) David N. Feldman (cid:2) (cid:2) TrimSize:7inx10in Feldman ffirs.tex V1-12/28/2017 6:22pm Pageiv Copyright©2018byDavidN.Feldman.Allrightsreserved. PublishedbyJohnWiley&Sons,Inc.,Hoboken,NewJersey. PublishedsimultaneouslyinCanada. 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Description:Hoboken,NewJersey:JohnWiley&Sons,2018.|Includesindex. |Identifiers:LCCN2017049244(print)|LCCN2017051461(ebook)|ISBN 9781119416197(pdf)|ISBN9781119416128(epub)|ISBN9781119416159 (cloth) Subjects:LCSH:UnitedStates.JumpstartOurBusinessStartupsAct.|Small business—Finance—Lawandlegislation—UnitedStates.|Newbusiness enterprises—Finance—Lawandlegislation—UnitedStates.|Goingpublic (Securities)—Lawandlegislation—UnitedStates. Classification:LCCKF1659(ebook)|LCCKF1659.F7432018(print)|DDC 346.73/0652—dc23 LCrecordavailableathttps://lccn.loc.gov/2017049244 CoverDesign:Wiley CoverImage:©simon2579/iStockphoto PrintedintheUnitedStatesofAmerica. 10987654321 (cid:2) (cid:2) TrimSize:7inx10in Feldman ffirs.tex V1-12/28/2017 6:22pm Pagev Tomyamazingfamily—actual,immediate,andextended.Yoursupportmeansmore than youcaneverknowandIloveyouall.Andrew,youareeverything.CarolandMom,Ican neverthankyouenough.Victoria,loveyouandthanksforbeingmyBFF. (cid:2) (cid:2) (cid:2) (cid:2) TrimSize:7inx10in Feldman ftoc.tex V1-12/28/2017 6:22pm Pagevii Contents Preface xi Acknowledgments xv CHAPTER1 WhyGoPublic? 1 AdvantagesofBeingPublic 1 DisadvantagesofBeingPublic 4 WeighingtheProsandCons 8 Andso... 8 CHAPTER2 Pre-2012:TheHistoryofRegulationAandtheDeath ofSmall-CompanyIPOs 10 (cid:2) RegulationA—NotTooPopularBefore2012 10 (cid:2) RegAThroughtheYears 12 WhySmallCompaniesStruggledtoGoPublicBeforetheJOBSAct 14 RegAversusPrivateOfferingUnderRegulationD 18 Andso... 21 CHAPTER3 TheJOBSActandItsGenesis 22 “Old”RegulationA 22 FeldmanFirstProposes“RegA+”atSECConference 24 DevelopmentandEnactmentoftheJOBSAct 26 OtherKeyElementsoftheJOBSAct 28 RegA+TitleIVLanguage 31 Andso... 33 CHAPTER4 TheSEC’sRulesUnderTitleIVRegulationA+;CourtChallenge 35 SEC’sRegA+RuleProposal 36 CommentProcess 43 FinalRegA+Rules 43 States’FailedLawsuitAgainsttheSEC 46 Andso... 47 CHAPTER5 OfferingStatementandLightReportingPreparation;TestingtheWaters 49 OfferingStatementPreparation 51 LightReportingPreparation 54 vii (cid:2) (cid:2) TrimSize:7inx10in Feldman ftoc.tex V1-12/28/2017 6:22pm Pageviii viii Contents TestingtheWaters 57 Andso... 58 CHAPTER6 EarlyExperiencewithRegulationA+;WallStreetPartnerswithMainStreet 59 WhoIsUtilizingRegA+? 59 AttractiveIndustries 65 Andso... 66 CHAPTER7 PotentialChangestoRegulationA 67 OTCMarketsPetition 67 BlueSkyIssues 69 Testing-the-WatersIssues 70 OtherIssues 72 Andso... 75 CHAPTER8 BasicsofReverseMergers 77 OverviewofReverseMergers 78 IPOsversusReverseMergers 79 ALittleHistory,Rule419,andSubsequentRulemakings 82 TheImportanceofDueDiligenceinReverseMergers 86 Andso... 87 (cid:2) CHAPTER9 (cid:2) TroubledIndustry:China,SeasoningRules,BogusShells 89 TheChinaBubblePops 90 TheSECRespondswithDraconianSeasoningRules 94 BogusShellsandProsecutions 96 Andso... 99 CHAPTER10 TheFutureofReverseMergers 100 ReverseMerger,ThenOTCTrading 101 BypassSeasoningwith$40MMPublicOffering 102 MergerwithanOperatingPublicCompany 102 TheRealRisksofUsingBogusShells 104 TheFutureSupplyandCostofShells 106 Andso... 107 CHAPTER11 SpecialPurposeAcquisitionCompanies(SPACs) 108 IntroductiontoSPACs:TheGKNExperience 109 TheFirstSPACResurgence—BubbleandBust 111 SPACs’RecentReturn 113 WhatIstheFutureofSPACs? 114 Andso... 116 (cid:2) (cid:2) TrimSize:7inx10in Feldman ftoc.tex V1-12/28/2017 6:22pm Pageix Contents ix CHAPTER12 Self-Filings 118 HowDoSharesofStockBecomeTradable? 118 Self-FilingThroughFormS-1ResaleRegistration 121 MechanicsofFormS-1Self-Filing 122 Self-FilingThroughForm10Registration 126 Andso... 128 CHAPTER13 OtherIPOAlternatives 129 IntrastateExemption 130 Rule504 130 RegulationS 132 Andso... 133 CHAPTER14 TheExpertsSpeak—ALookAhead 135 CurrentPoliticalandEconomicEnvironment 136 CurrentDevelopments 137 Andso... 143 AbouttheAuthor 145 Index 147 (cid:2) (cid:2) (cid:2) (cid:2) TrimSize:7inx10in Feldman fpref.tex V1-12/28/2017 6:22pm Pagexi Preface Itallstartedwithmyblurtingoutasuggestionin2010attheannualSecuritiesandExchange Commission (SEC) small business conference where recommendations are developed. Small companies were struggling to raise capital following the 2008 market crash. Reverse mergers withshellcompanies,utilizedasaworkableifclunkywayforsmallercompaniestogopublic duringthe2000s,weremovingoutoffavorthankstoanumberofhigh-profileallegedfrauds. Inaddition,theSECwasimposingnewrestrictionsonpost–reversemergercompanies’ability touplisttonationalexchanges. Ihadalwayssaidwewouldnotneedreversemergersifinitialpublicofferings(IPOs)were easier to do. SEC Regulation A, around since the 1930s but almost never used because of certain significant disadvantages, could be improved, said I. Increase the amount that can be raisedfrom$5millionandotherwisemakeitbetter,andmaybecallitRegulationA+. Therest,astheysay,ishistory,alongwithmorehistoryyettobemade.Theformalrecom- mendationsfromthatconferenceincludedthetermRegulationA+anditjuststuckfromthen (cid:2) (cid:2) onastheunofficialmonikerforwhathasdevelopedsince(thoughtheSECalsousestheterm). Inearly2012,CongresspickeduptherecommendationandchosetoincludeRegAimprove- mentsintheJumpstartOurBusinessStartups(JOBS)Actof2012.TheSECthentookthree years to write the required rules to implement the exciting changes, and in June 2015, final rulestookeffect.AlawsuitbytwostatesbroughtatthattimeslowedtheadoptionofnewReg A+untilthecasewasdismissedinJuly2016. Since then, there have been approximately 70 (through September 30, 2017) completed public offerings raising over $600 million dollars for smaller companies and creating many, many jobs. The groundswell of excitement over this very attractive new method to raise moneyinacheaper,faster,morestreamlinedprocessisgrowingalmostdailyatthetimeofthis writing.Thatexcitementreachedacrescendoinsummerandfallof2017whenthefirstseven Reg A+ deals to list on national exchanges were completed, and the queue of future deals appearshealthyindeed. Some Wall Street players have resisted utilizing Reg A+ thus far, either because they do notyetunderstandit,orbecausetheyfearexplainingittoinvestorsmaybetoocomplicated. Asmoredealsarecompleted,thatissuecontinuestoabate.Thehopeisthatthisbookwillfur- therspeedtheprocessofeducationfordealmakers,entrepreneurs,andotherswhoadvisethem. SomereadersmaybeawarethatIpublishedthetextReverseMergersin2006toexplainthe legitimateandtransparentwaytogopublicthroughashellmergeraswellasotheralternativesto atraditionalIPO.Thisledtoasecondeditionofthatbookin2009.In2013,Ialsopublished The Entrepreneur’s Growth Startup Handbook, focusing on the seven things most likely to go wrongwhilebuildingabusinessandhowtotreatandpreventthemasyougo.Yes,Iwasalso practicinglawfulltimethroughalltheseefforts! xi (cid:2)
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